Press release
4K STB Research:CAGR of 6.2% during the forecast period
The global market for 4K STB was estimated to be worth US$ 9859 million in 2025 and is projected to reach US$ 15380 million, growing at a CAGR of 6.7% from 2026 to 2032.
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4K STB Market Summary
A 4K set-top box (4K STB) is a digital television terminal device designed to receive, decode, and output ultra-high-definition (UHD) video content. Its primary function is to convert satellite, cable, terrestrial digital, or internet-based video signals into 4K resolution (3840×2160 pixels) images for display on televisions or monitors. Equipped with high-performance decoding chips, 4K STBs support advanced video compression standards such as H.265/HEVC, VP9, and AV1, and often feature HDR (High Dynamic Range), wide color gamut, and high frame rate capabilities to deliver superior image clarity and realism.
According to the new market research report "Global 4K STB Market Report 2025-2031", published by QYResearch, the global 4K STB market size is projected to reach USD 14.51 billion by 2031, at a CAGR of 6.2% during the forecast period.
Figure00001. Global 4K STB Market Size (US$ Million), 2020 VS 2025 VS 2031
4K STB
Based on or includes research from QYResearch: Global 4K STB Market Report 2025-2031.
The 4K set-top box market is primarily driven by the widespread adoption of ultra-high-definition (UHD) content, the upgrade of broadband infrastructure, and the expansion of smart home ecosystems. As 4K and higher-resolution video become mainstream, streaming platforms, IPTV, and OTT service providers are increasingly offering ultra-HD content, encouraging consumers to upgrade their viewing devices. Accelerated deployment of fiber-optic and 5G networks has improved high-bit-rate video delivery, enhancing the overall viewing experience. In addition, the proliferation of smart TVs and home entertainment systems has positioned 4K set-top boxes as key hubs within connected home ecosystems, supporting features such as voice control, AI-based image enhancement, and multi-screen interaction. Declining hardware costs and product standardization have lowered entry barriers for consumers, while rapid digitalization in emerging markets such as India, Southeast Asia, and Africa is creating new opportunities for market expansion.
Figure00002. Global 4K STB Top 16 Players Ranking and Market Share(Continually updated)
4K STB
Based on or includes research from QYResearch: Global 4K STB Market Report 2025-2031.
The global key manufacturers of 4K STB include VANTIVA, Apple, Echostar (DISH), Humax, Sagemcom, Samsung, Roku, Skyworth Digital, and Huawei, etc. In 2024, the global top five players had a share approximately 30% in terms of revenue.
The report provides a detailed analysis of the market size, growth potential, and key trends for each segment. Through detailed analysis, industry players can identify profit opportunities, develop strategies for specific customer segments, and allocate resources effectively.
The 4K STB market is segmented as below:
By Company
Skyworth Digital
Vantiva
Huawei
Apple
Sagemcom
Roku
Samsung
ZTE
Amazon
Sichuan Jiuzhou
Echostar (DISH)
Humax
Sichuan Changhong
Unionman Technology
Hisense
FiberHome
Tencent
Xiaomi
Hangzhou Dangbei
Alibaba
Jiangsu Yinhe
Segment by Type
IPTV
Satellite
DTT
OTT
Cable
Segment by Application
Household
Commercial
Operators
Each chapter of the report provides detailed information for readers to further understand the 4K STB market:
Chapter 1: Introduces the report scope of the 4K STB report, global total market size (valve, volume and price). This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry. (2021-2032)
Chapter 2: Detailed analysis of 4K STB manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc. (2021-2026)
Chapter 3: Provides the analysis of various 4K STB market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments. (2021-2032)
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.(2021-2032)
Chapter 5: Sales, revenue of 4K STB in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world..(2021-2032)
Chapter 6: Sales, revenue of 4K STB in country level. It provides sigmate data by Type, and by Application for each country/region.(2021-2032)
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc. (2021-2026)
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.
Benefits of purchasing QYResearch report:
Competitive Analysis: QYResearch provides in-depth 4K STB competitive analysis, including information on key company profiles, new entrants, acquisitions, mergers, large market shear, opportunities, and challenges. These analyses provide clients with a comprehensive understanding of market conditions and competitive dynamics, enabling them to develop effective market strategies and maintain their competitive edge.
Industry Analysis: QYResearch provides 4K STB comprehensive industry data and trend analysis, including raw material analysis, market application analysis, product type analysis, market demand analysis, market supply analysis, downstream market analysis, and supply chain analysis.
and trend analysis. These analyses help clients understand the direction of industry development and make informed business decisions.
Market Size: QYResearch provides 4K STB market size analysis, including capacity, production, sales, production value, price, cost, and profit analysis. This data helps clients understand market size and development potential, and is an important reference for business development.
Other relevant reports of QYResearch:
Global 4K STB Sales Market Report, Competitive Analysis and Regional Opportunities 2026-2032
Global 4K STB Market Research Report 2026
About Us:
QYResearch founded in California, USA in 2007, which is a leading global market research and consulting company. Our primary business include market research reports, custom reports, commissioned research, IPO consultancy, business plans, etc. With over 19 years of experience and a dedicated research team, we are well placed to provide useful information and data for your business, and we have established offices in 7 countries (include United States, Germany, Switzerland, Japan, Korea, China and India) and business partners in over 30 countries. We have provided industrial information services to more than 60,000 companies in over the world.
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If you have any queries regarding this report or if you would like further information, please contact us:
QY Research Inc.
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EN: https://www.qyresearch.com
Email: global@qyresearch.com
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