Japan Shrimp Market to Hit US$ 4.58 Billion by 2033, Boosted by Health Benefits, Tech-Driven Production, and Ethical Food Initiatives

Japan Shrimp Market Analysis

Japan Shrimp Market is expected to reach US$ 4,583.80 million by 2033 from US$ 3,173.52 million in 2024, with a CAGR of 4.17% from 2025 to 2033. Rising consumer demand, popularity of convenience shrimp products, expanding retail and foodservice channels, improved cold-chain logistics, favorable import policies, aquaculture technology gains, and year-round availability enabling competitive pricing, supporting product innovation, export links, and seasonal demand smoothing.

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Shrimp are small decapod crustaceans found in marine and freshwater environments worldwide. They have elongated, segmented bodies with a hard exoskeleton, swimmerets, and long antennae. Ecologically they serve as scavengers and prey; economically they're a major seafood commodity. Shrimp are obtained by wild catch and by aquaculture using ponds, cages, and recirculating systems. Culinary uses span raw, grilled, fried, boiled, peeled, deveined, and processed formats; they're prized for mild flavor and high protein. Processing and cold-chain logistics determine quality and market form. Production faces challenges from disease, environmental impacts, and sustainability concerns, which shape regulations and consumer preferences.

Japan's shrimp market grows as consumers increasingly prefer seafood and convenient, ready-to-eat options. An aging population and busy lifestyles boost demand for peeled, cooked, and frozen shrimp. Expanded supermarket chains, growing e-commerce grocery penetration, and robust restaurant and catering sectors increase volume and variety. Enhanced cold-chain infrastructure enables year-round imports and distribution, while trade agreements and diversified sourcing reduce seasonal shortages. Advances in aquaculture and disease management improve supply reliability. Value-added processing-ready meals, battered/shrimp snacks, and meal kits-raises per-unit revenue. Sustainability certifications and traceability programs also support premium positioning and long-term market confidence.

Recent Developments in Japan Shrimp Market

• August 2025: Tokyo-based IMT Engineering and Tsukuba City, Japan-based ShrimpTech JIRCAS announced the signing of a Letter of Intent (LOI) to investigate strategic collaboration in land-based recirculating aquaculture. To further the growth of land-based shrimp farming in Japan, this collaboration would prioritize basic and applied research, feasibility studies, and the commercialization of cutting-edge technologies.

• June 2025: The onset of summer marked the beginning of seasonal fishing for the "Hokkai shimaebi" shrimp at Notsuke Bay, which is situated in the Nemuro Strait east of Hokkaido. Twenty white-sailed fishing boats sailed out of the bay and caught shrimp. It was a traditional method of utilizing nets to catch shrimp and traveling with the wind.

• In order to retain the best possible shrimp quality throughout transportation and increase shelf life by 25% countrywide, Nichirei Corporation built a smart cold storage network in June 2025 that spans 200 distribution sites.

• March 2025: By automating labor costs by 40%, Maruha Nichiro's AI-powered processing plant in Kyushu processed 25,000 tons of shrimp per month with a 98% grading accuracy.

• By implementing a blockchain tracking system across 150 shrimp farms in February 2025, Nippon Suisan increased sales of premium products by 32% and gave consumers full supply chain transparency.

• October 2024: After being discovered in the Wakayama Prefecture, which is just south of Osaka, Japan, the Melita panda-a crustacean species with recognizable black and white stripes that resemble pandas-was identified as a new species. The discovery emphasized how important it is to identify species in order to protect them. By analyzing its shape and DNA, researchers from Hiroshima University were able to identify the Melita panda.

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Growth Drivers of Japan Shrimp Market

1. Rising Demand for Premium Seafood

Japan's shrimp market is expanding due to the country's strong appetite for high-quality seafood and premium dining experiences. Shrimp is a core ingredient in sushi, tempura, and bento meals, which are integral to Japanese cuisine. The growth of the HORECA (Hotel, Restaurant, and Catering) sector-especially high-end sushi chains and convenience stores offering ready-to-eat seafood-has boosted shrimp consumption. Consumers increasingly prefer imported, traceable, and sustainably sourced shrimp, aligning with Japan's focus on food safety and environmental responsibility. The rise in e-commerce seafood sales and frozen food innovations also fuels accessibility, allowing consumers to enjoy fresh-quality shrimp year-round, further strengthening market demand.

