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Sanghvi Movers Unveils 'Elevate 2030': A Comprehensive Strategic Roadmap for Future Growth and Digital Transformation

02-17-2026 06:00 PM CET | Logistics & Transport

Press release from: Sanghvi Movers Limited

Elevate 2030 Sanghvi Movers Limited

Elevate 2030 Sanghvi Movers Limited

PUNE, INDIA - Sanghvi Movers Limited (SML), the largest crane rental company in India and Asia, has officially announced the launch of "Elevate 2030," a long-term strategic roadmap designed to steer the company through its next phase of expansion and technological evolution. Anchored by the tagline "Beyond Boundaries, Raising Standards," the initiative outlines a multifaceted approach to cementing SML's leadership in the global heavy lifting and engineering solutions market while aggressively pursuing digital transformation and sustainable growth.

The 'Elevate 2030' vision serves as a blueprint for the company's operations over the coming decade. It signifies a shift from a traditional equipment rental model to a more integrated, solutions-driven framework. The roadmap is visually represented by a series of upward-pointing arrows, a metaphor for the company's ambition to rise higher, mirroring the function of its core crane assets. This strategic pivot comes at a critical time when the infrastructure, wind energy, and industrial sectors are demanding more agile, data-driven, and safety-compliant lifting solutions.

Get more details at: https://sanghvicranes.com/elevate-2030/

Key Pillars of ELEVATE 2030

The roadmap is built upon six foundational pillars that address the evolving needs of the heavy engineering and infrastructure sectors. These pillars represent a cohesive strategy to balance market expansion with operational excellence.

1. Customer-Centric Approach

At the forefront of the roadmap is a renewed commitment to a customer-centric operational model. SML aims to move beyond transactional relationships to become a strategic partner in its clients' project lifecycles. This involves a deeper engagement with engineering challenges in sectors like Wind Energy, Power, Steel, and Cement, ensuring that lifting solutions are precisely tailored to project-specific requirements. By prioritizing a granular understanding of client challenges, SML intends to deliver engineering solutions that optimize project timelines and enhance safety standards, thereby generating superior value and client satisfaction.

2. Product Portfolio Diversification

Recognizing the risks of market concentration, 'Elevate 2030' emphasizes the diversification of SML's product and service portfolio. While maintaining its dominance in the crane rental market, the company is actively expanding its capabilities to address a wider array of market needs. This includes a push into value-added services such as heavy lift planning, wind energy EPC (Engineering, Procurement, and Construction) services, and specialized logistics. This diversification is aimed at creating new revenue streams and insulating the company from cyclical volatility in specific industrial sectors.

3. Global Expansion

A significant component of the roadmap is the strategic extension of SML's footprint beyond its domestic stronghold. The company has identified key international markets for growth, with a specific focus on establishing a robust presence in the Middle East and other developing regions where infrastructure spending is accelerating. This global expansion is not merely about exporting assets but involves exporting SML's decades of expertise in complex lifting operations to foster international partnerships and cross-border growth.

4. Robust Financial Growth

To support these ambitious expansion plans, 'Elevate 2030' outlines a disciplined framework for financial management. The company is focused on achieving steady, sustainable financial growth through prudent capital allocation and strategic investments in fleet modernization. By optimizing asset utilization and maintaining operational efficiency, SML aims to ensure long-term stability and shareholder value. This pillar underscores the importance of a strong balance sheet in navigating the capital-intensive nature of the heavy equipment industry.

5. People-First Culture

Acknowledging that safety and expertise are the currencies of the heavy lifting industry, the roadmap places a heavy emphasis on human capital. The "People-First Culture" pillar focuses on fostering an environment that prioritizes employee well-being, professional development, and safety. Given the high-risk nature of crane operations, continuous training and a collaborative spirit are deemed essential. SML is committed to empowering its workforce to innovate and excel, ensuring that the company's intellectual capital grows in tandem with its physical assets.

6. Scalable Digital Framework

Perhaps the most transformative aspect of the roadmap is the commitment to building a scalable digital framework. SML is investing in a flexible and robust digital infrastructure to overhaul its operational efficiency. This includes the integration of IoT (Internet of Things) for fleet management, data analytics for predictive maintenance, and streamlined digital processes for customer engagement. By leveraging cutting-edge technology, SML aims to improve data-driven decision-making, ensuring the business remains agile and resilient in a rapidly digitizing industrial landscape.

Speaking on the launch of the initiative, Mr. Rishi C. Sanghvi, Managing Director of Sanghvi Movers Limited, stated: "Elevate 2030 is more than just a strategy; it is a commitment to our stakeholders that Sanghvi Movers is ready to define the future of the heavy lifting industry. By integrating advanced digital frameworks with our core engineering strengths, we are not just renting cranes but delivering precision, safety, and efficiency. As we look toward 2030, our focus is clear: to cross geographical boundaries and raise the standards of what is possible in our industry."

Media Contact:

Corporate Communications
Sanghvi Movers Limited
Survey No. 92, Tathawade,
Taluka Mulshi, Pune - 411033
Email: enquiry@sanghvicranes.com
Phone: +91-20-66744700/ +966 59 705 9690
Website: www.sanghvicranes.com

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About Sanghvi Movers Limited

Sanghvi Movers Limited (SML) is the largest crane rental company in India and Asia, and the 5th largest globally. Headquartered in Pune, Maharashtra, the company was incorporated in 1989 and is listed on both the Bombay Stock Exchange (BSE) and the National Stock Exchange (NSE). SML specializes in providing hydraulic and crawler cranes to various industries including Wind Energy, Power, Steel, Cement, Refineries, and Metro Railways. With a fleet of 400+ cranes and a depot network across the country, SML is the preferred partner for heavy lifting and project logistics in the region.

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