SEO Consultant Alfonso Mannella Launches New Website for Origin SEO

Auckland, New Zealand - [13th November 2025] - Independent SEO consultant Alfonso Mannella has officially launched the new website for Origin SEO, his consultancy dedicated to helping businesses improve organic visibility through clear, strategic and technically sound search optimisation.

The new website outlines Origin SEO's core service offering, which includes SEO consulting for medium to large businesses, outsourced SEO support for digital agencies, international SEO strategy, technical SEO, content strategy, and Generative Engine Optimisation (GEO) for AI-driven search environments. The consultancy is designed for organisations that want senior-level expertise without hiring in-house or relying on agency packages, and for agencies that need plug-in support from an experienced specialist.

The site also includes detailed information on the industries Origin SEO works with, such as logistics, SaaS, professional services, health, construction, labour hire, and e-commerce. It has been structured to help business owners, marketing leads, and agency directors understand how SEO can support long-term growth through improved visibility, better content architecture, and data-driven decision-making.

Speaking about the launch, founder Alfonso Mannella said:
"This website is the clearest expression of how I like to work. SEO is often presented as a black box or a bundle of deliverables. I prefer a more transparent, collaborative approach. The new site reflects what clients can expect: practical guidance, senior attention, and a focus on making their digital presence work harder without unnecessary complexity."

Origin SEO aims to provide a resource hub where clients and partners can explore SEO frameworks, read case studies, and understand the thinking behind its consultancy model.

For more information, visit originseo.com.

Origin SEO Consulting
Alfonso Mannella
85 Morihana Cl
Auckland
0064 22 036 5033
alfonso@originseo.com

Origin SEO was conceived as a response to a common gap in the digital landscape: businesses increasingly needed senior-level SEO guidance, yet most options were either agency packages lacking flexibility or junior-heavy teams stretched thin across dozens of accounts. Founder Alfonso Mannella designed Origin SEO as an alternative model built around depth rather than volume.

At its core, Origin SEO operates as a consultancy that integrates directly with each client's internal structure. Instead of fixed tiers or predefined deliverables, projects are shaped around the specific needs, search challenges, and growth constraints of each organisation. The offering spans technical SEO, international SEO, organic content strategy, information architecture, and emerging areas such as Generative Engine Optimisation, but always in a way that adapts to the client's environment rather than forcing a methodology onto it.

The enterprise also reflects Mannella's belief that SEO works best when treated as part of a company's long-term decision-making rather than as a short-term marketing initiative. Origin SEO collaborates with businesses that value transparency, prefer working with a dedicated consultant over an agency structure, and require high-level expertise to support their internal teams. This includes medium to large organisations in Australia, New Zealand, the UK, and Europe, as well as digital agencies that seek specialist support for complex or international projects.

Origin SEO is intentionally small by design, allowing each engagement to receive direct senior involvement, bespoke strategy, and ongoing analytical oversight. The consultancy aims to prioritise clarity, sustainability, and measurable contribution to business growth, positioning itself as a specialist partner rather than a vendor.

This release was published on openPR.