United States Handicrafts Market Size, Share, Industry Growth and Forecast to 2033

IMARC Group has recently released a new research study titled "United States Handicrafts Market Report by Product Type (Woodware, Artmetal Ware, Handprinted Textiles and Scarves, Embroidered and Crocheted Goods, Zari and Zari Goods, Imitation Jewelry, Sculptures, Pottery and Glass Wares, Attars and Agarbattis, and Others), Distribution Channel (Mass Retailers, Departmental Stores, Independent Retailers, Specialty Stores, Online Stores, and Others), End Use (Residential, Commercial), and Region 2025-2033", offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends and competitive landscape to understand the current and future market scenarios.

Market Overview

The United States handicrafts market reached a size of USD 319.4 Billion in 2024 and is forecast to grow to USD 666.3 Billion by 2033. The market is anticipated to exhibit a robust CAGR of 8.09% during the forecast period from 2025 to 2033. Key growth drivers include cultural appreciation, demand for unique personalized goods, and increasing preference for sustainable products with lower environmental impact.

Study Assumption Years

● Base Year: 2024

● Historical Year/Period: 2019-2024

● Forecast Year/Period: 2025-2033

United States Handicrafts Market Key Takeaways

● Current Market Size: USD 319.4 Billion in 2024

● CAGR: 8.09%

● Forecast Period: 2025-2033

● The expanding travel and tourism industry, coupled with the growing use of handicrafts as souvenirs due to their uniqueness, is a primary driver.

● COVID-19 induced a shift from brick-and-mortar to online retail platforms for handicraft purchases nationally.

● Woodware is the largest product type segment in the market.

● Mass retailers dominate the distribution channel segment.

● Residential end use accounts for the largest market share.

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United States Handicrafts Market Growth Factors

In the United States, a trend toward cultural appreciation and the pleasures of handicraft has heightened consumer demand as individuals seek connection with other cultures. The history of handwoven rugs, Native American pottery and ornamentation, and African beadwork and other handicrafts makes them desirable to people and encourages their use in the home and lifestyle.

Unique items matter to consumers. One of the main reasons for which consumers buy handicrafts is because handmade products are unique. Such artisan work adds a human touch to products as well (hand-carved furniture, hand-painted ceramics, and so forth). Therefore, unique handicrafts are highly sought after as well as valuable.

A few ecological defenses of crafts using customary methods or raw resources align with minimal harm moral buying. People who support local artisans and focus on handicrafts and building local economies consider it an important criterion due to their interest in craftsmanship and locally-made products.

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United States Handicrafts Market Segmentation

Breakup by Product Type:

● Woodware: The largest segment including handcrafted items made primarily from wood such as furniture, sculptures, decorative bowls, kitchen utensils, and toys, showcasing intricate woodworking skills and rustic charm.

● Artmetal Ware: Handicrafts made from metals like copper, brass, silver, or bronze, including jewelry, candle holders, bowls, and sculptural pieces created through techniques like hammering and filigree.

● Handprinted Textiles and Scarves: Fabrics adorned with traditional printing methods such as block printing, batik, and tie-dye, used in clothing, scarves, cushion covers, and decorative wall hangings.

● Embroidered and Crocheted Goods

● Zari and Zari Goods

● Imitation Jewelry

● Sculptures

● Pottery and Glass Wares

● Attars and Agarbattis

● Others

Breakup by Distribution Channel:

● Mass Retailers: The dominant channel, consisting of large retail chains offering broad handicraft selections alongside other products.

● Departmental Stores: Multi-category retail stores with dedicated handicrafts sections; these stores attract local and tourist shoppers.

● Independent Retailers: Smaller boutique or specialty stores supporting local artisans and offering curated, unique handicrafts.

● Specialty Stores

● Online Stores

● Others

Breakup by End Use:

● Residential: The largest end use segment involving
handicrafts for personal homes and living spaces for decoration and ambience.

● Commercial: Includes handicraft use in hotels, restaurants, offices, and retail for branding, culture showcasing, and unique environment creation.

Regional Insights

The Northeast is a dominant region characterized by a diverse handicraft market driven by rich cultural heritage and art-focused communities in states like New York, Massachusetts, and Pennsylvania. The market combines modern and traditional designs, attracting both local and international consumers. Other regions include Midwest, South, and West, each with their unique handicraft traditions and customer bases.

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Recent Developments & News

In June 2025, APCO and Lepakshi in collaboration with NID Vijayawada launched a statewide design contest to modernize Andhra Pradesh's handicrafts into souvenirs, offering ₹5 lakh in prizes for 30 winners. In February 2025, The Society of Arts & Crafts initiated the Craft Innovation Jumpstarter grant program awarding four annual $3,000 grants to U.S. craft artists, with the next deadline on February 17, 2025.

Competitive Landscape

The market research report covers a comprehensive competitive landscape analysis including market structure, key player positioning, winning strategies, competitive dashboards, and company evaluation quadrants. Detailed profiles of all major companies have been provided.

If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.

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This release was published on openPR.