Press release
Vacation Rental Market To Grow Substantially At A CAGR Of 13.97% From 2025 To 2034
Vacation Rental Market
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➤ Market Size
• The global vacation rental market was valued at USD 92.53 Billion in 2021, reflecting strong demand for alternative accommodation formats.
• In 2022, the market expanded to USD 117.47 Billion, supported by recovery in global travel and tourism activities.
• By 2030, the market is projected to reach USD 317.76 Billion, indicating substantial long-term expansion.
• The market is expected to grow at a CAGR of 13.97% from 2022 to 2030, highlighting strong investor and consumer confidence.
• Rapid digitalization and increasing acceptance of rental platforms continue to support sustained market momentum.
➤ Market Overview
• Vacation rentals include short-term lodging options such as homes, apartments, villas, resorts, and condominiums.
• These accommodations serve both leisure and business travelers seeking flexible, private, and cost-effective stays.
• The market has evolved with online platforms simplifying booking, pricing transparency, and customer reviews.
• Travelers increasingly prefer vacation rentals for extended stays, group travel, and localized experiences.
• The industry benefits from rising global tourism, changing traveler behavior, and platform-based service models.
➤ Key Market Growth Drivers
• Growing awareness of vacation rental platforms increases consumer adoption globally.
• Rising international and domestic tourism significantly fuels demand for alternative accommodations.
• Millennials and Gen Z travelers prefer personalized, experiential, and budget-friendly stays.
• Vacation rentals offer competitive pricing compared to hotels, especially for families and groups.
• Increasing smartphone and internet penetration enables easy booking and payment options.
• Expansion of digital travel ecosystems supports continuous market growth.
➤ Explore Full Report here: https://www.custommarketinsights.com/report/vacation-rental-market/
➤ Analysis of Key Players - Key Player Strategies
• Major players include 9flats, Booking.com, Hotelplan Management AG, MakeMyTrip Pvt. Ltd., OYO Hotels & Homes, and Trivago.
• Companies focus on expanding property listings to address diverse traveler preferences.
• Key players invest in platform optimization, user experience, and mobile-first booking systems.
• Strategic partnerships with property owners help expand geographic coverage.
• Branding, customer loyalty programs, and competitive pricing strategies strengthen market positioning.
➤ Market Challenges & Opportunities
Challenges:
• Increasing regulatory restrictions on short-term rentals in urban areas limit supply growth.
• Competition from traditional hotels and serviced apartments intensifies market pressure.
• Trust, safety, and quality consistency across properties remain operational challenges.
Opportunities:
• Growing tourism in emerging economies creates new rental demand.
• Expansion into rural and resort destinations enhances market reach.
• Technology-driven solutions improve host-guest experience and operational efficiency.
• Demand for long-term vacation rentals presents new revenue streams.
➤ Recent Developments (as per report)
• Meredith Lodging announced plans to acquire Mt Hood Vacation Rentals to strengthen its portfolio.
• Booking Holdings Inc. acquired Getaroom to enhance its vacation rental offerings and market presence.
• Key players continue mergers, acquisitions, and regional expansions to consolidate market share.
➤ Investment Landscape and ROI Outlook
• The market offers attractive ROI due to high booking volumes and recurring rental demand.
• Investments in digital platforms and data-driven pricing models improve revenue optimization.
• Expansion strategies focused on high-tourism regions support long-term profitability.
• Asset-light business models reduce operational risks for investors.
• Strong CAGR outlook reinforces confidence among global investors and stakeholders.
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➤ Market Segmentations (with Region)
By Accommodation Type:
• Home
• Resort/Condominium
• Apartments
• Hometown
• Villas
By Booking Mode:
• Online
• Offline
• Others
By Price Point:
• Economic
• Mid-Range
• Luxury
By Location Type:
• Resort Area
• Rural Area
• Small Town
• Others
By End-User Generation:
• Gen Z
• Millennials
• Gen X
• Boomers
By Region:
• North America
• Europe
• Asia Pacific
• Middle East & Africa
• Latin America
➤ Why Buy This Report?
• Provides detailed market sizing and forecast up to 2030.
• Offers in-depth analysis of growth drivers, challenges, and opportunities.
• Covers competitive landscape and strategic developments of key players.
• Includes extensive segmentation across accommodation type, pricing, booking mode, and region.
• Supports strategic decision-making for investors, businesses, and policymakers.
➤ FAQs
Q. • What is the current size of the vacation rental market?
• The market was valued at USD 117.47 Billion in 2022, reflecting strong post-pandemic recovery.
Q. • What is the expected market size by 2030?
• The market is projected to reach USD 317.76 Billion by 2030.
Q. • What growth rate is expected during the forecast period?
• The market is forecast to grow at a CAGR of 13.97% from 2022 to 2030.
Q. • Which travelers drive demand for vacation rentals?
• Millennials, Gen Z, and group travelers are key demand drivers due to preference for flexibility and affordability.
Q. • Which regions are covered in the report?
• North America, Europe, Asia Pacific, Middle East & Africa, and Latin America.
➤ More Related Reports by Custom Market Insights-
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https://www.custommarketinsights.com/report/travel-mug-market/
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https://www.custommarketinsights.com/report/trash-chute-market/
Global Fancy Yarn Market 2025 - 2034
https://www.custommarketinsights.com/report/fancy-yarn-market/
Global Cigar and Cigarillos Market 2025 - 2034
https://www.custommarketinsights.com/report/cigar-cigarillos-market/
➤ Conclusion
The global vacation rental market is experiencing strong expansion, growing from USD 92.53 Billion in 2021 to USD 117.47 Billion in 2022, and is expected to reach USD 317.76 Billion by 2030 at a CAGR of 13.97%. Growth is driven by rising tourism, digital booking platforms, and shifting traveler preferences toward flexible and cost-effective accommodations. Key players are strengthening their positions through acquisitions, platform innovation, and geographic expansion. While regulatory challenges and competition from hotels persist, expanding tourism in emerging markets and increasing demand for experiential stays present significant opportunities, making the vacation rental market attractive for long-term investment and strategic expansion.
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About Custom Market Insights:
Custom Market Insights is a market research and advisory company delivering business insights and market research reports to large, small, and medium-scale enterprises. We assist clients with strategies and business policies and regularly work towards achieving sustainable growth in their respective domains.
CMI is a one-stop solution for data collection and investment advice. Our company's expert analysis digs out essential factors that help us understand the significance and impact of market dynamics. The professional experts advise clients on aspects such as strategies for future estimation, forecasting, opportunities to grow, and consumer surveys.
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