Alkyl Polyglucoside (APG) Surfactant Market Share Driven by Eco-Friendly Formulations and Rising Home Care Demand | Valuates Reports

Alkyl Polyglucoside (APG) Surfactant Market
Alkyl Polyglucosides (APG) are non-ionic surfactants produced from fatty alcohols and glucose. They are bio-degradable in nature and are used in a variety of applications such as cosmetics, personal care and industrial.

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The Alkyl Polyglucoside (APG) Surfactant Market is gaining strong traction as consumers and industries shift toward sustainable, biodegradable, and plant-derived surfactants. Market trends reveal growing interest in non-toxic cleaning ingredients, supported by regulatory encouragement for safer chemical formulations across home care, industrial chemicals, and oilfield operations. As awareness of environmentally responsible cleaning solutions increases, APG surfactants continue to strengthen their position in the global market size, enabling steady market growth across both mature and emerging economies.

Within the type segment, cleansing agents hold the largest market share, driven by their widespread use in personal care, dishwashing liquids, hard-surface cleaners, and institutional cleaning products. Emulsifying agents are also seeing growing adoption as manufacturers seek stable, mild formulations suitable for cosmetics and skin-care applications. Wetting agents and degreasing agents contribute significantly to industrial and specialty applications, enhancing formulation flexibility and expanding usage across multiple sectors.

In terms of application, the home care segment leads the market share, supported by increasing consumer preference for green cleaning products, rising product diversification, and broader penetration of plant-based surfactants in daily-use cleaning items. Chemical applications are expanding steadily as APG surfactants integrate into formulations requiring mildness, compatibility, and environmental safety. The oil fields segment represents a growing opportunity, with APGs being explored for enhanced cleaning, wetting, and emulsification performance in harsh environments, supporting long-term market growth.

Leading companies such as DowDuPont, Croda International, Huntsman Corporation, Galaxy Surfactants, SEPPIC, Pilot Chemical, LG Household & Healthcare, and Shanghai Fine Chemical maintain strong competitive positions through continuous product innovation and expanded global reach. Publicly available corporate disclosures highlight their focus on renewable feedstock, improved formulation performance, and strategic partnerships that reinforce their market share in the APG surfactant ecosystem.

Regionally, North America, Europe, and China dominate production due to established chemical manufacturing infrastructure and strong regulatory support for green surfactants. Sales activity is widely distributed, with Europe and North America representing key consumption markets, while Asia-Pacific shows rapid market growth supported by expanding home care demand and industrial diversification. Southeast Asia, Latin America, and the Middle East & Africa are emerging as promising regions, supported by rising consumer awareness and evolving applications across household and industrial sectors. The market forecast points toward sustained expansion as sustainability-driven innovations, regulatory pressures, and clean-label product development continue to reshape the global APG surfactant landscape.

Segment by Type

• Cleansing Agent
• Emulsifying Agent
• Wetting Agent
• Degreasing Agent

Segment by Application

• Home Care
• Chemicals
• Oil Fields

By Company

DowDupont, Croda International, Huntsman Corporation, Shanghai Fine Chemical, Pilot Chemical, Galaxy Surfactants, SEPPIC, LG Hosehold & Healthcare

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