Beauty and Personal Care Products Market to hit US$ 624.2 billion by 2030, North America led 29% of global market share| Key players :- Procter & Gamble, L'Oréal S.A., Avon Products.

The Global Beauty and Personal Care Products Market reached US$ 487.5 billion in 2022 and is expected to reach US$ 624.2 billion by 2030, growing with a CAGR of 5.1% during the forecast period 2023-2030.

Personal care products were previously mainly focused on the female end user and the introduction of men's grooming products has purposely boosted market power, thereby functioning as shifting trends in the global beauty and personal care products industry. Furthermore, the introduction of refurbished and updated items in the women's sector, such as versatile and embellishing products, is expected to boost the personal care product market in the future years. Conventional beauty and personal care products are less expensive than organic products and their widespread availability through numerous distribution channels has fueled category expansion thus far. Traditional cosmetics, on the other hand, usually contain a high percentage of petroleum-based substances, which are toxic to the skin and necessitate significant mining, which can affect animals and soils. It is predicted to hamper the global beauty and personal care products market's growth.

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Key Industry Development-
✅ November 2025: Rini - a new kid-first skincare brand co-founded by actress/entrepreneur Shay Mitchell - was launched targeting children (roughly ages 2-12), offering gentle skincare and mask products designed for young skin.

✅ December 2025: e.l.f. Beauty acquired Rhode (founded by Hailey Bieber) in a US $1 billion deal - stepping up consolidation in the beauty market as established players absorb fast-growing, consumer-favorite brands.

✅ October 2025: M·A·C Cosmetics announced plans to launch in select U.S. Sephora and Sephora-at-Kohl's stores, expanding their retail distribution in the U.S. by early 2026.

✅ May 2025 (May 16): SEKKISEI and Prédia - brands under KOSÉ Corporation - launched new "BLUE" series products targeting the growing "clean / natural beauty" segment. The series emphasizes holistic skin & wellness benefits using plant-derived and marine-derived ingredients.

✅ April 2025 (April 12): NIVEA (in Japan) released a new cleansing product a gel-type make-up remover that claims to remove makeup, pore-dirt and dullness (old keratin) while retaining skin moisture.

Recent Mergers&Acquisitions:-
→ L'Oréal announced a $4.7 billion deal with Kering to acquire Creed Fragrance in November 2025, bolstering its premium fragrance portfolio amid strong sector demand.​

→ Bansk Group acquired BYOMA, a science-backed omnichannel skincare brand, in September 2025 for an undisclosed amount, focusing on skin barrier-strengthening products like cleansers and serums from previous owner Yellow Wood Partners.​

→ BosleyMD acquired Profectus Beauty, the maker of the Keranique hair growth brand, in 2025 to consolidate the U.S. doctor-endorsed hair regrowth market with synergies in formulation and distribution.​

→ L'Oréal completed its majority acquisition of U.K.-based skincare brand Medik8 for $1.1 billion and the U.S. haircare brand ColorWow for an undisclosed sum, both in June 2025, enhancing its global skincare and haircare capabilities.

Report Objectives:-
To visualize the global beauty and personal care products market segmentation based on type, product, distribution channel and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of beauty and personal care products market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as Excel consisting of key products of all the major players.
The global beauty and personal care products market report would provide approximately 61 tables, 59 figures and 203 Pages.

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Market Segmenatation-

→ Skin Care Segment
Skin care leads the beauty and personal care products market with a 34% share in 2025, translating to approximately USD 242 billion from the total market valuation of USD 712.4 billion. This dominance stems from rising consumer focus on daily routines, anti-aging solutions, and targeted treatments for issues like acne and hyperpigmentation, boosted by social media trends. Demand for natural, clean-label formulations further propels growth in this segment.​

→ Hair Care Segment
Hair care captures a 24% market share in 2025, equating to about USD 171 billion within the overall USD 712.4 billion market. Key products including shampoos, conditioners, and styling treatments benefit from heightened interest in hair health and styling amid wellness trends. This segment ranks second due to broad appeal across demographics and innovations in damage-repair technologies.​

→ Color Cosmetics Segment
Color cosmetics hold a notable position in the market segmentation, though exact 2025 share data varies; it contributes significantly alongside skincare and hair care in the broader product mix. Growth is driven by makeup innovations like long-wear formulas and inclusive shades, with digital try-ons enhancing accessibility. This segment benefits from premiumization and social media influence on beauty routines.​

→ Fragrances Segment
Fragrances represent another key segment, with steady demand for personal scents integrated into daily grooming. While specific 2025 shares are not detailed uniformly across sources, they form part of the "others" category post-skin and hair care dominance. Trends toward niche, sustainable scents support its role in the USD 712.4 billion market

Regional Insights:-
• North America - 29% share
Mature, high-value market led by the United States. Growth is driven by prestige skincare & cosmetics, strong retail & e-commerce penetration, subscription & D2C models, and steady innovation in clean/sustainable formulations. (L'Oréal market breakdown, 2024).

• Asia-Pacific (North Asia / APAC) - 27% share
One of the largest regional pools of demand (fast urbanization + rising disposable income). APAC - led by China, Japan, South Korea and India - is the innovation hotbed for skincare, K-beauty trends, and rapid e-commerce growth; several industry reports also put APAC as the single largest regional contributor (~34-35% in some studies), reflecting slight methodological differences across sources.

• Europe - 24% share (2024)
A stable, quality-focused market with strong sustainability and regulation drivers (eco-formulation, ecolabels, REACH compliance). Premium skincare and natural/organic niches remain robust, with omnichannel retail and travel retail important for prestige brands.

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Competitive Landscape
Unilever,
The Estée Lauder Companies Inc.,
Kao Corporation,
Shiseido Co., Ltd.,
Revlon oriflame Cosmetics S.A.,
Procter & Gamble,
L'Oréal S.A.,
Avon Products, Inc.
Coty Inc.

Market Drivers:-
→ Rising consumer awareness of personal hygiene, grooming, and wellness people increasingly treat skincare, haircare, and self-care as essential rather than optional.

→ Growing demand for clean, natural, organic, cruelty-free and sustainable products driven by health, environmental and ethical concerns.

→ Surge in demand for anti-aging, skincare and wellness-oriented products especially as aging populations grow and consumers seek long-term skin and hair health.

→ Expansion of e-commerce, social media, influencer marketing and digital-first brands making products more accessible and shaping purchase behavior, particularly among Millennials and Gen Z.

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