APAC Commercial Glazing System Market Opportunity, Key Trends 2014-2020

Research shows that health, comfort and outputof employees in office are improved by a well-ventilated environment and access to natural light. These benefits are usually provided by strategically-placed windows.However, windows also invite unwanted heat loss/gain and condensation. Therefore, the concept of smart windows has evolved in recent years and has played a major role in reducing the cost of developing and maintaining commercial buildings.This exciting, cutting-edge window technology allows consumers to block either all light or just some by simply turning a knob or pressing a button. This type of light control could potentially save billions of dollars on heating, cooling and lighting costs. These high performance windows reduce energy consumption, minimise pollution sources, offer lower heat loss,and leak less air compared to traditional windows. Sometimes they also offer fire resistance which is an additional benefit. A typical window glazing system comprises of structural frames, sealants, glass panes and spacers.Factors like visuals(privacy, viewand glare), sun control, ultraviolet control, and lighting during the day can be controlled to some extent by optimally designing and implementing the glazing system of a commercial building.

A glazing system is typically designed based on the building requirements, and is customised to suitdifferent purposes.Glazing systems are differentiated on the basis of use of structural silicon as a support. The commercial glazing market can also be segmented on the basis of technology into dynamic glazing system, multifunctional advanced glazing system and next generation thermally-insulated windows. All major players in the commercial glazing system market offer a wide variety of structural designs to cater to customer requirements. The market can also be segmented on the basis of product into commercial windows, curtain walling, ground floor treatment and roof glazing.

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The global commercial glazing market is highly dependent on construction sector, the developing markets of APAC such as China and India are estimated to be the key demand generator. Emerging markets of the Middle East are also expected to surface as major consumers of glazing systems over the next five year. Automotive glazing is also an upcoming industry in the glazing system market. See-through body panels or rear windows, and transparent sunroofs are new trends in automobile manufacturing.

The commercial windowssegment presently dominates the UK marketand is anticipated to be the fastest growing segment of commercial glazing systems market by 2020 in APAC. The commercial window segment is estimated to growat a CAGR of 13–15% by 2020. A shift towards urbanisation is spurring the growth of the curtain walling market especially in China. The curtain walling market in China is expected to grow at a CAGR of 10-12% through 2020.

Major players in the commercial glazing system market are Saint-Gobain,Solar Innovations, Bayer, DuPont, A.C. Yule and Sons Ltd., and Alcoa.Players are now seen investing more time in tapping into the retrofitting market rather than construction. Retrofitting refers to making an older building more efficient with regard to energy consumption and other credentials. Due to diminishing energy resources, governmentregulations and environment consciousness, the demand for green buildings is increasing. Builders are now understanding the potential savings from retrofit investments.

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Due to stringent government regulations for energy consumption, the expandingconstruction and service sector, the retrofitting trend, and the increasing interest in see through automobiles, the commercial glazing systems market is expected to havemuchuntapped potential, especially in APAC.

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