Press release
StudioGrowth Reports 80% of New Sign-Ups Are Pilates Studios, Launches StudioGrowth Insights Analytics Suite for Boutique Pilates Studio Owners
February 18, 2026 - StudioGrowth, a bootstrapped Pilates studio management software company trusted by boutique studios worldwide, today announced that 80% of its new customer sign-ups are now Pilates studios, reflecting a significant surge in boutique Pilates studio openings. To meet this growing demand, the company has launched StudioGrowth Insights, a comprehensive analytics suite built specifically for boutique Pilates studios.
The data signals a major shift in the boutique fitness landscape. As consumers increasingly prioritize longevity and healthspan, Pilates has emerged as one of the fastest-growing segments in boutique fitness. StudioGrowth is capitalizing on this trend by offering new Pilates studio owners an all-in-one platform that includes scheduling, membership management, billing, custom-branded mobile apps, marketing automation, and now enterprise-grade analytics.
"We're seeing a fundamental shift in consumer behavior," said Nazish Ahmed, Founder of StudioGrowth. "People who once gravitated toward HIIT-based classes are now discovering Pilates for its longevity benefits. Combined with the rapid growth of new Pilates studios making it more accessible than ever, we're in the middle of a Pilates boom. StudioGrowth is quickly becoming the industry standard for boutique Pilates studios to run their business on, and we built StudioGrowth Insights to give these studio owners the data they need to grow."
StudioGrowth Insights: Analytics Built for Pilates Studio Owners
StudioGrowth Insights delivers reporting and analytics capabilities that were previously only available to large fitness chains, now accessible to independent Pilates studio owners.
The suite focuses on the metrics that matter most to new studios: intro offer conversion rates to optimize new member acquisition, class occupancy rates to maximize reformer utilization, instructor fill rates to identify scheduling opportunities, and membership renewal forecasting to predict revenue. Studio owners also get real-time dashboards showing sales, visits, cancellations, and no-shows with period-over-period comparison.
Why New Pilates Studios Are Choosing StudioGrowth
StudioGrowth has emerged as the go-to Pilates studio software for new boutique studios by offering a complete platform that meets their specific needs from day one.
Beyond analytics, the platform includes reformer and equipment scheduling, duet and private session booking, custom-branded mobile apps for the Apple App Store and Google Play, automated intro offer workflows, and Pilates-specific billing features. For marketing, StudioGrowth offers newsletters, automated marketing sequences, and deep customer segmentation to help studios nurture leads and retain members.
"New Pilates studio owners don't have the time or expertise to piece together multiple software tools," added Ahmed. "They need one platform that handles scheduling, payments, member management, marketing, a mobile app, and analytics. That's exactly what we've built."
Availability
StudioGrowth Insights is available now to all StudioGrowth customers at no additional cost. New Pilates studios can schedule a demo at https://studiogrowth.com/uses/pilates-studio-management-software
About StudioGrowth
StudioGrowth is a bootstrapped, Pilates studio management software company serving fitness, yoga, and Pilates studios worldwide. StudioGrowth provides an all-in-one platform for class scheduling, membership management, billing, CRM, marketing automation, custom-branded mobile apps, and analytics. The company is self-funded and committed to building software that prioritizes customer success.
For more information, visit https://studiogrowth.com
Media Contact
Company Name: StudioGrowth
Contact Person: Nazish Ahmed
Email:Send Email [https://www.abnewswire.com/email_contact_us.php?pr=studiogrowth-reports-80-of-new-signups-are-pilates-studios-launches-studiogrowth-insights-analytics-suite-for-boutique-pilates-studio-owners]
Country: United States
Website: https://studiogrowth.com/
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