Comprehensive Corporate Gifting Market Forecast 2025-2034: Growth Trends and Strategic Shifts

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Corporate Gifting Market Size Valuation Forecast: What Will the Market Be Worth by 2025?
In the past few years, the corporate gifting market has experienced robust growth. It is anticipated to increase from $822.56 billion in 2024 to $886.56 billion in 2025 with a compound annual growth rate (CAGR) of 7.8%. The surge during the historic period is a result of factors such as corporate relationship fortification, appreciation and recognition initiatives, branding and marketing efforts, occasion-specific gifting, and gaining a competitive advantage.

Corporate Gifting Market Size Forecast: What's the Projected Valuation by 2029?
Over the coming years, significant expansion is anticipated in the corporate gifting sector, with projections reaching a market size of $1209.97 billion in 2029, growing at a compound annual growth rate (CAGR) of 8.1%. The projected growth during this period can be ascribed to factors such as the emphasis on sustainable and ethical gift-giving, the rise of virtual and remote working, the effects of globalization, a growing focus on health and wellness, and the use of data analytics in formulating gifting strategies. Looking ahead, packaging innovations, personalized and tailor-made gifts, tech-facilitated gifting solutions, a focus on environmentally friendly and sustainable present options, artisanal and locally made products, and a broad and diverse gift range, are expected to trend.

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What Are the Drivers Transforming the Corporate Gifting Market?
The corporate gifting market is predicted to grow due to the increasing popularity of gift cards. These are prepaid cards or vouchers that carry a certain monetary value, offered by a retailer or business, which enables the owner to buy products or services up to the card's amount. Because they offer the recipients the freedom to choose goods or experiences in line with their likes, they are ideal for corporate gifting initiatives. For example, Recharge, an online prepaid payments firm based in the Netherlands, surveyed 2,000 UK adults aged 18 and above in May 2024. The findings showed that 1 in 5 Britons, approximately 11.4 million people, use prepaid cards, a whopping increase of 118% since the start of the living cost crisis. 34% of these (nearly 3.9 million people) use prepaid cards to manage their finances, whereas 26% (about 3 million) use them to avoid going into debt. Thus, the growing usage of gift cards is set to propel the corporate gifting market.

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Which Fast-Growing Trends Are Poised to Disrupt the Corporate Gifting Market?
Leading businesses in the corporate gifting industry are turning their attention to the creation of sophisticated digital solutions, such as assisting small companies to curate and craft gift parcels filled with handmade items. This enhances personal touches, deepens customer engagement and conveys the unique personality of their brand. For example, Mona, an American startup focused on health and wellness products for women, introduced inspired corporate presents by female designers, refugees and individuals from underrepresented communities in August 2023. The aim of this corporate gifting initiative is to bring visibility to entrepreneurs from typically marginalized groups, especially women and immigrants. Supported by Alpine Social Ventures and Stanford, this social project lends its support to these entrepreneurs through tactical investments. The venture collaborates with small business entities to curate gift parcels filled with handcrafted items, hence enriching the gifting experience and boosting investment in participating businesses.

Which Segments in the Corporate Gifting Market Offer the Most Profit Potential?
The corporate giftingmarket covered in this report is segmented -

1) By Type: Practical Swag Gifts, Food, Personalized Clothing Item, eGift Card, Experience (Airfare or Concert Tickets), Other Types
2) By Sales Channel: Direct Channel, Distribution Channel
3) By Application: Small And Medium-Sized Enterprises (SMEs), Large Enterprises

Subsegments:
1) By Tech Gadgets: Office Supplies, Drinkware, Stationery
2) By Food: Snack Packs, Gourmet Hampers, Gift Baskets
3) By Personalized Clothing Item: T-shirts, Jackets, Caps, Hoodies
4) By eGift Card: Retail eGift Cards, Dining eGift Cards, Online Store eGift Cards
5) By Experience (Airfare or Concert Tickets): Travel Vouchers, Concert Tickets, Event Passes
6) By Other Types: Subscription Boxes, Custom Awards, Event Invitations

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Which Firms Dominate the Corporate Gifting Market by Market Share and Revenue in 2025?
Major companies operating in the corporate gifting market report are Walmart Inc., Zara, Proforma Company, 4imprint Group PLC, BIC Graphic SA, CustomInk LLC, Tervis Tumbler Company, Staples Promotional Products, ePromos Promotional Products Inc., The Gem Group Inc., Quality Logo Products Inc., Crown Trophy Inc., R.S. Owens And Company, Sweda Company LLC, Swag.com Inc., Shenzhen Osea Technology Co. Ltd., The Magnet Group, Ever Rich Gift Limited, Logo Emblem Industries Co. Ltd., NINGBO WILSHINE STATIONERY CO. LTD., Pujiang AF Crystal Craft Co. Ltd., Crest Craft Company, Farfromboring Promotions LLC, LION PROMOTIONAL GIFT CO. LIMITED, Quanzhou Changyi Crafts Gifts Limited

Which Regions Offer the Highest Growth Potential in the Corporate Gifting Market?
North America was the largest region in the corporate gifting market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the corporate gifting market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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