Press release
AI True Wireless Bluetooth Earbuds - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031
QY Research Inc. (Global Market Report Research Publisher) announces the release of 2025 latest report "AI True Wireless Bluetooth Earbuds- Global Market Share and Ranking, Overall Sales and Demand Forecast 2026-2032". Based on current situation and impact historical analysis (2020-2024) and forecast calculations (2026-2032), this report provides a comprehensive analysis of the global AI True Wireless Bluetooth Earbuds market, including market size, share, demand, industry development status, and forecasts for the next few years.The global market for AI True Wireless Bluetooth Earbuds was estimated to be worth US$ 24.33 million in 2024 and is forecast to a readjusted size of US$ 680 million by 2031 with a CAGR of 21.0% during the forecast period 2025-2031.
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AI True Wireless Bluetooth Earbuds Product Overview
AI True Wireless Bluetooth Earbuds typically feature a true wireless stereo (TWS) design, connecting to mobile devices via Bluetooth technology for a seamless user experience. Furthermore, these headphones offer features such as touch control, active noise cancellation, and ambient sound modes to meet user needs in diverse scenarios. With continuous technological advancements and growing market demand, the AI headphone industry is rapidly developing and becoming a vital component of the consumer electronics market. Unlike previous mainstream approaches that focused on sound quality or noise cancellation, AI headphones are not simply passive music playback tools; they are intelligent tools that can actively understand context, enable translation, note transcription, and even health monitoring. Compared to traditional TWS headphones, which primarily focused on music playback, the new generation of AI True Wireless Bluetooth Earbuds is evolving from "auxiliary devices" to "smart terminals," connecting to voice assistants, large-scale model services, and enabling multi-sensory interactions. They provide lightweight intelligent services for sports, work, and daily life.
AI True Wireless Bluetooth Earbuds Market Trend
In recent years, with the rapid development and widespread application of artificial intelligence (AI) technology, smart headphones have gradually evolved from traditional audio playback devices into high-tech products that integrate multiple intelligent functions, including voice interaction, intelligent noise cancellation, health monitoring, and personalized recommendations. AI headphones, a highly representative category of smart wearable devices in the AI field, are entering a period of rapid development. In the future, AI headphones will be deeply integrated into the metaverse, healthcare, and education, enabling healthcare to monitor health indicators and warn of risks, while also enabling customized learning plans in education. Currently, two types of companies are rapidly converging in this new market: one is AI model platform companies, represented by ByteDance, Baidu, and iFlytek, which are attempting to leverage headphones to enter the consumer market and capitalize on user habits. The other is smart device manufacturers such as Xiaomi, Huawei, and Honor, which are integrating AI headphones into their ecosystems and expanding their service scenarios through hardware and software integration. Sports and health features are also becoming increasingly important features of AI headphones. Taking the ARC 5 as an example, some versions have added blood oxygen monitoring (CFDA-certified) and assisted listening features, enabling voice feedback and data recording during exercise. Manufacturers like Huawei and Honor are also using their earbuds as an extension of their health monitoring offerings, creating a "combination punch" with fitness trackers and watches.
Driver: On the one hand, the cost of integrating large models continues to decrease, providing hardware manufacturers with room to lower prices. On the other hand, many new brands are entering the market with a low-price strategy, sacrificing per-unit profit in exchange for user scale and entry value. The internet-based approach of "low-cost hardware + value-added services" is driving AI earbuds from a "technological luxury" to "popular smart hardware."
AI True Wireless Bluetooth Earbuds Market Summary
According to the latest research report from QYResearch, the global production of AI true wireless Bluetooth earbuds reached 171,400 units in 2024 and is projected to reach 1.527 million units in 2025, with an average selling price of $142 per pair and a gross profit margin of approximately 39.61%. Entry-level earbuds are priced between $28.57-$71.43, and many include noise cancellation; mid-range earbuds are priced between $71.43-$142.86 and feature voice translation; high-end earbuds priced above Above $142.86 include more professional features such as translation, meeting functions, and health monitoring.
Figure00002. Global AI True Wireless Bluetooth Earbuds Market Size (US$ Million), 2020-2031
AI True Wireless Bluetooth Earbuds
Above data is based on report from QYResearch: Global AI True Wireless Bluetooth Earbuds Market Report 2020-2031 (published in 2025). If you need the latest data, plaese contact QYResearch.
Figure00003. AI True Wireless Bluetooth Earbuds Supply Chain
AI True Wireless Bluetooth Earbuds
Source: Secondary Sources and QYResearch, 2025
The upstream of the AI True Wireless Bluetooth Earbuds industry chain encompasses raw material supply and technology R&D, primarily encompassing Bluetooth, memory chips, sensors, and voice recognition technologies. Companies involved include Bestechnic (Shanghai) Co., Ltd., Actions Semiconductor, and Lansun Technology. The midstream encompasses manufacturing and assembly, encompassing component processing and manufacturing, complete device assembly, and software development. The downstream encompasses sales and application.
AI True Wireless Bluetooth Earbuds Some Product
The Philips Open-ear Wireless Sports Headphones TAT3708BK/97 feature an AI microphone and use advanced AI algorithms to filter out unwanted noise, ensuring clear calls. The Philips 2169 Wireless AI Earbuds-8W1O, with AI call noise cancellation, are priced at $32.56.
