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AI-Driven Fitness Revolution Accelerates Connected Gym Equipment Market at a Remarkable 32.3% CAGR Through 2035

01-14-2026 09:54 AM CET | Consumer Goods & Retail

Press release from: Market Research Future (MRFR)

Connected Gym Equipment Market

Connected Gym Equipment Market

The global Connected Gym Equipment Market is witnessing an unprecedented surge as technology transforms the way consumers approach fitness and wellness. With the rapid convergence of digital connectivity, artificial intelligence, and home fitness trends, the market is projected to grow from USD 1.455 billion in 2025 to an impressive USD 23.91 billion by 2035, registering a striking CAGR of 32.3% during the forecast period. This explosive growth reflects a fundamental shift toward personalized, data-driven, and immersive workout experiences.

Rising health awareness, busy lifestyles, and increased adoption of smart home technologies are pushing consumers to seek connected fitness solutions that deliver flexibility and customization. Smart treadmills, connected bikes, rowing machines, and strength equipment now offer real-time performance tracking, interactive training sessions, and virtual coaching-bridging the gap between traditional gyms and digital fitness ecosystems.

The competitive landscape of the Connected Gym Equipment Market is shaped by innovation-focused global players that continuously enhance user experience through advanced software and hardware integration. Peloton (US), NordicTrack (US), Technogym (IT), Life Fitness (US), Echelon (US), Bowflex (US), ProForm (US), and MYXfitness (US) dominate the market with subscription-based platforms, interactive content libraries, and AI-enabled performance analytics. These companies compete on content quality, personalization capabilities, and seamless connectivity across devices.

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The market forecast period from 2025 to 2035 highlights strong momentum across both residential and commercial fitness segments. Consumers increasingly prefer connected equipment that adapts workouts to individual goals, fitness levels, and biometric data. AI-powered recommendations, performance feedback, and progress tracking not only improve workout efficiency but also boost motivation and long-term engagement.

Connected gym equipment also benefits from the growing integration of cloud computing, mobile applications, and wearable devices. Synchronization with smartwatches and fitness apps allows users to monitor heart rate, calories burned, and recovery metrics in real time. This data-centric approach has redefined fitness routines, making workouts more measurable, interactive, and results-oriented.

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From a regional perspective, the market spans North America, Europe, Asia-Pacific (APAC), South America, and the Middle East & Africa (MEA). North America currently leads the market due to high adoption of smart fitness technologies, strong digital infrastructure, and widespread health awareness. Europe follows closely, driven by increasing investments in smart gyms and corporate wellness programs. Meanwhile, APAC is expected to experience the fastest growth, supported by urbanization, rising disposable incomes, and expanding middle-class populations embracing digital fitness solutions.

Market segmentation plays a crucial role in understanding growth patterns. The industry is segmented by equipment type, connectivity type, distribution channel, end user, and region. Cardio equipment such as connected bikes and treadmills holds a significant share, while strength training equipment is gaining traction due to advancements in sensor-based resistance tracking. Wireless connectivity dominates the market, ensuring seamless integration with mobile devices and cloud platforms.

One of the most promising market opportunities lies in the integration of artificial intelligence. AI-driven connected gym equipment can analyze user performance, predict fatigue levels, and dynamically adjust training intensity. This personalization not only enhances safety but also improves outcomes, making fitness more accessible to beginners and professionals alike. Gamification features, virtual competitions, and immersive experiences further enhance user engagement.

The rapid growth of e-commerce and direct-to-consumer sales channels has also strengthened market penetration. Consumers increasingly purchase connected gym equipment online, benefiting from virtual demos, subscription bundles, and flexible financing options. Manufacturers are leveraging digital marketing, influencer partnerships, and subscription-based business models to generate recurring revenue and foster brand loyalty.

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The research report provides in-depth insights into revenue forecasts, growth drivers, competitive analysis, and emerging trends shaping the Connected Gym Equipment Market. It evaluates how technological innovation, AI integration, and changing consumer behavior are redefining the fitness industry. As personalization and connectivity become central to workout experiences, the market continues to evolve rapidly.

Looking ahead, the Connected Gym Equipment Market is poised for sustained exponential growth through 2035. The fusion of intelligent hardware, data analytics, and interactive content positions connected fitness solutions at the forefront of the global wellness movement. Companies that prioritize innovation, user-centric design, and seamless digital integration will be best positioned to lead this fast-evolving market and redefine the future of fitness.

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