Press release
Top 10 Best Press Release Writing Services in USA, UK, Australia and Canada
Writing a press release sounds easy until you actually try it.Most people sit down, type out their news, and end up with something that reads like a company newsletter. Too promotional. Too long. Wrong structure. And when it goes out through a press release distribution service, journalists ignore it completely.
Good press release writing is a skill. The best press release writers know how to frame news so editors actually want to cover it. They know how to structure a release so it passes editorial review on major news sites. They understand SEO optimization so the release ranks on search engines for months after it goes out. And they know how to write for your target audience while still sounding like news rather than an advertisement.
The other piece most businesses miss is that great writing without great press release distribution services is still a dead end. A beautifully written release sitting on low-traffic media sites reaches nobody.
The best results come from pairing strong writing with press release distribution that puts your release on major news outlets, gets you guaranteed media placements, and earns real Google News inclusion.
We looked at the best press release writing services available to brands in the USA, UK, Australia, and Canada.
Quick Comparison: Best Press Release Writing Services
We compared writing quality, SEO optimization, press release distribution reach, pricing, and whether each service actually delivers results.
Here are the top 10 best press release writing services in the USA, UK, Australia, and Canada based on Rank, Service, Starting Price, Best For and Key Features.
1. EasyPRWire:
From $89 (writing assistance on request)
Best PR distribution for any press release with writing support
Free templates and guidelines, optional writing help,Top Media Outlets, SEO optimization
2. eReleases:
From $399 plus $300 for writing
PR Newswire access with professional writing
Expert press release writers, PR Newswire network, 1.7M media contacts
3. Pressat:
From £110
UK writing and distribution combined
PA Media wire access, SEO indexing, multimedia support
4. ContentWriters:
From $75 per release
Standalone press release writing
Industry-specific writers, fast turnaround, SEO-focused copy
5. Scripted:
From $149 per month
Ongoing writing volume across industries
Vetted writers, revisions included, scalable for marketing agencies
6. Prowly:
From $258 per month
All-in-one PR platform with writing tools
Media database, newsroom builder, copywriting services, journalist outreach
7. IssueWire:
From $65
Budget writing and distribution together
Writing add-on available, basic plan, free plan option, online visibility
8. Express Writers:
From $150 per release
High-quality standalone press release writers
Dedicated writers, PR strategy consultation, fast delivery
9. The PR Room:
Custom pricing
UK and Australian media focused writing
Local market expertise, media relations, targeted distribution
10. Newswire:
From $349
Writing, distribution, and media monitoring combined
Writing assistance, national distribution, comprehensive reports
Detailed Reviews: Best Press Release Writing Services in USA, UK, Australia and Canada
1. EasyPRWire: Best Distribution Service for Your Press Release With Writing Support Available
Most businesses think about press release writing and press release distribution as two separate problems. They are not. They are two halves of the same thing. And the distribution half is where most brands quietly lose all the value they invested in the writing.
A well-written press release that ends up on low-traffic media sites does nothing for your brand. A well-written press release published on Yahoo Finance, AP News, Business Insider, MarketWatch, and 350 plus real online news sites with genuine readership, that is a completely different outcome.
EasyPRWire.com handles the distribution side better than any other service on this list. Starting at $89 per release, you get confirmed placements on named, authoritative online outlets. No guessing. No vague reach estimates. A detailed distribution report with live links after every submission.
Why Distribution Quality Changes Everything?
Now here is what makes EasyPRWire genuinely useful on a list about writing services specifically.
If you have a finished draft ready, EasyPRWire distributes it straight away. If you need help writing it first, writing assistance is available directly on request when you submit. The fee is project-based and depends on the scope of your release. It is not a fixed add-on price. It is flexible, which means you are not overpaying for a simple announcement or underpaying for something complex.
Additional Writing Support and Resources
Beyond that, EasyPRWire offers a full set of free writing resources on their website:
- Downloadable press release templates
- A library of headline ideas
- Detailed writing guidelines that walk you through exactly how to structure a release for maximum media pickup
For businesses that want to write their own release properly before distributing, these resources alone can replace the need for a paid writing service for standard announcements.
What you get with EasyPRWire:
- Confirmed placements on Yahoo Finance, AP News, Business Insider, MarketWatch, MSN, Bing News, Google News, Fox 8, NBC affiliates, Benzinga, Digital Journal, StreetInsider, and 350 plus additional trusted media outlets
- Built-in SEO optimization so your release ranks on major search engines and stays discoverable long after it goes out
- Google News inclusion with every submission across all plans
- Same day distribution for time-sensitive news releases
- Multimedia support for images and video at no extra charge
- Detailed distribution reports with live publication links showing exactly which outlets carried your story
- White label distribution for marketing agencies managing multiple clients
- Free writing templates, headline ideas, and writing guidelines available on their website at no cost
- Optional writing assistance available on request for a small project-based fee
Four press release distribution plans, no subscriptions, no recurring fees:
- Starter at $89: 350 outlets, 6 to 8 million monthly readers
- Elite at $149: 400 outlets, 15 to 20 million monthly readers
- Premium at $499: 500 outlets, 150 to 160 million monthly readers
- Ultimate at $799: 650 outlets, 250 to 270 million monthly readers
Here is the honest comparison most businesses need to hear.
