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Patient Engagement Solutions Market Set to Surge to USD 104.6 Billion by 2035

11-14-2025 01:59 PM CET | Health & Medicine

Press release from: transparencymarketresearch

Patient Engagement Solutions Market Set to Surge to USD 104.6

The Patient Engagement Solutions Market is poised for strong expansion, with the global industry valued at USD 23.9 billion in 2024 and projected to reach USD 104.6 billion by 2035. This rapid rise reflects a growing shift toward digital health platforms, personalized care, remote monitoring, and improved patient-provider interaction. Supported by advancements in telehealth, mobile health apps, and patient-centric healthcare models, the market is expected to grow at a robust CAGR of 14.0% from 2025 to 2035, highlighting its increasing importance in modern healthcare delivery.

The global patient engagement solutions market is growing exponentially, and governments across the globe are providing incentives and subsidies to people to persuade them to play an active role in healthcare. Growing focus on active patient engagement in disease management is also driving the demand for patient engagement solutions. Increased focus on the active involvement of patients in disease care is likely to propel the market, as the active participation of patients and healthcare providers is necessary for better health outcomes.

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The patient engagement solutions market worldwide is growing at a high rate as healthcare systems across the globe are working on enhancing patient outcomes and patient care experience. Patient engagement solutions, including patient portals, mobile health apps, wearables, and remote monitoring solutions, empower patients to become more actively involved in their health. The solutions enable easy communication between patients and healthcare providers with real-time data sharing, customized care plans, and timely interventions.

Market Drivers and Challenges

✅ Market Drivers

Rising Prevalence of Chronic Diseases: The growing global burden of chronic conditions (e.g., diabetes, cardiovascular diseases) necessitates continuous monitoring and self-management tools, which PES effectively provides.

Shift Towards Value-Based Care (VBC): Healthcare systems are moving from fee-for-service to VBC models, where outcomes and patient satisfaction are prioritized. PES is essential for achieving higher patient adherence, lower readmission rates, and better outcomes, which are key to VBC success.

Technological Advancements: The widespread adoption of smartphones, wearable devices, and the integration of technologies like Artificial Intelligence (AI), predictive analytics, and telehealth platforms are driving market innovation and accessibility.

Government Initiatives and Regulatory Support: Favorable government regulations and incentives (e.g., for Electronic Health Records/EHR adoption and telehealth reimbursement) are encouraging the deployment of engagement tools.

Increasing Health Literacy and Consumerism: Patients are becoming more informed and demanding greater convenience, transparency, and personalization in their healthcare experience.

🛑 Market Challenges

Data Privacy and Security Concerns: The handling of sensitive patient information requires strict compliance (like HIPAA), and any security breach can significantly hamper adoption.

High Implementation and Maintenance Costs: Initial infrastructural investments, including system integration and ongoing maintenance, can be prohibitively high, especially for smaller healthcare facilities.

Lack of Technological Literacy: Operational illiteracy among older populations and some healthcare professionals can be a barrier to the full utilization and effectiveness of advanced digital platforms.

Market Trends

AI-Driven Personalization: The use of AI-powered chatbots, virtual assistants, and predictive analytics is increasing to offer highly personalized patient communication, automated scheduling, and customized health guidance.

Remote Patient Monitoring (RPM) Dominance: RPM is a leading segment, driven by the demand for affordable, continuous, and tailored care that can reduce the need for frequent in-person visits.

Cloud-Based Solutions: Cloud-based deployment is the dominant and fastest-growing delivery model, favored for its scalability, flexibility, affordability, and ease of accessibility.

Focus on Interoperability: Increasing demand for solutions that can seamlessly integrate with existing EHR systems and other health IT platforms to create a unified 'digital front door' for patients.

Market Segmentation

The market is segmented based on component, delivery mode, application, end-user, and region.

Segment

Sub-Segment

Key Insights

By Component

Software

Expected to hold the largest market share (over 70.3% by 2035) due to the widespread adoption of mobile apps, portals, and integrated platforms.

Services

Projected to be the fastest-growing segment, driven by the need for consulting, implementation support, training, and ongoing maintenance.

Hardware

Includes in-room televisions, integrated bedside terminals, and tablets.

