Breakthrough Nutritional Ingredients Poised to Capture USD 325.4 Billion by 2031, Driven by Supplements and Functional Foods Demand | DataM Intelligence

The Global Nutritional Ingredients Market was valued at USD 182.5 billion in 2022 and is projected to reach USD 325.4 billion by 2031, growing at a CAGR of 7.5% during the forecast period 2024-2031. This robust growth is driven by a profound and global consumer shift towards health and wellness, the accelerating adoption of vegan and plant-based lifestyles, an aging global population seeking preventative nutrition, and the rapid expansion of personalized and functional foods across supplements, fortified foods, and specialized nutrition products.

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North America: Key Industry Developments (Largest Region)
✅ November 2025: Archer Daniels Midland Company and Cargill, Incorporated announced a landmark joint initiative to establish a vertically integrated supply chain for traceable, non-GMO plant proteins (pea, fava, chickpea) across North America. The partnership aims to secure supply for the booming plant-based meat and dairy alternatives market.
✅ October 2025: The U.S. Food and Drug Administration (FDA) and Health Canada issued a joint white paper proposing a new "Nutrient Bioavailability Score" framework for supplement labels. This initiative aims to help consumers compare ingredient efficacy and is expected to drive demand for high-quality, clinically backed vitamins and minerals from suppliers like BASF SE and Lonza Group Ltd.
✅ September 2025: Royal DSM N.V. (now part of DSM-Firmenich) launched its new "Precision Health for All" platform in the U.S., utilizing AI-powered at-home microbiome testing kits to recommend personalized prebiotic and probiotic ingredient blends directly to consumers, bypassing traditional supplement manufacturers.

Asia Pacific: Key Industry Developments (Fastest Growing Region)
✅ November 2025: The Chinese government, through its "Healthy China 2030" initiative, announced substantial tax incentives for domestic manufacturers of Traditional Chinese Medicine (TCM)-based nutritional ingredients (e.g., ginseng, astragalus, goji extracts) for incorporation into functional foods and beverages for both domestic and export markets.
✅ October 2025: Ingredion Incorporated inaugurated its new APAC Specialty Starches and Nutrition Innovation Center in Singapore. The center will focus on developing clean-label texturants and plant-based protein systems specifically tailored to Asian dietary staples like noodles, dairy alternatives, and savory snacks.
✅ September 2025: A consortium of Indian agri-tech startups and Tate & Lyle PLC secured a $200 million grant from a multilateral development bank to build a decentralized network of processing plants across India. This network will upcycle agricultural by-products (e.g., okara from soymilk, fruit pomace) into high-value dietary fibers and prebiotics for the global market.

Key Mergers and Acquisitions (2025):
✅ Kerry Group plc acquires a precision fermentation startup: In October 2025, Kerry Group plc finalized the acquisition of a U.S.-based pioneer in precision fermentation technology. The move aims to produce novel, sustainable functional proteins and bioactive peptides for the high-growth "cellular agriculture" segment of the nutrition market.
✅ Chr. Hansen Holding A/S merges with a leading microbiome genomics firm: In September 2025, Chr. Hansen Holding A/S announced a merger with a microbiome data analytics company. The combined entity seeks to become the world's leading provider of clinically validated, strain-specific probiotics with digitally supported health outcome claims for supplements, infant nutrition, and medical foods.

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Market Segmentation Analysis:
-By Source: Plant-Based Segment Leads with Dominant Growth
The Plant-based segment is the fastest-growing source, driven by the global rise of veganism, health benefits, and consumer demand for sustainable and clean-label products. This trend is fundamentally reshaping new product development across food, beverage, and supplement categories.
The Animal-based segment (e.g., whey protein, collagen, fish oils) remains a large and critical market, valued for its high bioavailability and established use in sports nutrition and clinical formulations.

-By Type: Proteins & Amino Acids and Vitamins Command Largest Portion
Proteins & Amino Acids hold a dominant market position, accounting for approximately 30% of total market revenue in North America as a key example. Demand is bifurcating between traditional animal-based proteins and the explosive growth of plant-based (pea, rice, soy) and novel (insect, microbial) protein sources.
Vitamins represent another massive and stable segment (~25% of the North American market), driven by foundational health supplementation, food fortification programs, and targeted immune support. Probiotics, Prebiotics, and Minerals are high-growth categories fueled by the focus on gut health and personalized nutrition.

