Cider Market Gains Investor Attention with Higher Industry Ranking

The Cider Market is fermenting into one of the most exciting segments of the global alcoholic beverage industry. Once considered a niche drink, cider has evolved into a mainstream lifestyle choice, especially among millennials and Gen Z consumers seeking refreshing, fruit-based, and lower-alcohol alternatives to beer and spirits.

With rising demand for craft beverages, innovative flavors, and premium experiences, the cider market is enjoying renewed momentum worldwide. From traditional apple ciders to exotic fruit blends and low-calorie options, cider is redefining modern drinking culture and unlocking strong growth potential.

Market Overview & CAGR

The Cider Market is growing steadily, supported by shifting consumer preferences, premiumization, and expanded distribution. In 2024, the market was valued at over USD 16.38 billion and is projected to witness consistent growth over the coming years.

Market Size (2024): ~USD 16.38 billion
Projected Market Size (2032): ~USD 26.91billion
Expected CAGR: ~6.4% (2025-2032)
This stable CAGR highlights cider's increasing acceptance as a versatile, sessionable beverage across both developed and emerging markets.

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Market Dynamics: What's Driving Growth

The cider market is shaped by evolving consumer behavior and innovation across the beverage value chain:

Rising preference for fruit-based and flavored alcoholic drinks
Growing demand for low-alcohol, gluten-free, and clean-label beverages
Strong craft and premium beverage movement
Expanding on-trade and off-trade distribution channels
Increasing brand storytelling, experiential marketing, and packaging innovation
Together, these dynamics are positioning cider as a modern alternative to traditional alcoholic beverages.

Key Market Drivers

Growing Preference for Fruit-Based Alcoholic Beverages

Consumers are shifting away from heavy beers and high-proof spirits toward lighter, refreshing drinks. Cider's natural fruit base and approachable taste make it highly appealing across demographics.

Health & Wellness Consciousness

Cider aligns well with health-focused trends due to its gluten-free nature, lower alcohol content, and availability of low-sugar and organic variants. This has expanded its consumer base significantly.

Craft & Premiumization Trend

The rise of craft cideries and artisanal producers has elevated cider's image. Unique fermentation techniques, local sourcing, and bold flavor experimentation are attracting premium buyers and boosting margins.

Digital & Social Media Influence

Social media marketing, influencer collaborations, and direct-to-consumer channels are helping cider brands engage younger audiences and build strong brand identities.

Sustainability & Ethical Production

Eco-friendly packaging, local apple sourcing, and sustainable production practices are increasingly influencing purchasing decisions, strengthening brand loyalty.

Market Opportunities

The cider market presents multiple growth opportunities for producers and investors:

Ready-to-Drink (RTD) and hybrid cider beverages
Organic, vegan, and low-calorie cider options
Fruit-infused and exotic flavor innovations
Expansion into emerging markets
Cider tourism and tasting experiences
Seasonal and limited-edition product launches

Brands that innovate with flavors, formats, and experiences can capture new consumers and increase consumption frequency.

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Cider Market Segmentation

By Product Type

Still Cider
Sparkling Cider
Draft Cider
Apple Cider
Fruit Flavored Cider
Others

By Packaging Type

Draught
Cans
Glass Bottles
Plastic Bottles
Others

By Distribution Channel

Hypermarkets and Supermarkets
Departmental Stores
Convenience Stores
Online Stores
Others

Key Players

1. Anheuser-Busch Companies LLC (Missouri, U.S)
2. The Boston Beer Company (Boston, United States)
3. Angry Orchard (Walden, New York)
4. Smith & Forge (Massachusetts, United States)
5. Woodchuck (Middlebury, VT)
6. Seattle Cider Company (Seattle, Washington)
7. Asahi Premium Beverages(Victoria, Austria)
8. Aston Manor (Birmingham, United Kingdom)
9. C&C Group plc (United Kingdom)
10. Halewood (London, United Kingdom)
11. Celtic Marches Beverages Ltd (Worcestershire, United Kingdom)
12. Armagh Cider Company (Craigavon, United Kingdom)
13. Cider Ireland (Tipperary, Ireland)
14. Carlsberg Breweries A/S (Denmark, Europe)
15. Carlton & United Breweries (Victoria, Australia)
16. Distell Group Limited (Stellenbosch, South Africa) Asia Pacific
17. Heineken UK Limited (China) Rekorderlig Cider (Vimmerby, Sweden)
18. Kopparberg Brewery (Kopparberg, Sweden)
19. Thatchers Cider (Somerset, United Kingdom)
20. Westons Cider (Herefordshire, United Kingdom)
21. Aspall Cyder Ltd. (Suffolk, United Kingdom)
22. Bulmers / HP Bulmer (Hereford, United Kingdom)
23. SONOMA CIDER (California, United States)
24. Blake's Hard Cider Co. (Michigan, United States)
25. Bold Rock Hard Cider (Virginia & North Carolina, U.S.)
26. 2 Towns Ciderhouse (Oregon, United States)
27. ACE Cider (California Cider Co.) (Sebastopol, California, U.S.)
28. Good George Brewing (Hamilton, New Zealand)
29. Saigon Cider (Ho Chi Minh City, Vietnam)
30. Kirin Holdings (Mercian Cider Division) (Tokyo, Japan)

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Regional Dominance

Europe

Europe dominates the global cider market, supported by strong cider traditions, high per-capita consumption, and established brands across multiple countries.

North America

North America is a rapidly growing cider market, driven by craft beverage culture, premium product launches, and increasing acceptance among younger consumers.

Asia-Pacific

Asia-Pacific is the fastest-growing region, fueled by rising disposable incomes, urban lifestyles, and growing interest in Western-style alcoholic beverages.

Latin America & Middle East & Africa

These regions represent emerging opportunities as alcohol consumption patterns evolve and distribution networks expand.

Recent Developments & Industry Trends

Expansion of flavored and fruit-infused cider portfolios
Rising popularity of low-alcohol and alcohol-free cider variants
Increased investment in sustainable packaging solutions
Strong focus on premium branding and experiential marketing
Growth of craft and small-batch cider producers
Innovation in can formats and portable packaging

These trends are modernizing the cider category and attracting a broader consumer base.

FAQs:

1. What are the growth drivers for the Market?
Ans. Health-Conscious Choices Fueling the Market's Evolution and is expected to be the major driver for the Cider Market.

2. What is the major Opportunity for the Market growth?
Ans. Flavor Innovation Driving Market Growth through Diverse Profiles is expected to be the major Opportunity in the Market.

3. Which country is expected to lead the global Market during the forecast period?
Ans. Europe is expected to lead the Market during the forecast period.

4. What is the projected market size and growth rate of the Market?
Ans. The Cider Market size was valued at USD 16.38 billion in 2024and the total Market revenue is expected to grow at a CAGR of 6.4 % from 2025 to 2032, reaching nearly USD 26.91 billion.

5. What segments are covered in the Cider Market report?
Ans. The segments covered in the Cider Market report are by Product Type, Packaging Type, Distribution Channel, and Region.

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