Press release
North America Aerial Work Platforms Market to Reach USD 13.22 Billion by 2032 | Electric Lifts and Smart Logistics Driving Rapid Expansion
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Growth is being propelled by construction modernization, logistics automation, and strict safety regulations across the United States, Canada, and Mexico. From smart warehouses to urban redevelopment, AWPs are becoming essential equipment for secure, efficient, and high-elevation operations.
Electric-Powered and Scissor Lifts Leading Market Transformation
The transition toward sustainable lifting equipment continues to define the North American AWP industry. Electric-powered aerial platforms are expected to surpass USD 10.9 billion by 2032, underscoring the region's shift toward zero-emission, low-noise solutions for both indoor and outdoor applications.
Similarly, scissor lifts remain a dominant category, forecasted to exceed USD 6.84 billion by 2032, driven by their compact design, cost efficiency, and versatility across commercial and industrial sectors. These platforms are becoming the preferred choice for urban infrastructure upgrades, warehouse automation, and facility maintenance projects.
High-Growth Applications: Logistics and Construction Leading the Way
Among end-use industries, the logistics and transportation sector is emerging as the fastest-growing application area, expected to record a CAGR of 10.15% through 2032. This growth is driven by e-commerce expansion, warehouse digitization, and the need for high-reach, safe access systems in large-scale storage facilities.
Meanwhile, the construction sector continues to account for the largest revenue share, supported by urban redevelopment, infrastructure renewal, and utility expansion programs across North America.
Role of Indian Mast Aerial Work Platforms in the North America Market (2025-2032)
Indian-manufactured mast lifts are carving a niche in the North American AWP space, offering affordable, export-ready solutions that balance safety, mobility, and value for small and mid-sized operators.
Product Relevance to North America Market Market Impact / Insight
Single Mast AWP (₹2.55 lakh / ~$3,000 USD) Compact lift ideal for warehouse and utility maintenance Rising demand for low-cost, electric-powered vertical lifts in U.S. warehouses (CAGR ~7.6%)
Double Mast AWP (₹4.10 lakh / ~$5,000 USD) Mid-capacity solution for facility maintenance and light construction Increasing adoption in mid-sized construction sites and logistics centers
Made-in-India (Manual/Electric) Affordable, export-quality lifts suited for SMEs and rental firms Supports import substitution and cost-effective fleet expansion under NAFTA trade
Source: Primary and Secondary Research - Global Data Route Analytics
Recent Developments Shaping the North America AWP Market (2023-2025)
March 19, 2025 - Strategic Partnership:
AICHI Corporation entered a strategic alliance with ITOCHU Corporation to expand its AWP service networks across North America and Japan. The collaboration enhances product availability in automotive infrastructure and renewable projects.
February 21, 2023 - Acquisition by Paul Becker GmbH:
The German rental firm expanded its AWP fleet with new Bronto Skylift models, including S56XR and S70XR, enhancing cross-border rental cooperation and setting a benchmark for North American high-reach markets.
February 3, 2025 - Clear View Services Group Expansion:
The UK-based company acquired a Bronto S104HLA high-access unit, showcasing growing transatlantic adoption of European lifting technologies to serve U.S. maintenance and energy sectors.
November 27, 2024 - Dinolift Distribution Deal:
Dinolift Oy appointed Precision Aerial Services, Inc. as its regional distributor for California, Nevada, Oklahoma, and Hawaii, strengthening after-sales and rental infrastructure in the U.S.
January 1, 2024 - International Collaboration:
Dinolift and LOLEX Ltd. formed a distribution partnership in Ireland, signaling the company's strategic scaling efforts across global AWP markets, indirectly benefiting North American product lines.
CREST Framework Analysis - North America Aerial Work Platforms Market (2017-2032)
Complete Report@ https://globaldatarouteanalytics.com/report/13/north-america-aerial-lift-market-outlook?utm_source=OpenPR&utm_medium=5177
Customer:
Strong demand from construction, utilities, and e-commerce warehousing sectors.
Shift toward compact electric platforms for indoor maintenance.
Rental firms dominate procurement, driving need for low-maintenance and durable designs.
Emphasis on after-sales support, safety certifications, and customizable options.
Regulatory:
OSHA and CSA mandates fuel compliance-driven adoption.
Incentives for low-emission and electric machinery promote electrification.
Cross-border trade policies under NAFTA facilitate cost-efficient imports.
Local codes encourage automated safety tech (e.g., overload sensors, smart brakes).
Economic:
Ongoing public infrastructure investment across the U.S. and Canada sustains demand.
OEMs face price pressure, driving innovation and localized assembly.
Mexico's role in supply chain integration enhances component sourcing and exports.
Growth in rental economy supports AWP accessibility for SMEs.
Social:
Rising worker safety awareness and ESG goals are accelerating mechanization.
E-commerce expansion increases reliance on vertical access in warehouses.
Employers prefer low-noise, electric, user-friendly platforms to meet new labor norms.
Technology:
Rapid adoption of smart AWPs with IoT, telematics, and predictive diagnostics.
Battery technology advancements improve range and reduce downtime.
AI-based fleet management systems enable preventive maintenance.
Lightweight alloy materials enhance mobility and lift stability.
Market Segmentation - North America AWP Market
By Region:
United States
Canada
Mexico
By Product:
Boom Lifts
Scissor Lifts
Vertical Lifts
Others (Personal Portable, etc.)
By Propulsion Type:
Internal Combustion Engine (ICE)
Electric
Air
Others (Pneumatic, etc.)
By Lifting Height:
Less than 20 ft
21 ft - 50 ft
More than 50 ft
By Application:
Construction
Utilities
Logistics & Transportation
Others
Leading Key Players
Prominent companies shaping the North American aerial work platform industry include: JLG Industries, Inc. (Oshkosh Corporation), Skyjack (Linamar Corporation), Haulotte Group, Snorkel, MEC Aerial Work Platforms, Aichi Corporation (Toyota Industries), Advance Lifts Inc., Bronto Skylift Oy Ab, Dinolift Oy, Manitou Group, Tadano Ltd., Zoomlion Heavy Industry Science & Technology Co., Ltd., and Hunan RUNSHARE Heavy Industry Company, Ltd.
These manufacturers are actively investing in electric propulsion, telematics integration, and hybrid product development, supported by strategic partnerships and rental network expansions to strengthen their market footprint across North America.
About us :
Sushanto Das
Sales@globaldatarouteanalytics.com
About Company
Global Data Route Analytics is a premier business intelligence and consulting firm committed to delivering insightful market research and strategic guidance to businesses worldwide.
Our team of seasoned analysts and consultants specializes in providing comprehensive market research reports, tailored consulting services, and customized research planning solutions.
We pride ourselves on adhering to rigorous methodologies, leveraging cutting-edge technology, and maintaining an unwavering focus on client satisfaction. By transforming complex data into actionable insights, we empower our clients to make informed decisions, capitalize on opportunities, and achieve sustained success in an increasingly competitive landscape.
At Global Data Route Analytics, your growth and success are our top priorities.
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