-By Application: Supplements and Food & Beverages Top with Strong Demand Supplements are the largest application segment, constituting around 40% of the overall market revenue in leading regions like North America. This dominance reflects direct consumer demand for targeted health solutions in pill, powder, and gummy formats.
Food & Beverages (Functional Foods) is the second-largest application (~35% share in North America), experiencing rapid growth as nutritional ingredients are increasingly integrated into everyday products like fortified cereals, protein bars, dairy alternatives, and enhanced beverages.

Growth Drivers:
1. Global Surge in Health Consciousness and Preventative Nutrition: Post-pandemic, consumers are more proactive about their health, seeking ingredients that support immunity, longevity, and overall wellness, moving nutrition from "supplemental" to "essential."
2. Rapid Adoption of Plant-Based and Vegan Diets: Driven by health, environmental, and ethical concerns, the shift away from animal products is creating unprecedented demand for plant-derived proteins, vitamins, minerals, and functional ingredients.
3. Aging Global Demographic: The growing elderly population requires targeted nutrition to maintain muscle mass (sarcopenia), support bone health (osteoporosis), and manage age-related cognitive decline, driving innovation in specialized ingredients for senior nutrition.
4. Innovation in Personalized and Precision Nutrition: Advances in biotechnology, data analytics, and microbiome science are enabling the creation of customized nutritional solutions tailored to individual genetic profiles, health goals, and lifestyles.
5. Expansion of Fortification and Clean-Label Formulations: Governmental public health initiatives (e.g., salt iodization, vitamin D fortification) and consumer demand for recognizable, natural ingredients are compelling manufacturers to incorporate high-quality nutrients into staple foods and clean-label products.

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Regional Insights:
North America leads the Nutritional Ingredients Market with the largest share. The region's dominance is anchored by high consumer health awareness, substantial disposable income, a mature and innovative supplement industry, and the presence of global ingredient giants. The United States alone constitutes approximately 70% of the North American regional market.
Asia-Pacific is the fastest-growing region, fueled by rising disposable incomes, a burgeoning middle class, increasing prevalence of lifestyle diseases, strong government health initiatives (e.g., China's "Healthy China 2030"), and a rich tradition of herbal and functional ingredients being integrated into modern products.

Key Players:
Archer Daniels Midland Company | Cargill, Incorporated | BASF SE | International Flavors & Fragrances Inc. (IFF, following DuPont N&B merger) | Ingredion Incorporated | DSM-Firmenich | Kerry Group plc | Chr. Hansen Holding A/S | Tate & Lyle PLC | Lonza Group Ltd.

Key Highlights (Top 5 Key Players) for Nutritional Ingredients Market:
1. Archer Daniels Midland Company (ADM) is a global agricultural processing powerhouse and a leader in plant-based proteins, fibers, and probiotics. Its extensive sourcing network and broad ingredient portfolio position it at the center of the plant-based nutrition revolution.
2. Cargill, Incorporated is a dominant force in animal nutrition and a rapidly growing leader in plant-based solutions. Its scale in sourcing and processing, combined with investments in fermentation and aquaculture ingredients, gives it a uniquely diversified position across the entire nutritional spectrum.
3. BASF SE is a world-leading supplier of vitamins, carotenoids, and other essential human nutrition ingredients. Its strength lies in its chemical synthesis expertise, ensuring high-purity, consistent supply for the massive fortification and supplement markets.
4. International Flavors & Fragrances Inc. (IFF) (following its merger with DuPont's N&B business) is a science-driven titan in food ingredients, cultures, enzymes, and probiotics. Its deep application expertise allows it to create integrated solutions that deliver both nutrition and superior taste/texture.
5. DSM-Firmenich (the merged entity of Royal DSM and Firmenich) is a premier innovation partner in health, nutrition, and beauty. It combines DSM's scientific prowess in vitamins, omega-3s, and nutritional solutions with Firmenich's leading taste and flavor capabilities, creating powerful, consumer-acceptable fortified products.

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