Press release
Global Bicycle Trip Market Forecast to Reach USD 5.7 Billion by 2035 Amid Growth in Sustainable and Active Travel
The global Bicycle Trip Market is entering a decade of accelerated expansion, driven by shifting travel preferences toward sustainability, wellness, and experience-led tourism. Valued at USD 1.6 billion in 2025, the market is projected to reach USD 5.7 billion by 2035, registering a compound annual growth rate (CAGR) of 13.6%.This growth represents a 3.56x market expansion over the forecast period, supported by increasing participation in cycling tourism, investments in cycling infrastructure, and the integration of digital tools that make bicycle travel more accessible across age groups and regions.
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Market Growth Outlook: 2025-2035
Between 2025 and 2030, the bicycle trip market is expected to reach USD 3.0 billion, adding USD 1.4 billion and accounting for 34% of total incremental growth. This phase is primarily supported by organized cycling tours, local cycling circuits, and growing urban mobility initiatives.
The second half of the forecast period (2030-2035) is projected to contribute USD 2.7 billion, or 66% of incremental growth, reflecting faster adoption driven by digital booking platforms, bike-sharing programs, and cycling-focused travel experiences. Annual market additions are expected to increase from USD 0.3 billion in the early years to USD 0.6 billion by 2035, highlighting strong momentum across both urban and rural destinations.
Market Context Across Travel and Recreation Sectors
The bicycle trip market holds a dominant 40-45% share within the cycling tourism segment, where bicycle travel is the core offering. Its footprint extends into multiple adjacent markets, accounting for 6-7% of the adventure and outdoor recreation market, 8-10% of sports and fitness travel, and 5-6% of eco-tourism and sustainable travel. Within the broader leisure and recreational travel industry, bicycle trips currently represent 3-4%, with growth supported by wellness travel and micro-tourism trends.
Why the Bicycle Trip Market Is Growing
Post-pandemic travel behavior has intensified demand for outdoor, flexible, and self-paced experiences, positioning bicycle trips as a preferred alternative to traditional tourism formats. Technological advancements in GPS navigation, mobile route planning, and digital safety tools have reduced entry barriers for new participants, while government investments in active mobility infrastructure have expanded access, particularly among younger travelers.
The market is further supported by social media exposure and a broader shift toward experiential and health-driven travel, reinforcing bicycle trips as a low-impact, immersive way to explore destinations.
Key Segment Insights
Solo trips are projected to hold 36% of market revenue in 2025, making them the leading trip type. This dominance reflects a growing preference for autonomy, mental wellness, and personalized exploration, supported by improved safety features and real-time navigation tools.
By duration, single-day bicycle trips are expected to account for 61% of revenue in 2025, driven by affordability, minimal planning requirements, and compatibility with work-life schedules. Urban greenways and community cycling routes have further strengthened adoption.
By purpose, sightseeing and cultural exploration will represent 33% of market revenue, as travelers increasingly seek immersive access to heritage sites, local communities, and lesser-known destinations through environmentally responsible travel.
Regional and Country-Level Growth Trends
The global market's 13.6% CAGR is led by China (18.4%) and India (17.0%), supported by large-scale cycling infrastructure investments, bike-sharing integration, and government initiatives promoting non-motorized transport. Germany (15.6%) and France (14.3%) benefit from strong cycling cultures and tourism-backed cycling routes, while the United Kingdom (12.9%) and United States (11.6%) show steady growth through greenway expansion and recreational cycling demand.
Asia-Pacific remains the fastest-growing region, while Europe and North America continue to lead in premium cycling experiences and organized tours.
Competitive Landscape and Industry Developments
The bicycle trip market is moderately consolidated, with Trek Travel recognized as a leading operator due to its global reach and premium tour offerings. Other key players include Backroads, DuVine Cycling + Adventure Co., SpiceRoads Cycling, and Butterfield & Robinson, all of which focus on curated cycling experiences that blend travel, culture, and wellness.
Recent industry developments highlight growing momentum. In Italy, cycling tourism recorded 89 million cyclist visits in 2024, up 54% year-over-year, generating €9.8 billion in economic impact. Partnerships between global brands and local operators, such as those showcased at Bologna's Cycle Tourism Show, underscore the industry's shift toward sustainable, community-led travel models.
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Outlook
As sustainability, wellness, and experiential travel continue to shape global tourism, the bicycle trip market is positioned to capture a larger share across multiple travel segments. Companies that leverage customized itineraries, e-bike integration, and digital planning tools are expected to be best positioned to compete in this USD 4.1 billion growth opportunity through 2035.
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