Press release
Wi-Fi Analytics Market Report 2026: Key Players, Innovations & Demand Drivers
Wi-Fi Analytics Market Size
DataM Intelligence unveils its latest report on the "Wi-Fi Analytics Market Size 2025," offering an in-depth analysis of market trends, growth drivers, competitive landscape, and regional dynamics. The study covers market size in value and volume, CAGR forecasts, and emerging opportunities that can guide businesses in seizing growth potential and crafting winning strategies. Packed with data-driven insights on current developments and future trends, this report is essential for companies aiming to stay ahead in the competitive Market.
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United States: Recent Industry Developments
✅ December 2025: Major analytics providers rolled out enhanced Wi‐Fi analytics platforms with AI‐driven customer behavior insights for retail and hospitality
✅ November 2025: Telecom and MSPs expanded Wi‐Fi analytics services as part of managed network offerings to improve connectivity and engagement.
✅ October 2025: Adoption of Wi‐Fi analytics accelerated across airports and public venues to support crowd management and real‐time service personalization.
Japan: Recent Industry Developments
✅ December 2025: Japanese enterprises adopted advanced Wi‐Fi analytics solutions to enhance in‐store customer experiences and loyalty programs.
✅ November 2025: Integration of Wi‐Fi analytics with smart city infrastructure helped improve urban traffic flow and public connectivity services.
✅ October 2025: Retailers in Japan leveraged location‐based Wi‐Fi analytics to optimize store layouts and targeted promotions.
List of Top Key Player:
Cisco Systems, Euclid Analytics, Cloud4Wi, Purple Wi-Fi, and Fortine
Forecast Projection:
The Global Wi-Fi Analytics Market is poised for significant growth between 2025 and 2032. In 2024, the market maintained a steady upward trajectory, and with strategic initiatives by leading players accelerating adoption, the market is expected to soar throughout the forecast period. Companies leveraging these trends are well-positioned to capture emerging opportunities and maximize revenue potential.
Latest M&A
Telecom and tech M&A in 2025 included deals like Verizon's acquisition of Starry Inc. (October 2025) for fixed wireless assets, enhancing Wi-Fi analytics in urban broadband.
No major standalone Wi-Fi analytics acquisitions, but integrations in broader networking deals (e.g., Nokia-Infinera for optical/Wi-Fi convergence) support analytics platforms
Market Intelligence Research Process:
The Wi-Fi Analytics Market research report by DataM Intelligence combines primary and secondary data to deliver deep, actionable insights. It examines the full spectrum of factors shaping the industry, from government regulations and market conditions to competitive dynamics, historical trends, technological breakthroughs, upcoming innovations, and potential challenges. This comprehensive analysis not only highlights growth prospects but also identifies barriers, equipping businesses to navigate market volatility and capitalize on emerging opportunities.
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Key Segmentation:
By Component: Solutions, Services
By Deployment: On-premise, Cloud
By Application: Wi-Fi Presence Analytics, Wi-Fi Marketing Analytics
By End-Use: Smart Infrastructure, Retail, Sports and Entertainment, Hospitality, Others
Growth Regional Analysis:
North America 40%
Leading due to advanced retail analytics adoption and smart city projects.
| Europe | 28% |
Driven by strong investments in IoT and retail sectors across major countries.
| Asia-Pacific | 22% |
Rapid growth fueled by expanding retail, hospitality, and urban digitization.
| Middle East & Africa | 6% |
Growing adoption in smart infrastructure and commercial spaces.
| South America | 4% |
Emerging market with increasing demand in retail and public venues.
Benefits of the Report:
Chapter 1 - Market Overview: Kickstarts the report with a comprehensive snapshot of the Wi-Fi Analytics Market, summarizing key segments by region, product type, and application. Highlights include market size, segment growth potential, and short- & long-term industry outlook.
Chapter 2 - Emerging Trends: Uncovers the game-changing trends and high-impact innovations shaping the future of the industry.
Chapter 3 - Competitive Landscape: Offers a deep dive into market competition, detailing revenue shares, strategic initiatives, and recent mergers & acquisitions.
Chapter 4 - Top Player Profiles: Features detailed company profiles, covering revenue, profit margins, product lines, and major milestones for leading market players.
Chapters 5 & 6 - Regional & Country Analysis: Breaks down revenue performance across global regions, providing insights on market sizes, opportunities, and growth prospects worldwide.
Chapter 7 - Segmentation Analysis: Explores market segmentation by type, revealing high-potential categories and guiding businesses towards lucrative areas.
Chapter 8 - Application Insights: Examines downstream markets and identifies promising sectors for expansion, showing how different applications are driving growth.
Chapter 9 - Supply Chain Mapping: Maps the entire industry supply chain, highlighting upstream and downstream activities for a holistic market perspective.
Chapter 10 - Key Takeaways: Concludes with critical insights and actionable strategies, equipping stakeholders to make informed decisions and stay ahead in the market.
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Recent Product Launches
✦ Amantya Technologies launched AutoWiFi at IMC 2025 (October 2025) with AI-powered log analyzer for Wi-Fi 5-7 testing on real devices (routers, mesh, FWA); automates test cases, root-cause analysis.
✦ MediaTek unveiled Filogic 8000 Wi-Fi 8 family at CES 2026 (January 2026) for AI-optimized networks with low-latency analytics and on-chip decision-making. Broadcom introduced industry's first Wi-Fi 8 silicon ecosystem, enabling advanced analytics for Sagemcom broadband gateways.
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Contact Us -
Company Name: DataM Intelligence
Contact Person: Sai Kiran
Email: Sai.k@datamintelligence.com
Phone: +1 877 441 4866
Website: https://www.datamintelligence.com
About Us -
DataM Intelligence is a Market Research and Consulting firm that provides end-to-end business solutions to organizations from Research to Consulting. We, at DataM Intelligence, leverage our top trademark trends, insights and developments to emancipate swift and astute solutions to clients like you. We encompass a multitude of syndicate reports and customized reports with a robust methodology.
Our research database features countless statistics and in-depth analyses across a wide range of 6300+ reports in 40+ domains creating business solutions for more than 200+ companies across 50+ countries; catering to the key business research needs that influence the growth trajectory of our vast clientele.
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