Press release
Free Scorecard Shows B2B SaaS Companies Whether AI Platforms Can Find Their Product
AI Visibility Gap Scorecard: free tool scores SaaS websites on readiness to be cited by AI platforms like ChatGPT & Perplexity
goBOFU, a bottom-of-funnel content studio for B2B SaaS, today published a free AI Visibility Gap Scorecard that checks whether a software company's website has the content AI platforms need to recommend it to buyers. The scorecard is available at https://gobofu.com/tools/ai-visibility-scorecard
When buyers ask AI tools to recommend software - "best billing software for SaaS" or "alternatives to HubSpot" - the AI assembles its answer from a narrow set of web content: comparison pages, alternatives pages, public pricing, and named case studies. Most SaaS companies don't have any of it.
The scorecard evaluates six factors across three categories: whether the company has head-to-head comparison and alternatives pages, whether pricing and case studies are public enough for AI to cite, and whether the company is defining its category terminology or letting competitors do it for them.
The result is a score out of 100 and a list of specific gaps, each explaining why it costs you AI recommendations.
"If you ask ChatGPT for software recommendations in most B2B categories, it pulls from comparison pages and public pricing - content most SaaS companies never think to build," said Deian Isac, founder of goBOFU. "This scorecard shows founders exactly what's missing."
Bottom-of-funnel content - comparison pages, alternative pages, category definitions - sits at the end of a buyer's research process. AI platforms now pull from this same content when building recommendations. A company without it (https://gobofu.com/glossary/bofu-bottom-of-funnel) doesn't show up when ChatGPT or Perplexity answer buyer questions.
The tool requires no signup, no email, and takes 30 seconds to complete.
https://gobofu.com/tools/ai-visibility-scorecard
goBOFU
Calle Secretario Artiles 94, 103
35007 Las Palmas de GC
Spain
Deian Isac
hey@gobofu.com
goBOFU builds bottom-of-funnel content for bootstrapped B2B SaaS companies: comparison pages, alternatives pages, use case pages, and glossary content - as a single research-driven project. More at https://gobofu.com
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