Plant-Based Chicken Market to hit US$ 8.3 Billion by 2030 | Top Companies - Ingredion Inc., Atlantic Natural Foods LLC, Beyond Meat Inc.

Leander, Texas and Tokyo, Japan - Dec.22.2025
As per DataM intelligence research report" Global Plant-Based Chicken Market reached USD 4.5 billion in 2022 and is expected to reach USD 8.3 billion by 2030 growing with a CAGR of 8.1% during the forecast period 2024-2031." Health-conscious and climate-aware consumers are accelerating demand for plant-based chicken alternatives.

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United States: Recent Industry Developments

✅ In November 2025, Impossible Foods launched "Impossible Chicken Filets" aiming for the center-of-plate dinner market The whole-cut product mimics the texture of a chicken breast using advanced fiber spinning It targets meat-eaters looking for a direct swap for their chicken dinners

✅ In October 2025, Beyond Meat introduced "Beyond Popcorn Chicken" to U.S. food service channels The bite-sized product is designed for quick-service restaurants and school cafeterias It expands the brand's reach into the snacking and kids' meal categories

✅ In September 2025, Meati Foods opened a new "Mega Ranch" for fermenting mushroom-root chicken cutlets The facility scales up production of their mycelium-based whole cuts It offers a less processed alternative to soy/pea-based chicken in the U.S.

✅ In August 2025, KFC tested a new plant-based tender made by a specialized startup in select U.S. cities The tender aims to replicate the exact peel and shred of real muscle It keeps the plant-based option relevant in the fast-food sector

Japan: Recent Industry Developments

✅ In December 2025, Nippon Ham (NH Foods) released a "Plant-Based Fried Chicken" for the Christmas season The product recreates the taste of the traditional holiday meal without meat It capitalizes on the Japanese tradition of eating fried chicken at Christmas

✅ In November 2025, Next Meats launched a "Plant-Based Yakitori" line in supermarkets The skewered product uses soy protein textured to mimic grilled chicken thigh It brings plant-based options to a classic Japanese izakaya dish

✅ In October 2025, FamilyMart introduced a "Soy Karaage" (fried soy meat) to its hot snack case The affordable snack makes trying plant-based chicken easy for casual consumers It mainstreams meat alternatives in Japanese convenience stores

✅ In September 2025, Itoham Yonekyu Foods expanded its "Marude Oiniku" line with a salad chicken alternative The steamed-style product is low in fat and high in protein It targets the diet-conscious lunch market in Japan

Plant-based Chicken Market: Drivers
Plant-based chicken products are gaining popularity as consumers seek healthier, sustainable, and ethical alternatives to conventional meat. Made from soy, pea, or wheat protein, these products mimic taste, texture, and nutritional content of chicken. Manufacturers focus on flavor, juiciness, and clean-label ingredients to enhance consumer acceptance. Retail and foodservice channels expand accessibility and awareness. Rising flexitarian and vegan trends drive market growth globally. Plant-based chicken is transforming protein consumption patterns and sustainability initiatives.

Product innovation includes fortified options, ready-to-cook meals, and value-added flavors to attract diverse consumer segments. Companies invest in R&D to improve texture, nutritional profile, and sensory experience. Market expansion is supported by food safety standards, marketing campaigns, and e-commerce platforms. Alternative proteins reduce environmental impact and dependence on traditional poultry farming. Plant-based chicken is poised to become a mainstream protein source for health-conscious consumers.

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Plant-based Chicken Market: Major Players
Ingredion Inc., Atlantic Natural Foods LLC, Beyond Meat Inc., Impossible Foods, Inc., CHS INC, Puris Proteins LLC, Tyson Foods Inc, Gardein, Puris Proteins, and Kellogg Company.

Segment Covered in the Plant-based Chicken Market:
By Source
The market is segmented into pea-based protein 30%, soy-based protein 25%, lentil-based protein 15%, fava-based protein 10%, flaxseed-based protein 5%, canola-based protein 5%, chia-based protein 5%, and others 5%, with pea-based and soy-based proteins dominating due to high protein content, functional properties, and widespread adoption in plant-based meat alternatives. Lentil, fava, and other proteins are growing steadily with demand for diverse flavors, allergen-friendly options, and clean-label products. Health-conscious and flexitarian consumer trends drive market growth.

By Product Type
Product types include shreds 15%, deli slices 10%, cutlets 10%, hot dogs 10%, nuggets 15%, sausages 10%, burger patties 20%, and others 10%, with burger patties, nuggets, and shreds dominating due to high demand in fast-food, home cooking, and convenience food segments. Deli slices and cutlets are growing steadily with rising adoption in ready-to-eat meals and retail outlets. Consumer preference for plant-based alternatives and convenience products supports market adoption.

By Distribution Channel
Distribution channels include supermarkets 35%, retail stores 25%, specialty stores 15%, online retail 15%, and convenience stores 10%, with supermarkets and retail stores dominating due to wide product availability and consumer access. Online retail is growing rapidly with e-commerce adoption and direct-to-consumer channels. Specialty stores and convenience stores are steadily expanding with urbanization and niche demand. Efficient distribution networks and increasing product awareness drive market growth.

Regional Analysis
North America - 35% Share
North America leads with 35% share due to high adoption of plant-based diets, strong consumer awareness, and presence of major market players in the U.S. and Canada. Pea-based and soy-based proteins dominate. Burger patties, nuggets, and shreds are key product types. Supermarkets and retail stores lead distribution. Health trends, sustainability focus, and plant-based innovation drive market growth.

Europe - 25% Share
Europe holds 25% share with adoption in Germany, UK, and France. Pea-based and lentil-based proteins dominate. Burger patties, shreds, and nuggets are primary products. Supermarkets and specialty stores are main distribution channels. Flexitarian diets, environmental concerns, and clean-label trends support market adoption.

Asia-Pacific - 20% Share
Asia-Pacific accounts for 20% share with high demand in China, India, Japan, and Australia. Pea-based and soy-based proteins dominate. Burger patties and nuggets lead product types. Supermarkets and online retail are primary channels. Rising urban population, changing dietary preferences, and health consciousness fuel market adoption.

Latin America - 10% Share
Latin America records 10% share with Brazil and Mexico as key markets. Pea-based and soy-based proteins dominate. Burger patties and shreds are key products. Supermarkets and retail stores lead distribution. Growing awareness of plant-based diets and convenience foods support market growth.

Middle East & Africa - 10% Share
Middle East & Africa hold 10% share with adoption in UAE, Saudi Arabia, and South Africa. Pea-based and lentil-based proteins dominate. Burger patties and nuggets are primary products. Supermarkets and specialty stores are key distribution channels. Rising health awareness, urbanization, and international brand presence drive adoption.

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