2. Expansion of Sustainable and Certified Shrimp Supply Chains

Sustainability has become a major growth driver in Japan's shrimp market as both consumers and retailers prioritize traceable and responsibly farmed products. Japan's importers increasingly collaborate with shrimp producers certified by ASC (Aquaculture Stewardship Council) or BAP (Best Aquaculture Practices), ensuring eco-friendly production and social compliance. This shift aligns with Japan's broader commitment to the UN Sustainable Development Goals and environmental conservation. Retail giants and restaurant chains now highlight sustainably sourced shrimp in their marketing, appealing to ethical consumers. Additionally, government and industry efforts to improve cold chain logistics and digital traceability systems ensure product integrity and transparency, enhancing consumer trust and expanding the market for certified shrimp.

3. Growth in Ready-to-Eat and Processed Shrimp Products

Changing lifestyles and rising demand for convenience have significantly boosted Japan's ready-to-eat shrimp segment. Urban consumers prefer processed shrimp products such as cooked, peeled, and value-added items used in sushi, salads, and frozen meals. This trend is supported by advancements in food processing and freezing technologies that preserve flavor, texture, and nutritional quality. Supermarkets, convenience stores, and online grocery platforms now offer a wide range of pre-cooked shrimp options, catering to busy professionals and health-conscious consumers. The popularity of Western and Asian fusion dishes featuring shrimp, combined with Japan's aging population seeking easy-to-prepare yet nutritious foods, further strengthens this segment's growth within the overall shrimp market.

Japan Litopenaeus vannamei Market

Litopenaeus vannamei, or whiteleg shrimp, dominates Japan's imported shrimp market due to its affordability, consistent supply, and adaptability to various cuisines. Sourced mainly from countries like Vietnam, India, and Indonesia, it caters to both foodservice and retail segments. Its mild flavor, firm texture, and uniform size make it ideal for sushi, tempura, and frozen processed products. Whiteleg shrimp's popularity has grown as Japanese importers emphasize sustainable and antibiotic-free production. Technological advances in aquaculture and efficient supply chains ensure year-round availability. As Japan's seafood consumption remains strong, L. vannamei continues to be the preferred species for both mass-market and premium shrimp applications.

Japan Macrobrachium rosenbergii Market

The Macrobrachium rosenbergii market in Japan serves niche consumers seeking distinctive flavor and premium quality. Known for its large size and sweet taste, this freshwater prawn is favored in gourmet dishes and specialty restaurants. While domestic production remains limited, imports from Southeast Asian countries such as Thailand and Malaysia meet growing demand. Its rich texture and natural appearance appeal to chefs preparing high-end cuisine. The market benefits from Japan's increasing preference for diverse shrimp species and sustainable sourcing. Though smaller than the L. vannamei segment, M. rosenbergii offers opportunities in premium retail channels, high-end foodservice, and festive seasonal promotions.

Japan Cooked Shrimp Market

The cooked shrimp market in Japan is witnessing robust growth due to increasing demand for convenience and high-quality ready-to-eat seafood. Cooked shrimp is widely used in sushi, salads, lunch boxes (bento), and frozen meal kits. The segment benefits from Japan's strong cold-chain infrastructure, ensuring freshness and taste preservation. Rising urbanization and the busy lifestyles of working individuals and families have driven the preference for pre-cooked, peeled, and deveined shrimp products. Moreover, food manufacturers and restaurants emphasize value-added options such as seasoned or grilled cooked shrimp to cater to diverse tastes. Imports from Vietnam, Thailand, and India dominate this category, offering consistent quality. With growing health consciousness and the popularity of protein-rich diets, cooked shrimp continues to gain traction in Japan's retail and foodservice sectors.

Japan Peeled Market

The peeled shrimp market in Japan is experiencing consistent growth, driven by the country's increasing demand for convenience, hygiene, and versatility in seafood consumption. Peeled shrimp-available in raw, cooked, and frozen forms-are widely used in retail, restaurant, and ready-to-eat food applications such as sushi, salads, noodles, and tempura. The product's ease of use eliminates the need for manual cleaning, making it ideal for busy households and the food processing industry. This segment benefits from Japan's expanding frozen and value-added food sector, supported by advanced cold-chain infrastructure that preserves freshness and texture.

