eStore Factory's Amazon Software Leads to a 33% Increase in Sales for a Home Décor Brand

A fast-growing home décor brand has reported major improvements in Buy Box ownership after using an Amazon automation software (https://www.sellerqi.com/) for sellers created by eStore Factory. The brand sells wall art, storage organizers, table pieces, and craft-inspired home accents across major Amazon marketplaces and saw a steady drop in sales when many of its top listings lost the Buy Box. The sudden drop in conversions pushed the brand to look for a seller tool for Amazon that could track Buy Box changes in real time and help them act fast.

eStore Factory introduced its Amazon product analysis tool into brands' workflow as a simple automation layer that watches listing activity and sends alerts when the Buy Box goes to another seller. The tool then shares clear steps to fix the problem. The brand saw the exact cause of every Buy Box loss without pulling reports or checking each listing one by one. After using the tool for less than a quarter, the brand recorded strong gains in Buy Box recovery, listing stability, daily revenue, and gross profit.

Earlier, the brand found that 38% of its total monthly revenue came from listings that were at risk due to Buy Box volatility. About 27% of its catalog lost the Buy Box at least once a week, and some ASINs went without the Buy Box for more than 20 hours at a time. These losses slowed their organic ranking on Amazon and reduced advertising efficiency.

The brand tried to monitor the issues manually, but this did not help because the changes happened too often. This Amazon sales analytics approach by eStore Factory gave the team a way to track all listings at once and focus on the reasons behind each Buy Box shift. It reviewed the brand's inventory levels, pricing activity, their order defect rate, late shipment rate, valid tracking rate, cancellation rate, negative seller feedback, and delayed customer response.

It not only provides a brand with a list of parameters but also offers actionable insights on how to tackle each of these issues that require immediate attention. The brand received alerts on low stock, suppressed variations, slow delivery estimates, and price gaps. These factors are known to weaken Buy Box chances, but the brand said it did not realize how much they affected daily sales until SellerQI displayed the impact.

The home décor brand solved its Buy Box gaps through small adjustments that were easy to miss before. These steps included matching regional pricing, fixing inaccurate handling times, Amazon listing optimization, correcting suppressed bullet points, updating product images, and restoring stranded variations. After following these insights, the brand saw a 41% increase in Buy Box ownership across its top 40 ASINs in the first 45 days. The brand also reported a 33% rise in sales for products that earlier struggled with Buy Box stability.

eStore Factory's efforts regained the Buy Box 62% faster than before, cutting recovery time from an average of 17 hours to less than 7 hours. Products that had long Buy Box gaps due to stock delays also saw improvement. Now the brand knows the exact fulfillment centers causing late delivery estimates, the brand shifted restock routes, and reduced estimated delivery times. This change alone helped the brand recover the Buy Box for 12 high-demand SKUs.

Jimi Patel, Amazon expert (https://www.estorefactory.com) at eStore Factory, said the software was built to solve real seller problems. Many sellers lose the Buy Box without knowing why. The reasons are simple, but the signals get lost in Amazon's long list of reports. SellerQI is built to show the exact cause in a single, clear dashboard. The integration with the Amazon PPC tool ensures that sellers can optimize their ad campaigns alongside improving listing health, making it a powerful solution for increasing visibility and boosting sales.

Before using the tool, the home décor brand assumed pricing was the main cause for Buy Box loss. After the audit, the brand found that 58% of its Buy Box loss came from issues unrelated to price. These included suppressed images, missing attributes, slow delivery promises, and low inventory levels in key regions. Once the brand fixed these problems, Buy Box ownership rose even when the price stayed the same.

This Amazon seller tool from eStore Factory reviewed each listing for titles, bullet points, attributes, images, and compliance issues. The brand discovered that 22 of its ASINs had hidden listing suppressions that were affecting Buy Box rotation. After these suppressions were cleared, the brand saw a 19% increase in session traffic and a more stable Buy Box hold on those listings.
SellerQI was designed to remove the guesswork from selling on Amazon. Sellers should not spend hours opening listings to see what went wrong. They should get clear signals and simple actionable steps so they can spend their time growing the business," said Jimi Patel.

The home décor brand said that the eStore factory's automation software has helped bring structure to its Amazon operations and given the team confidence that every Buy Box shift is being tracked and fixed. The strong results show that clear visibility, simple actions, and fast alerts can drive meaningful improvements in Buy Box ownership, even in competitive categories like home décor.

15233 Ventura Blvd Suite 500
Sherman Oaks, CA 91403
email: support@sellerqi.com

SellerQI is an Amazon automation tool designed to help sellers analyze, optimize, and scale their businesses with AI-powered insights. Built out of the need for better visibility and more informed decision-making, it provides sellers with real-time data to help streamline operations and improve performance on Amazon.

By offering advanced analytics and easy-to-use tools, SellerQI allows sellers to monitor product performance, track sales trends, and identify new market opportunities. This empowers both small and large sellers to make smarter, data-driven decisions that help drive their success on Amazon's competitive marketplace. With SellerQI, sellers can confidently navigate their Amazon business, making informed choices without the hassle of managing complex data themselves.

Our inhouse tool offerings:
Refunzo: www.refunzo.com
SellerQI: www.sellerqi.com
BidBison: www.bidbison.com

This release was published on openPR.