A standalone press release writing service charges $75 to $300 for writing alone.
Then you still need to find and pay for a distribution service separately.
Most combined services that bundle writing and distribution charge $400 to $700 with no guaranteed media placements on specific named outlets.
EasyPRWire starts at $89 for confirmed placements on 350 real, authoritative news sites. Writing help is available when you need it. Free resources are there when you do not. For brands that want maximum visibility from every single press release without paying separately for writing and distribution, EasyPRWire is the most complete and cost-effective option on this list.
2. eReleases: For PR Newswire Access With Professional Writing
eReleases gives small businesses something most assume is completely out of reach: access to PR Newswire's national distribution network combined with professional press release writing from experienced press release writers.
Their writing team has worked across a wide range of industries. They understand the formatting, tone, and angle that major news outlets and relevant journalists expect. On the distribution side, finished releases go out through PR Newswire, which reaches over 550 news content systems, 3,000 newsrooms, and 4,500 major news websites across the country.
Distribution plans start at $399. Adding the professional writing service costs an additional $300. That brings the combined total to $699 or more depending on the plan. It is a significant investment for small businesses, but for brands that need PR Newswire reach alongside guaranteed quality writing, eReleases delivers both from a single vendor. They also include detailed reporting on where your release landed and how it performed.
3. Pressat: UK Press Release Writing and Distribution Service
Pressat is one of the most trusted press release distribution services in the UK and offers professional writing alongside direct PA Media wire access.
PA Media feeds directly into the editorial systems of every major UK newsroom. That level of access is genuinely valuable for brands targeting British media.
Pressat's writing team understands UK editorial standards, what resonates with British journalists, and how to frame news for the local media landscape specifically. Plans start at £110 on a pay as you go basis and include SEO optimization, syndicated press releases, and indexing across major search engines including Google, Yahoo, and Bing. For UK-based brands that want writing and distribution handled by a team that understands the local market, Pressat is a dependable and well-regarded option.
4. ContentWriters: Standalone Press Release Writing Service
ContentWriters focuses entirely on writing quality. No distribution. Just well-crafted content from industry-specific press release writers who understand your sector.
Their press release writing service starts at $75 per release. The platform connects you with writers experienced in technology, healthcare, finance, legal, retail, and a wide range of other industries. Turnaround is typically two to three business days. For brands that already have a distribution service they trust and just need a polished, professionally written release ready to submit,
ContentWriters delivers consistent quality at a fair price. The SEO-focused writing approach means releases are structured to perform on major search engines as well as in editorial review.
5. Scripted: For Brands With Ongoing Writing Volume
Scripted is a subscription-based content platform built for brands and marketing agencies that need a steady flow of press releases and other content throughout the year.
Subscriptions start at $149 per month and give you access to a large network of vetted writers across dozens of industries. Every piece goes through a review process. Revisions are included. The writer matching system assigns someone with relevant industry experience to each brief, which keeps quality consistent across different topics and sectors. For businesses distributing press releases regularly, the subscription model works out to significantly better value than ordering single releases from standalone writing services each time.
6. Prowly: All-in-One PR Platform With Writing Tools
Prowly is a full PR services platform that combines press release creation, a media database with contact information for relevant journalists, a self-service newsroom builder, and journalist outreach tools in one place.
Their built-in copywriting services and AI writing tools help PR professionals and communications teams draft releases faster. You can write, publish, and pitch directly to journalist lists built from their media relations database, all from one platform. Plans start at $258 per month. For in-house PR teams and marketing agencies managing multiple clients with ongoing press release distribution needs, Prowly's all-in-one structure removes a lot of the friction from the process.
7. IssueWire: Budget Writing and Distribution Combined
IssueWire is a practical choice for small businesses that want both writing support and basic press release distribution in one affordable service.
Paid distribution plans start at $65. A writing add-on is available on top of that for businesses that need help crafting their announcement. The free plan gives very early stage brands a way to test press release distribution with no upfront cost, though reach on the free tier is limited. The writing quality is solid for standard business announcements. It is not the right choice for complex corporate press releases or releases targeting major news outlets specifically.
But for a local business or startup that wants a single place to write, distribute, and get some online visibility from a basic press release submission, IssueWire handles it at a price that almost any budget can absorb.
8. Express Writers: For High-Quality Standalone Writing
Express Writers has built a strong reputation for producing well-crafted content across a wide range of formats, and their press release writing service reflects that standard.