Imports from major shrimp-producing countries like Vietnam, India, and Indonesia dominate supply, with producers focusing on uniform size, quality control, and sustainable farming certifications (ASC, BAP). Japanese consumers value peeled shrimp for their consistent flavor, convenience, and food safety standards. The growing popularity of pre-cooked and ready-to-cook shrimp products in supermarkets and online platforms further fuels demand. In addition, innovation in packaging-such as resealable frozen packs and portioned trays-enhances consumer accessibility.

Japan Green/Head-off Shrimp Market

The green or head-off shrimp market in Japan is steadily expanding, driven by strong demand from both retail and foodservice sectors seeking high-quality, versatile seafood. Head-off shrimp, also known as "green shrimp," are favored for their ease of processing, consistent size, and suitability for various cooking styles such as sushi, tempura, and grilled dishes. This format reduces waste and enhances convenience for restaurants and home consumers alike. Imports from countries like Vietnam, India, and Indonesia dominate the segment, supplying frozen and IQF (Individually Quick Frozen) shrimp to ensure year-round freshness. Japanese buyers prioritize shrimp with firm texture, bright color, and traceable origins, often selecting sustainably farmed options. The segment benefits from the growing popularity of ready-to-cook and premium frozen seafood products, supported by advanced cold-chain logistics. Overall, the head-off shrimp market reflects Japan's preference for quality, convenience, and consistent product standards.

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Tokyo Shrimp Market

Tokyo is Japan's largest and most influential shrimp market, driven by its dense population, advanced foodservice sector, and strong demand for premium seafood. The city's vast restaurant scene-including sushi chains, izakayas, and high-end dining establishments-relies heavily on consistent shrimp imports. Major wholesale hubs like Toyosu Market play a central role in distributing fresh, frozen, and processed shrimp across the region. Consumer preferences in Tokyo emphasize quality, sustainability, and convenience, leading to strong sales of cooked, peeled, and ready-to-eat shrimp. With rising e-commerce and gourmet retail channels, Tokyo's shrimp market continues to evolve, setting national trends in product innovation, sustainable sourcing, and premium seafood consumption.

Kanagawa Shrimp Market

The Kanagawa shrimp market benefits from its proximity to Tokyo and its thriving coastal economy. Centered around cities like Yokohama and Kawasaki, the region's strong retail, hospitality, and logistics infrastructure supports a steady demand for shrimp across restaurants, supermarkets, and seafood distributors. Shrimp is widely used in both traditional Japanese cuisine and Western-inspired dishes popular in urban dining. Consumers in Kanagawa prefer fresh, head-off, and peeled shrimp varieties for convenience and consistent quality. Local ports and seafood terminals facilitate efficient distribution of imported shrimp from Southeast Asia. The market also emphasizes sustainability and traceability, reflecting broader consumer awareness about responsibly sourced seafood in Japan's coastal prefectures.

Shizuoka Shrimp Market

Shizuoka's shrimp market thrives on a combination of domestic fisheries and strong import distribution networks. As a major coastal prefecture with active seafood ports like Yaizu and Shimizu, Shizuoka serves as a key processing and distribution center for shrimp and other marine products. The region's food industry integrates shrimp into local dishes such as tempura, sushi, and seafood bento meals. Shizuoka's consumers favor high-quality frozen and value-added shrimp, particularly peeled and cooked varieties. The prefecture's proximity to Tokyo and Nagoya enhances trade logistics, while its food manufacturing sector supports demand from convenience stores and supermarkets. With a focus on freshness, safety, and sustainability, Shizuoka remains an important contributor to Japan's broader shrimp supply chain.

Species
• L. vannamei
• P. monodon
• M.rosenbergii
• Others

Size Category
• 70

Product Form
• Breaded
• Cooked
• Peeled
• Green/Head-off
• Green/Head-on
• Other Forms

Cities
• Tokyo
• Kansai
• Aichi
• Kanagawa
• Saitama
• Hyogo
• Chiba
• Hokkaido
• Fukuoka
• Shizuoka

All the Key players have been covered
• Overview
• Key Persons
• Recent Developments
• SWOT Analysis
• Revenue Analysis

Company Analysis:
• Avanti Feeds Ltd.
• High Liner Foods Inc.
• Surapon Foods
• Thai Union Group
• The Waterbase Ltd.
• Royal Greenland
• Maruha Nichiro Corporation
• Mowi ASA
• Charoen Pokphand Foods PCL

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