Figure00004. Philips Open-ear wireless sports headphones
AI True Wireless Bluetooth Earbuds
Source: Philips
Apple Beats Powerbeats Pro 2 delivers powerful sound for any training environment. Turn on Active Noise Cancellation (ANC) when you need to be fully focused, and use Transparency mode when you need to listen to your surroundings. It's priced at approximately $257.24.
iKKO ActiveBuds AB02 features an AI voice assistant (based on ChatGPT-4o + DeepSeek-R1) that supports bidirectional translation in 62 languages and is priced at $2,557.00.
iFLYBUDS Nano features advanced AI call noise reduction algorithms, supports transcription and translation of 11 languages, 12 Chinese dialects, and 10 industry-specific terms, and is priced at approximately $154.78. The iFLYBUDS Air 2 AI conference headset integrates AI technology and reverse acoustic cancellation technology, and is equipped with a Viaim-developed AI model, supporting voice control, real-time transcription, multilingual translation, and personalized meeting summaries. The FlashRecord function supports one-click quick recording and seamless speech-to-text conversion through the accompanying app. It is priced at approximately $168.87.
The Galaxy Buds3 Pro and Galaxy Buds3 are Samsung's first earphones equipped with Galaxy AI technology. Galaxy AI analyzes the user's listening habits and wearing style, elevating the music listening experience to a whole new level.
The Sony WF-1000XM5 uses an AI-based noise cancellation algorithm and bone conduction sensors, priced at $249.99.
The OPPO Enco X3s features real-time active noise cancellation technology, boasting up to 55dB of active noise cancellation and an ultra-wide frequency response range of 5500Hz. Combined with an AI environmental noise cancellation model, it also features AI translation capabilities.
ByteDance's Doubao released its first AI-powered smart earphones, Ola Friend, priced at approximately $168.87.
The Timekettle W4 Pro simultaneous translation earphones are priced at approximately $408.30.
The CLEER ARC 3 open-back AI earphones are priced at $244.36.
It is evident that ordinary noise-canceling earphones are considered entry-level AI earphones with a lower unit price, while earphones with language translation functions are relatively more expensive.
The report provides a detailed analysis of the market size, growth potential, and key trends for each segment. Through detailed analysis, industry players can identify profit opportunities, develop strategies for specific customer segments, and allocate resources effectively.
The AI True Wireless Bluetooth Earbuds market is segmented as below:
By Company
Philips
Samsung(Buds3 Pro & Buds3)
Apple(Beats Powerbeats Pro 2)
OPPO(Enco X3s & Buds3)
iKKO
Sony
Bose(QuietComfort Ultra)
Sennheiser(ACCENTUM Open)
iFlytek(iFLYBUDS Nano)
SoundAI Technology Co., Ltd.
FIIL
1MORE
Meizu
Baidu(Xiao Du)
Edifier(LolliClip)
ByteDance(Ola Friend)
Xiaomi(Buds 5 Pro)
SANAG
Huawei
HONOR
Neumann
WISHEE
Cleer Audio(ARC 3)
Shenzhen Timekettle Technologies Co.,Ltd.
Segment by Type
Entry-level (.57-.43)
Mid-level (.43-2.86)
High-level (Above 2.86)
Segment by Application
Online Channels
Specialty Stores
Supermarkets
Each chapter of the report provides detailed information for readers to further understand the AI True Wireless Bluetooth Earbuds market:
Chapter 1: Introduces the report scope of the AI True Wireless Bluetooth Earbuds report, global total market size (valve, volume and price). This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry. (2021-2032)
Chapter 2: Detailed analysis of AI True Wireless Bluetooth Earbuds manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc. (2021-2026)
Chapter 3: Provides the analysis of various AI True Wireless Bluetooth Earbuds market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments. (2021-2032)
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.(2021-2032)
Chapter 5: Sales, revenue of AI True Wireless Bluetooth Earbuds in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world..(2021-2032)
Chapter 6: Sales, revenue of AI True Wireless Bluetooth Earbuds in country level. It provides sigmate data by Type, and by Application for each country/region.(2021-2032)
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc. (2021-2026)
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.
Benefits of purchasing QYResearch report:
Competitive Analysis: QYResearch provides in-depth AI True Wireless Bluetooth Earbuds competitive analysis, including information on key company profiles, new entrants, acquisitions, mergers, large market shear, opportunities, and challenges. These analyses provide clients with a comprehensive understanding of market conditions and competitive dynamics, enabling them to develop effective market strategies and maintain their competitive edge.
Industry Analysis: QYResearch provides AI True Wireless Bluetooth Earbuds comprehensive industry data and trend analysis, including raw material analysis, market application analysis, product type analysis, market demand analysis, market supply analysis, downstream market analysis, and supply chain analysis.
and trend analysis. These analyses help clients understand the direction of industry development and make informed business decisions.
Market Size: QYResearch provides AI True Wireless Bluetooth Earbuds market size analysis, including capacity, production, sales, production value, price, cost, and profit analysis. This data helps clients understand market size and development potential, and is an important reference for business development.
Other relevant reports of QYResearch:
Global AI True Wireless Bluetooth Earbuds Market Research Report 2025
Global AI True Wireless Bluetooth Earbuds Market Outlook, In‐Depth Analysis & Forecast to 2031
Global AI True Wireless Bluetooth Earbuds Sales Market Report, Competitive Analysis and Regional Opportunities 2025-2031
About Us:
QYResearch founded in California, USA in 2007, which is a leading global market research and consulting company. Our primary business include market research reports, custom reports, commissioned research, IPO consultancy, business plans, etc. With over 19 years of experience and a dedicated research team, we are well placed to provide useful information and data for your business, and we have established offices in 7 countries (include United States, Germany, Switzerland, Japan, Korea, China and India) and business partners in over 30 countries. We have provided industrial information services to more than 60,000 companies in over the world.
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QY Research Inc.
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