Sports Apparel Market Size to Reach USD 375.77 Billion by 2030 | Rising Athleisure Demand and Women's Participation Driving Growth

Global Sports Apparel Market Overview

The global sports apparel market, valued at USD 266.74 billion in 2025, is projected to reach USD 375.77 billion by 2030, growing at a CAGR of 7.09%. Increasing interest in fitness, the mainstream adoption of athleisure, and growing online retail channels are among the key factors driving this expansion. The market is witnessing notable demand for performance fabrics and apparel designed for comfort and sustainability.

Report Overview: https://www.mordorintelligence.com/industry-reports/global-sports-apparel-market-industry?utm_source=openpr

Key Trends in the Sports Apparel Market

Increased Women's Sports Participation

The rise in women's involvement in sports is shaping the sports apparel market trends significantly. The Paris 2024 Olympics marked full gender parity, opening commercial opportunities for brands targeting female athletes. Grassroots initiatives have also increased participation, as seen in Canada, where girls aged 6-18 are engaging more in organized sports.

Marketing Strategies and Brand Initiatives

Leading brands are shifting from traditional product promotion to value-driven marketing. Adidas has committed to making 90% of its products sustainable by 2025, while Nike is targeting inclusivity with the NikeSKIMS collaboration, offering activewear that caters specifically to women.

Influence of Social Media and Celebrity Endorsements

Social media platforms have become crucial for marketing and consumer engagement. Athletes like Caitlin Clark influence young audiences, boosting participation rates and sports apparel sales. Live fitness classes and social commerce have further integrated shopping with social interaction, enhancing sales conversion rates for brands in the online segment.

Government Support for Sports Culture

Government initiatives promoting sports participation are expanding the size of the sports apparel market. Programs like Saudi Arabia's Vision 2030 and Canada's Community Sport for All initiative support both infrastructure and underrepresented groups, expanding the consumer base for sports apparel.

Check out more details and stay updated with the latest industry trends, including the Japanese version for localized insights: https://www.mordorintelligence.com/ja/industry-reports/global-sports-apparel-market-industry?utm_source=openpr

Sports Apparel Market Segmentation

By Product Type

Tops
Bottoms
Outerwear
Others

By Sport Type

Golf
Soccer
Basketball
Baseball
Others

By End User

Men
Women
Children

By Distribution Channel

Online Stores
Offline Stores

By Geography

North America
Europe
Asia-Pacific
South America
Middle East and Africa

Explore Our Full Library of Consumer Goods and Services Research Reports - https://www.mordorintelligence.com/market-analysis/consumer-goods-and-services?utm_source=openpr

Key Players in the Sports Apparel Market

Nike, Inc.
Adidas Group
Puma SE
Lululemon Athletica Inc.
Under Armour, Inc.
New Balance Athletics, Inc.

Conclusion

The sports apparel market is experiencing strong growth driven by changing consumer preferences, increased sports participation, and the rising popularity of athleisure. Key trends such as women's engagement, sustainable fabrics, social media influence, and supportive government policies are shaping market strategies. While challenges like counterfeit products and regulatory complexity exist, the outlook remains positive with numerous opportunities for both established and emerging players. As the market continues to evolve, brands that effectively blend performance, style, and inclusivity are likely to capture a significant share of the growing global demand.

Industry Related Reports:

Apparel Market - The Apparel Market Report is Segmented by Product Type (Formal Wear, Casual Wear, Sportswear, and More), End-User (Men, Women, and Children), by Fabric Material (Cotton, Polyester, Nylon, Denim, and Other Fabric Types), by Category (Mass and Premium), Distribution Channel (Offline and Online), and Geography (North America, Europe, Asia-Pacific, South America, and More).

Get more insights: https://www.mordorintelligence.com/industry-reports/apparel-market?utm_source=openpr

Asia-Pacific athletic footwear market - The Asia-Pacific Athletic Footwear Report is Segmented by Activity (Running Shoes, Sports Shoes, and More), Product Type (Shoes, Boots), End User (Men, Women, Kids/Children), Category (Premium, Mass), Distribution Channel (Sports and Athletic Goods Stores, Supermarkets/Hypermarkets, and More), and Geography (China, Japan, India, Australia, Rest of Asia-Pacific).

Get more insights: https://www.mordorintelligence.com/industry-reports/asia-pacific-athletic-footwear-market?utm_source=openpr

Diabetic Footwear Market - The Diabetic Footwear Market Report is Segmented by Product Type (Shoes, Sandals, Slippers), End User (Men, Women), Distribution Channel (Offline Retail Stores, Online Retail Stores), and Geography (North America, Europe, Asia-Pacific, South America, Middle East and Africa).

Get more insights: https://www.mordorintelligence.com/industry-reports/global-sports-apparel-market-industry?utm_source=openpr

For any inquiries or to access the full report, please contact:

media@mordorintelligence.com
https://www.mordorintelligence.com/

Mordor Intelligence, 11th Floor, Rajapushpa Summit, Nanakramguda Rd, Financial District, Gachibowli, Hyderabad, Telangana - 500032, India

About Mordor Intelligence:

Mordor Intelligence is a trusted partner for businesses seeking comprehensive and actionable market intelligence. Our global reach, expert team, and tailored solutions empower organizations and individuals to make informed decisions, navigate complex markets, and achieve their strategic goals.

With a team of over 550 domain experts and on-ground specialists spanning 150+ countries, Mordor Intelligence possesses a unique understanding of the global business landscape. This expertise translates into comprehensive syndicated and custom research reports covering a wide spectrum of industries, including aerospace & defense, agriculture, animal nutrition and wellness, automation, automotive, chemicals & materials, consumer goods & services, electronics, energy & power, financial services, food & beverages, healthcare, hospitality & tourism, information & communications technology, investment opportunities, and logistics.

This release was published on openPR.