Strategic Forecast for the Live Internet Protocol (IP) Broadcast Equipment Industry: Market Outlook 2025-2034

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Live Internet Protocol (IP) Broadcast Equipment Market Size Growth Forecast: What to Expect by 2025?
In the past few years, the market for live internet protocol (ip) broadcast equipment has expanded significantly. The market value is projected to rise from $1.44 billion in 2024 to $1.65 billion in 2025, reflecting a compound annual growth rate (CAGR) of 14.5%. This robust growth during the historic period can be traced back to multiple factors, including the surge in demand for superior quality content, increased uptake of 4k and UHD broadcasting, emergence of virtualization, and software-defined networking, rising need for delivering content across multiple platforms, and the burgeoning integration of cloud services.

How Will the Live Internet Protocol (IP) Broadcast Equipment Market Size Evolve and Grow by 2029?
In the coming years, the live internet protocol (ip) broadcast equipment market is projected to undergo quick expansion. The market is anticipated to reach $2.81 billion by 2029, expanding at a compound annual growth rate (CAGR) of 14.2%. The expected growth during the projection period can be related to the surge in remote production, increasing demand for live sports streaming, enhanced emphasis on sustainability, acceptance of cutting-edge codecs, and the proliferation of virtual and augmented reality. Key trends predicted for this period encompass cloud-based production solutions, remote production workflows, IP-based interoperability norms, superior video compression technologies, and the incorporation of AI and machine learning.

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What Drivers Are Propelling the Growth of Live Internet Protocol (IP) Broadcast Equipment Market Forward?
The increase in preference for over-the-top (OTT) platforms is anticipated to fuel the expansion of the live Internet protocol (IP) broadcast equipment market in the future. OTT platforms, which provide audio, video and other media content directly to consumers over the internet and circumvent traditional cable or satellite television channels, are becoming increasingly in demand due to their affordable pricing, exclusive and original content, versatility and mobile accessibility. Live streaming is a key feature that helps OTT platforms attract and retain customers. To meet the increasing need for live-streamed content, OTT services use dependable, high-performing IP broadcasting equipment that can smoothly deliver live streams over the internet. As per data from Exploding Topics, a platform in the U.S. that tracks internet trends and topics, Amazon Prime, an OTT service, had a user base of 230 million Prime members across the world in 2022, an increase from 213 million in the prior year. In addition, as reported by Mint, a business and financial newspaper in India, the total viewership for OTT platforms increased by 13.5% to 481.1 million in 2023, up from 423.8 million in 2022. This rising preference for OTT platforms is therefore propelling the live IP broadcasting equipment market's development.

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What Are the Key Trends Driving Live Internet Protocol (IP) Broadcast Equipment Market Growth?
Firms at the forefront of the live Internet protocol (IP) broadcast equipment industry, are striving to advance live production by innovating top-tier cameras and switchers such as the ATEM Television Studio HD 8 and Blackmagic Studio Camera 6K Pro. Both these devises represent the latest in broadcast gear, specifically crafted for professional-grade live video creation. The ATEM Television Studio HD 8 is an HD video switcher with advanced streaming and recording capabilities. In contrast, the Blackmagic Studio Camera 6K Pro, aimed at live production, boasts a larger 6K Super 35 sensor and an EF lens mount, resulting in a cinematic image quality. In February 2023, Blackmagic Design Pty Ltd., an Australian firm specializing in digital cinema and hardware, rolled out the ATEM Television Studio HD 8 and Blackmagic Studio Camera 6K Pro, tailored for professional live production layouts. The ATEM Television Studio HD8 is a compact live production switcher that comes with an integrated broadcast control panel and features such as 8 x 3G-SDI inputs, streaming, recording, multiview and others including optional cloud storage. As for the Blackmagic Studio Camera 6K Pro, it is a professional-grade camera specifically designed for live productions, boasting advanced features like a bigger 6K sensor, compatibility with numerous lenses and remote-controlled ND filters. Coupled with live streaming capabilities, it also provides features like talkback, color calibration, and raw recording.

What Are the Key Segments in the Live Internet Protocol (IP) Broadcast Equipment Market?
The live internet protocol (ip) broadcast equipment market covered in this report is segmented -

1) By Type: Broadcast Switcher, Switches And Servers, Infrastructure, Other Types
2) By Sales Channel: Online, Offline
3) By Application: Broadcast Production Centers, In-Stadium Broadcast, Outside Broadcast Vans, Other Applications

Subsegments:
1) By Broadcast Switcher: Video Switchers, Audio Switchers, Integrated Broadcast Switchers
2) By Switches and Servers: IP Video Switches, IP Audio Switches, Broadcast Servers
3) By Infrastructure: Routing Systems, Signal Transport Systems, Storage and Archiving Solutions
4) By Other Types: Audio Or Video Encoders and Decoders, Streaming Solutions, Monitoring and Control Systems

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Who Are the Key Players Shaping the Live Internet Protocol (IP) Broadcast Equipment Market's Competitive Landscape?
Major companies operating in the live internet protocol (IP) broadcast equipment market are Sony Corporation, Panasonic Corporation, Cisco Systems Inc., Ericsson AB, Arista Networks Inc., Belden Inc., Evertz, Blackmagic Design Pty Ltd., Ross Video Ltd., Imagine Communications, EVS Broadcast Equipment SA, NewTek Inc., Grass Valley, Sencore Inc., ETL Systems Ltd., Lynx Technik AG, Matrox Graphics Inc., RIEDEL Communications GmbH & Co. KG, LAWO AG, Teradek LLC, AJA Video Systems Inc., Telos Alliance, Ikegami Tsushinki Co. Ltd., Beijing Gefei Technology Co. Ltd.

What Geographic Markets Are Powering Growth in the Live Internet Protocol (IP) Broadcast Equipment Market?
North America was the largest region in the live Internet protocol (IP) broadcast equipment market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the live internet protocol (IP) broadcast equipment market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

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