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Luno Digital Launches Pay-Per-Lead Service for Contractors With Zero Upfront Fees

03-16-2026 10:34 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: Luno Digital

Luno Digital - Pay Per Lead Contractor Lead Generation

Luno Digital - Pay Per Lead Contractor Lead Generation

Luno Digital, a new contractor lead generation company, has
officially launched a pay-per-lead service designed to give
roofing, home improvement, and trades contractors access to
qualified leads without the financial risk of traditional
marketing agencies.

Unlike conventional agencies that charge monthly retainers
and separate ad spend invoices regardless of results, Luno
Digital funds the advertising itself and only bills
contractors when a lead has been verified, qualified, and
deemed estimate-ready by their in-house sales team.

Contractors across the United States have long struggled
with lead generation platforms like HomeAdvisor and Angi
that charge upfront fees for leads that are often unverified,
shared with multiple contractors, and not ready to buy. Luno
Digital was built specifically to solve this problem.

The Luno Digital qualification process includes contact
verification, location checking, job scope matching, and
timing confirmation before any lead is considered billable.
Every lead is called and texted by a dedicated sales
representative until the homeowner is ready for an estimate.

"Contractors have been burned too many times by agencies
that take money upfront and deliver weak leads with no
follow-up. We built our model around one simple idea - if
the lead is not good enough to deliver, it should not become
the contractor's bill." - Luno Digital

The pay-per-lead model means contractors pay zero setup
fees, zero retainers, and zero ad spend invoices. Luno
Digital covers all advertising costs across Meta and Google
and only generates revenue when a qualified lead is
successfully delivered.

The service is now open to roofing, home improvement, and
trades contractors across the United States who are looking
for a smarter, lower risk alternative to traditional
contractor lead generation.

For more information or to book a discovery call visit
lunodigital.com

801 Brickell Ave 8th Floor, Miami, FL 33131, United States

Luno Digital is a United States based contractor lead
generation company founded on a simple pay-per-lead model.
The company funds its own advertising across Meta and Google,
targets homeowners actively looking for contractor services,
and qualifies every lead through an in-house sales team
before billing contractors. Luno Digital serves roofing,
home improvement, and trades contractors across the United
States with a focus on delivering estimate-ready leads with
zero upfront financial risk to the contractor.

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