By Delivery Mode

Web-Based/Cloud-Based

Dominates the market due to scalability, cost-effectiveness, and real-time data access.

On-Premise

Preferred by organizations requiring higher control and customization over their IT infrastructure.

By Application

Health Management

Holds the largest share, encompassing chronic disease management, wellness programs, and remote monitoring.

Home Health Management

Driven by the aging population and the shift of care into the home setting.


Social & Behavioral Management, Financial Health Management, Population Health Management.

By End-User

Providers (Hospitals, Clinics)

Largest end-user segment, utilizing solutions to enhance clinical workflows and improve patient outcomes.

Patients

Fastest-growing end-user segment, driven by increased digital literacy and demand for self-service tools.

Payers, Pharmaceutical Companies, and Others.

Regional Analysis

North America (Dominant Region): North America holds the largest market share, projected at around 45.8% by 2035. This dominance is attributed to high investment in healthcare IT, rapid integration of IoT and digital health technologies, a well-established healthcare infrastructure, and favorable government support for patient engagement tools.

Asia-Pacific (Fastest-Growing Region): The Asia-Pacific region is anticipated to exhibit the fastest growth rate. This is fueled by rising disposable income, a rapidly aging population, increasing prevalence of chronic diseases, growing government expenditure on healthcare, and the accelerating adoption of mobile health and cloud-based models in countries like China and India.

Europe: Europe represents the second-largest market, supported by government-funded systems (like the NHS) and a strong focus on digitalizing healthcare delivery.

Future Outlook

The future of the Patient Engagement Solutions Market is characterized by deeper integration and greater personalization. The trend of combining AI-driven analytics, telehealth, and remote monitoring into a seamless, unified patient experience will continue. As regulatory frameworks evolve to support digital health and interoperability, PES will become an indispensable component of healthcare systems worldwide, shifting the focus from simply treating illness to proactively managing wellness and chronic conditions.

Key Market Study Points

The market size is expected to increase from approximately USD 27.69 Billion in 2025 to USD 152.46 Billion by 2035, with an 18.6% CAGR.

The Software segment is dominant by component, while the Services segment is set for the fastest growth.

North America remains the largest market, whereas Asia-Pacific is the fastest-growing.

Chronic disease management is a key application driving market demand.
Cloud-based deployment is the preferred and fastest-growing delivery mode.

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Competitive Landscape

The market features a mix of established technology giants and specialized health IT firms, leading to a highly competitive landscape. Companies are increasingly focusing on strategic acquisitions, partnerships, and new product launches to expand their portfolio and geographical reach.

Key Market Players Include:

Oracle Cerner Corporation
Epic Systems Corporation
McKesson Corporation
Athenahealth, Inc.
Koninklijke Philips N.V.
Allscripts Healthcare, LLC
GetWellNetwork Inc.
IBM
Orion Health

Recent Developments

Recent developments underscore the industry's focus on advanced technology and comprehensive solutions:

AI Integration: Companies are launching AI-based patient engagement solutions (like Orion Health's Virtuoso) to streamline care and reduce reliance on emergency departments.

Virtual Care Platforms: Continued expansion of all-in-one virtual care platforms (such as Coviu) that incorporate secure video conferencing and remote patient monitoring into their offerings.

EHR and Cloud Enhancements: Firms like athenahealth are revolutionizing patient engagement with their cloud-based Electronic Health Records (EHR) and innovative digital tools, emphasizing integrated patient portals like My Chart (Epic Systems).

Strategic Collaborations: Partnerships between digital health companies and large tech firms (e.g., Apollo Hospitals partnering with IBM Watson Health) are driving the adoption of AI-powered solutions in emerging markets.

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About Transparency Market Research

Transparency Market Research, a global market research company registered at Wilmington, Delaware, United States, provides custom research and consulting services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insights for thousands of decision makers. Our experienced team of Analysts, Researchers, and Consultants use proprietary data sources and various tools & techniques to gather and analyses information.

Our data repository is continuously updated and revised by a team of research experts, so that it always reflects the latest trends and information. With a broad research and analysis capability, Transparency Market Research employs rigorous primary and secondary research techniques in developing distinctive data sets and research material for business reports.

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