Press release
FunkyMedia from Lodz boosts DIY store's online sales by 63% using brand mentions and AI
Lodz - 19 November, 2025 - FunkyMedia [http://funkymedia.pl/], an SEO agency from Lodz operating since 2010, has completed a campaign for a nationwide DIY / building supplies store in Poland. By combining a brand mentions strategy with AI-powered tools, the agency delivered a 63% increase in online sales within 6 months and a 78% increase in organic traffic from Google.The main goal of the cooperation was to grow e-commerce sales and strengthen brand awareness among homeowners and DIY enthusiasts. Instead of classic, aggressive link building, FunkyMedia focused on natural brand mentions in real user discussions - on building forums, DIY groups and industry portals - supported by data analysis and AI-assisted content creation.
Key results (6-month campaign)
* +63% online sales (vs. previous 6 months)
* +78% organic traffic
* +136% traffic from branded search queries
* +42% more transactions from the organic channel
* over 1,100 new brand mentions across the web
Mini case study: "Bathroom renovation without mistakes"
As part of the thematic campaign "Bathroom renovation without mistakes" , FunkyMedia analysed hundreds of real user questions and created an in-depth online guide plus a series of expert contributions in relevant discussions. The results:
* +214% traffic growth in bathroom-related categories
* +71% increase in sales of bathroom products in 3 months
"Since 2010, we've been building SEO strategies that go beyond rankings alone. In this project, high-quality conversations with customers, enhanced by AI-driven analysis, were the key. Well-planned brand mentions can have a direct, measurable impact on sales," says the CEO of FunkyMedia.
About FunkyMedia
FunkyMedia [http://funkymedia.pl/]is an SEO agency based in Lodz, Poland, founded in 2010. The company specialises in e-commerce SEO, brand visibility through brand mentions, content marketing, and the use of AI for data analysis and content creation. FunkyMedia works with brands in e-commerce, construction & DIY, home & garden, finance and B2B sectors.
Media Contact
Company Name: FunkyMEDIA
Contact Person: Support Team
Email:Send Email [https://www.abnewswire.com/email_contact_us.php?pr=funkymedia-from-d-boosts-diy-stores-online-sales-by-63-using-brand-mentions-and-ai]
Phone: +48 518 545 599
Country: Poland
Website: http://www.funkymedia.pl
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