Press release
From Rankings to Recognition: How Grumpy Old SEO Helps Brands Win in AI Search
Nottingham, UK - 15/11/2025 - As search evolves beyond the classic "10 blue links," Grumpy Old SEO has introduced the LLM Visibility Audit, a pioneering service designed to measure and strengthen how brands appear in AI-powered search results across platforms like ChatGPT, Gemini, Perplexity, and Google AI Overviews.Large Language Models (LLMs) now shape how users discover and trust brands. Instead of listing pages, they tell stories - and within those stories, brands are either cited, recommended, or ignored. The LLM Visibility Audit helps companies understand exactly where they stand in this new ecosystem.
The audit delivers:
A visibility benchmark showing how often and where your brand appears in AI-generated answers.
A competitive comparison to identify who dominates key topics.
Sentiment and content gap analysis revealing how your brand is perceived - and where opportunities lie.
A clear, actionable roadmap to increase visibility, authority, and trust in AI-driven search.
Unlike traditional SEO audits focused on pages and rankings, Grumpy Old SEO's approach analyzes semantic patterns, contextual signals, and brand perception across multiple LLMs - turning data into strategic action.
"Search has changed radically," says Rüdiger Dalchow, founder of Grumpy Old SEO. "If your brand isn't part of the answers AI systems generate, you're already invisible to a growing part of your audience. Our audit shows where you stand and how to fix it - without the AI hype."
The LLM Visibility Audit is now available for brands that want to future-proof their digital strategy in the era of AI-driven discovery.
Learn more or book your audit at: https://grumpy-old-seo.com/
Grumpy Old SEO
74 Barlock Road
Nottingham NG6 0FF
Contact: info@grumpy-old-seo.com
About Grumpy Old SEO
Grumpy Old SEO is an independent SEO and digital strategy consultancy based in Nottingham, founded by Rüdiger Dalchow. The company specializes in data-driven, experience-based SEO that goes beyond quick wins and hype. With a focus on technical precision, brand visibility, and AI-era search strategy, Grumpy Old SEO helps businesses strengthen their presence across Google, AI Overviews, and large language model-driven platforms like ChatGPT and Perplexity.
Motto: "No buzzwords. No snake oil. Just SEO that works."
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