Starting at around $150 per release, the service connects you with a dedicated writer through a structured briefing process. Strategy consultation is included, which helps brands that are not sure how to frame their announcement or identify the right news angle to lead with. The writing is clean, professional, and formatted for editorial review. For brands that want a premium standalone writing experience and manage their own distribution and release distribution strategy separately, Express Writers is one of the more reliable options available.
9. The PR Room: For UK and Australian Media Writing
The PR Room is a boutique writing and PR service with specific expertise in UK and Australian media. That local knowledge makes a real difference when your goal is coverage in Australian or British publications rather than generic online syndication.
They understand what the Sydney Morning Herald, ABC, Guardian Australia, The Times, and The Daily Telegraph respond to. They know how local news cycles work and what kind of angles get traction in those specific markets. Pricing is custom depending on scope. For brands specifically targeting Australian or UK media audiences with locally relevant press releases written by people who understand those markets, The PR Room offers a level of expertise that generic copywriting services cannot replicate.
10. Newswire: For Writing, Distribution, and Monitoring Together
Newswire is a complete press release platform that wraps writing assistance, national distribution, and media monitoring into one service.
Plans start at $349 per release. The writing tools and editorial support help brands produce professional releases without a dedicated PR team. Distribution reaches major news networks and financial media including online outlets, business sites, and news aggregators. The built-in media monitoring tracks where your release appears and how it performs after going out, giving you comprehensive reports on media coverage across online platforms. For small businesses and growing brands that want to write, distribute, and track press releases in one place without managing multiple vendors, Newswire is a solid all-in-one option.
What to Look for in a Press Release Writing Service?
Choosing the right service starts with being honest about what you actually need.
Writing only or writing plus distribution?
If you already have an effective distribution strategy in place, a standalone writing service like ContentWriters or Express Writers is the most cost-effective choice. If you want both handled together, EasyPRWire is the strongest option for confirmed placements on major news sites with writing assistance available on request. eReleases and Newswire also combine both.
Does the press release writer understand your industry?
A writer who covers technology, hospitality, and healthcare all in the same week is unlikely to produce the same quality as someone who specialises in your sector. Ask how each service matches writers to briefs before committing.
Is the press release writing built for SEO optimization?
In 2026, a press release that does not rank on search engines is leaving significant value on the table. Look for services that structure releases with proper headlines, keyword placement, and formatting for Google News inclusion and major search engine indexing. EasyPRWire builds SEO optimization into every submission as standard.
Where does your release actually get published?
This is the most important question and the one most people skip. Some writing services produce great copy and leave you to figure out distribution. Others guarantee placements on specific named outlets. Make sure you know exactly which media outlets will carry your release before you pay for anything. EasyPRWire confirms placements on Yahoo Finance, AP News, Business Insider, and 350 plus additional trusted media outlets with every submission.
What reporting do you get after PR Distribution?
Detailed distribution reports that show live links to specific outlets are non-negotiable. Vague reach numbers and logo walls are not sufficient to measure the real impact of your press release. EasyPRWire provides detailed reporting with verified live publication links after every submission.
Do you need PR writing for a single press release or ongoing volume?
For one-off releases, ContentWriters, Express Writers, or EasyPRWire's on-request writing assistance are all solid choices. For brands and marketing agencies distributing press releases consistently throughout the year, Scripted's subscription model offers much better value per release.
What is the PR turnaround time?
For time-sensitive announcements, EasyPRWire offers same day distribution. Most standalone writing services work on two to three business days. Always check turnaround expectations if your news has a specific publication window.
Final Verdict
A well-crafted press release combined with strong distribution is one of the best investments a brand can make. It generates media coverage, earns backlinks from trusted media outlets, improves online visibility, builds public relations credibility, and keeps working on search engines for months after it goes out.
Writing and distribution are both essential. Neglect either one and the whole effort falls short.
For most brands across the USA, UK, Australia, and Canada, the smartest approach is: Use EasyPRWire for confirmed press release distribution
Write the release yourself using their free templates and writing guidelines
Or request their writing assistance for a small project-based fee
Either way, your finished release gets confirmed placements on Yahoo Finance, AP News, Business Insider, MarketWatch, and 350 plus real media outlets. Plans start from $89 with no subscriptions, no hidden fees, and detailed reporting with every submission.
For brands needing UK editorial expertise, Pressat combines writing and PA Media distribution in one service. For PR Newswire reach with professional writing, eReleases delivers both at $399 plus writing costs. For ongoing writing volume at scale, Scripted's subscription is the right fit. For brands wanting a complete platform with copywriting services, media outreach, and comprehensive reports together, Prowly handles it all.
But if you want your press release written well, distributed to real news sites, and confirmed with live links, EasyPRWire paired with their writing resources or optional writing assistance is where you start.
Contact Details:
https://easyprwire.com
hello@easyprwire.com
Bhimsemgola
hello@easyprwire.com
EasyPRwire is the global and affordable press release distribution agency providing news distribution to top media outlets.
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