AI Has Replaced the Search Bar. Is Your Brand Showing Up?

900 million people ask AI instead of Googling every week. The brands getting cited are winning. The ones that aren't are invisible.

The Rules Changed. Most Brands Don't Know Yet.

Two years ago, search meant ten blue links. Today, AI answers the question directly and picks one source. ChatGPT processes 2.5 billion prompts daily. Google AI Overviews appear in nearly half of all searches. AI referral traffic surged 357% in a single year.

When AI answers a question, it doesn't offer options. It makes a recommendation. One brand gets cited. The rest don't exist.
"AI search visitors convert at 14.2%, five times the rate of Google traffic. Being cited isn't a vanity metric. It's a revenue channel."

A $33.7 Billion Opportunity Hiding in Plain Sight
Generative Engine Optimization (GEO) is the practice of getting your brand cited in AI responses. The market sits at $848 million today and is projected to hit $33.7 billion by 2034, growing at 50.5% annually.

Most brands are behind. Only 25.7% of marketers plan to create content optimized for AI citations. Critically, 80% of URLs cited by ChatGPT and Perplexity don't even rank in Google's top 100. AI citation and traditional SEO are different games entirely.

Traditional SEO Won't Save You Here

AI systems don't rank pages the way Google does. High-traffic domains earn three times more citations. Structured data, entity optimization, and FAQ schema matter. Reddit, not Forbes, is one of the most-cited sources across ChatGPT, Perplexity, and Google AI Overviews.

Citation rates vary wildly across platforms too: the same brand can be cited 0.59% of the time on ChatGPT and 27% on Grok. Without multi-platform tracking, you're flying blind.

"90% of AI citations come from earned and owned media, not paid placements." - Edelman Research

Snezzi: Done-For-You AI Visibility

Snezzi (snezzi.com) is built for exactly this problem. Founded in Bengaluru, the platform runs a network of AI agents across four continuous functions: tracking citations across ChatGPT, Perplexity, Google AI, Claude, Gemini, Copilot, Grok, and DeepSeek; auditing sites for AI readability; creating GEO-optimized content designed to be cited; and reporting what's working in plain terms.

The results speak for themselves. An AI sales platform went from zero citations to appearing alongside category leaders in three months. A skincare brand cut customer acquisition costs significantly after appearing in ChatGPT recommendations.

A paramedical education company saw 40% more student inquiries. A Series A SaaS company reported 35% more organic demo requests in four months.

Move Now or Play Catch-Up Later

The top 50 brands capture 29% of all AI Overview mentions. Brands in the top quartile for web mentions get ten times more AI visibility than average. This gap will only widen.

Gartner predicts traditional search volume drops 25% by 2026. 54% of U.S. marketers plan to implement GEO within six months. The early movers are already pulling ahead.

"GEO delivers up to 4.4x higher conversions than traditional SEO, with a $3.71 ROI per $1 spent." - 2025 industry data

Snezzi offers managed plans for startups, growth-stage brands, and enterprises, all backed by direct access to the founding team. Start with a free AI visibility audit at snezzi.com.

ABOUT SNEZZI
Snezzi is an AI Visibility platform that gets brands cited in ChatGPT, Perplexity, Google AI, and every major AI search engine. Done-for-you audits, content, optimization, and reporting.
Contact: hello@snezzi.com | snezzi.com | @snezzihq

Data: Sensor Tower, Bain & Company, Dimension Market Research, SE Ranking, Ahrefs, Superlines, Edelman, eMarketer, Gartner, Adobe. All figures from publicly available 2025-2026 research.

Snezzi Private Limited, World Trade Tower, A-610, Makarba, Ahmedabad, Sarkhej-Okaf, Gujarat 380051

Snezzi is an AI-powered visibility and Generative Engine Optimization (GEO) platform built for the evolving era of AI-driven search. As discovery shifts from traditional search engines to generative AI platforms, Snezzi helps organizations understand, measure, and improve how they appear within AI-generated responses.

The company focuses on bridging the gap between conventional SEO and the emerging world of AI search. While traditional optimization strategies concentrate on rankings and backlinks, Snezzi analyzes how brands are interpreted, cited, and surfaced by AI systems. This approach enables businesses to adapt to new search behaviors where visibility depends not only on ranking positions, but on contextual relevance and authoritative presence within AI outputs.

By combining artificial intelligence, search analytics, and structured optimization methodologies, Snezzi positions itself at the forefront of the next generation of search visibility - helping businesses remain relevant in an increasingly AI-first digital landscape.

This release was published on openPR.