RFQmatch.com helps sales teams stay visible as buyers increasingly avoid sales-led journeys

Netherlands, Zwolle, 21st, January, 2026- As B2B buying behaviour shifts toward
self-directed research, sales teams are under pressure to be visible earlier in the buying
process without relying on traditional outreach. RFQmatch.com launches to help sales and
business development teams connect with active buying demand through RFQs.
Buyer preferences are changing. According to a Gartner Sales Survey published in 2025, based
on fieldwork conducted in 2024, 61% of B2B buyers now prefer a rep-free buying experience.
Buyers increasingly want to research and shortlist suppliers independently before engaging with
sales.
RFQmatch.com enables sales teams to create a free company profile, receive alerts for relevant
RFQs and engage with opportunities where buyers have already defined their needs. This
supports inbound visibility and helps teams focus on opportunities with clear buying intent.
"As buyers delay direct contact with sales, visibility at the RFQ stage becomes critical," says
Joost Hoogstrate, founder of RFQmatch.com. "RFQmatch.com helps sales teams stay
relevant where real demand emerges."

RFQmatch.com
Mr Joost Hoogstrate
Goudenregen 12
8141 XA Heino
The Netherlands

About RFQmatch.com
RFQmatch.com is a B2B platform that connects buyers issuing RFQs with relevant suppliers,
helping sales teams improve visibility and engage with high-intent opportunities.

This release was published on openPR.