Press release
Pet Obesity Market Expands as Rising Companion Animal Overweight Cases Drive Demand
Increasing rates of pet obesity, growing awareness of animal health, and rising adoption of therapeutic diets and activity-monitoring devices are fueling global market growth.Introduction
The Pet Obesity Market is witnessing strong growth as the number of overweight and obese companion animals rises worldwide. Sedentary lifestyles, high-calorie diets, and lack of exercise have contributed to a significant surge in obesity among dogs and cats. This growing health concern is driving demand for veterinary weight management programs, specialized nutrition products, fitness monitoring devices, and obesity-related veterinary care.
Key Takeaways
• Over 50% of dogs and cats in several developed countries are overweight or obese.
• Therapeutic weight-loss diets and portion-controlled pet foods dominate market demand.
• Wearable pet activity trackers are becoming popular among pet owners.
• North America leads global market adoption; Asia-Pacific shows fastest growth.
• Innovations focus on personalized nutrition, smart feeders, and veterinary telehealth support.
Market Story
Pet obesity has become a leading preventable health issue, associated with diabetes, arthritis, heart disease, and reduced lifespan in companion animals. As awareness grows, veterinarians and pet owners are increasingly adopting clinical weight management solutions.
The market is shaped by multiple trends:
• Therapeutic diets designed to reduce calories while maintaining nutrient balance.
• Smart feeders that provide portion control and feeding schedule automation.
• Wearable activity monitors that track pet movement and activity levels.
• Veterinary coaching and telehealth programs supporting lifestyle changes.
Pet food manufacturers are introducing customized weight-control formulas with high-quality proteins, fiber blends, and metabolism-boosting nutrients. Veterinary clinics are offering structured obesity management programs, while tech companies are entering the market with IoT-based activity trackers and digital health platforms for pets.
Rising pet ownership, humanization of pets, and growing expenditure on pet health are further amplifying market momentum.
Segments Covered
• By Product Type: Therapeutic Diets, Treats & Supplements, Activity Monitoring Devices, Smart Feeders, Veterinary Services
• By Animal Type: Dogs, Cats, Others
• By Distribution Channel: Veterinary Clinics, Pet Specialty Stores, Online Retail, Supermarkets
• By Region: North America, Europe, Asia-Pacific, Latin America, Middle East & Africa
Recent Developments
• Launch of AI-enabled pet activity trackers for real-time obesity management.
• Expansion of specialized veterinary weight-loss and lifestyle programs.
• New product introductions in low-calorie and metabolism-supporting pet foods.
• Growing use of telehealth platforms for remote evaluation of pet fitness and diet plans.
Expert Quote
"Pet obesity is emerging as one of the most significant health concerns among companion animals. With innovation in nutrition, digital health, and veterinary care, the industry is now better equipped to support long-term weight management," said Irfan Tamboli, Business Development Executive, Exactitude Consultancy.
Drivers
1. Increasing prevalence of obesity among dogs and cats.
2. Growing awareness about pet health and wellness.
3. Demand for personalized pet nutrition products.
4. Rising use of pet wearable devices and smart feeders.
5. Growth of veterinary healthcare services and telehealth.
Forecast
The Pet Obesity Market is projected to grow at a steady mid-single-digit to high-single-digit CAGR through 2033, supported by rising pet ownership, innovation in nutrition and device technologies, and expanding veterinary health infrastructure.
Conclusion
With pet obesity affecting millions of animals globally, the market for weight management solutions is expected to remain strong. Advances in nutrition science, smart devices, and veterinary lifestyle programs will continue to play a key role in improving pet health and preventing obesity-related diseases.
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About Us
Exactitude Consultancy is a market research & consulting services firm which helps its client to address their most pressing strategic and business challenges. Our market research helps clients to address critical business challenges and also helps make optimized business decisions with our fact-based research insights, market intelligence, and accurate data.
https://bulletin.exactitudeconsultancy.com/
https://www.thehealthanalytics.com/
https://www.analytica.global/
https://www.marketintelligencedata.com/
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https://exactitudeconsultancy.com/
Connect Us:
Irfan Tamboli
PHONE NUMBER +1 (704) 266-3234
EMAIL ADDRESS: sales@exactitudeconsultancy.com
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