Press release
Growing Skin Problems Driving Growth Of Home-Use Beauty Device Market: Transformative Forces Shaping the Home-Use Beauty Devices Market Landscape in 2025
Home-Use Beauty Devices
What Will the Home-Use Beauty Devices Industry Market Size Be by 2025?
The market for beauty devices intended for home use has seen a significant rise in size. It's projected to expand from a worth of $20.78 billion in 2024 to reach $26.53 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 27.7%. This extraordinary growth during the historic period can be traced back to factors such as a growing elderly population, the influencing power of marketing and the media, enhancements in safety and effectiveness, broader availability and accessibility, and a heightened emphasis on personal wellbeing and self-care.
What's the Long-Term Growth Forecast for the Home-Use Beauty Devices Market Size Through 2029?
Expectations are high for a significant expansion of the home-use beauty devices market in the coming years, with predictions placing its worth at $68.81 billion by 2029, following a compound annual growth rate (CAGR) of 26.9%. This projected growth for the forecast period is believed to be driven by a number of key factors: increasing disposable income in developing markets, burgeoning male grooming businesses, eco-aware consumer choices, and a surge in e-commerce. The forthcoming period is expected to witness certain major trends such as a surge in online sales and digital marketing, high demand for personalized and tailored products, an inclination towards eco-friendly and sustainable products, growth in emerging markets, and enhanced usage of smart devices.
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What Are the Key Growth Drivers Fueling the Home-Use Beauty Devices Market Expansion?
The escalating occurrence of skin issues is projected to fuel the expansion of the market for home-use beauty devices in the future. Skin issues encompass a range of conditions that can alter the appearance, texture, or functionality of the skin, often leading to discomfort or health complications. The surge in environmental pollution, shifts in lifestyle, genetics, dietary choices, and stress levels contributes to the increasing occurrence of skin conditions. Utilizing home-use beauty devices can be helpful in handling certain skin issues as part of an all-inclusive skincare regimen. For instance, in February 2024, as per the Skin Cancer Foundation, a US-based organization, there was a 7.3% increase in melanoma cases from 186710 in 2023 to 200340 in 2024. Therefore, the escalating prevalence of skin conditions is spurring the home-use beauty device market's expansion.
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Which Fast-Growing Trends Are Poised to Disrupt the Home-Use Beauty Devices Market?
Leading enterprises in the home-use beauty device market are emphasizing the design of devices leveraging state-of-the-art technology like intense pulsed light (IPL) for pain-free, effective, and ultra-smooth hair removal to maintain their competitive standing. IPL is a broad-spectrum light technology targeting different skin issues, including hair removal and skin rejuvenation. As an example, in November 2023, Foreo AB, a cosmetics and beauty products provider hailing from Sweden, unveiled the Peach 2. This device is furnished with advanced IPL technology and an ergonomic design, ensuring accurate and efficient hair removal resulting in glowing, smooth skin. Additionally, its SmartSensor offers secure and customized treatments that adapt to unique skin tones.
How Is the Home-Use Beauty Devices Market Segmented?
The home-use beauty devices market covered in this report is segmented -
1) By Type: Hair Removal, Cleansing, Acne Treatment, Light-Emitting Diode (LED) Therapy And Photo Rejuvenation, Oxygen Or Facial Steaming, Hair Growth, Other Types
2) By Technology: Laser Or Light, Vibration, Radio Frequency (RF) Energy, Nano-Iconic, Microneedling, Electroporation
3) By Application: Beauty Salons, Specialty Stores, Online Channels, Other Applications
Subsegments:
1) By Hair Removal: Laser Hair Removal Devices, Intense Pulsed Light (IPL) Hair Removal, Electric Epilators, Epilating Razors, IPL-Based Shavers
2) By Cleansing: Facial Brushes, Sonic Cleansing Devices, Spinning Facial Brushes, Ultrasonic Facial Cleaners, Microdermabrasion Devices
3) By Acne Treatment: Light Therapy Devices (Blue Light, Red Light), Sonic Acne Brushes, Acne Spot Treatment Devices, Microdermabrasion Acne Treatment Tools, Electromagnetic Acne Treatment Devices
4) By Light-Emitting Diode (LED) Therapy And Photo Rejuvenation: Red LED Light Therapy Devices, Blue LED Light Therapy Devices, Multi-Color LED Therapy Devices, LED Facial Masks, Handheld LED Devices For Anti-Aging And Skin Rejuvenation
5) By Oxygen Or Facial Steaming: Facial Steamers, Oxygen Infusion Devices, Nano-Atomization Facial Steamers, Steam Masks For Facial Care
6) By Hair Growth: Laser Hair Growth Combs Or Brushes, Low-Level Laser Therapy (LLLT) Devices, LED Hair Growth Devices, Scalp Massagers For Hair Growth
7) By Other Types: Anti-Aging Devices, Microcurrent Facial Toning Devices, Micro-Needling Derma Rollers, Facial Massage Tools, At-Home Radiofrequency Devices
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Which Companies Are Leading the Charge in Home-Use Beauty Devices Market Innovation?
Major companies operating in the home-use beauty devices market are The Procter & Gamble Company, Panasonic Corporation, Xiaomi Corporation, L'Oréal S.A., YA-MAN Co LTD., Koninklijke Philips N.V., Spectrum Brands Holdings Inc., Amorepacific Corporation, Conair Corporation, MTG Co. Ltd., Dr. Dennis Gross Skincare LLC, Cyden Limited, NuFACE LLC, FOREO AB, Photomedex Inc., Silkn beauty Ltd., TRIA Beauty Inc., Lifetrons Switzerland AG, Beauty Bioscience Inc., Project E Beauty, Luke Lady, Shenzhen Mismon Technology Co. Ltd., LightStim, Shenzhen Rhafine Technology Co. Ltd., Pollogen Ltd.
Which Regions Are Leading the Global Home-Use Beauty Devices Market in Revenue?
North America was the largest region in the home-use beauty devices market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the home-use beauty devices market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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This report studies the global market size of Beauty Devices in key regions like North America, Europe, Asia Pacific, Central & South America and Middle East & Africa, focuses on the consumption of Beauty Devices in these regions.
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