North America Smart Agriculture Market to Reach USD 35.4 Million by 2031, Driven by Growing Food Demand and Precision Farming Adoption | DataM Intelligence

The Global Smart Agriculture Market was valued at approximately USD 17.74 billion in 2024 and is projected to grow to about USD 35.4 million by 2031, at a CAGR of around 10.3% during the forecast period 2025-2032.

The growth is driven by increasing global food demand due to growing population, rising adoption of precision farming technologies, and government initiatives promoting sustainable agriculture. Enhanced productivity, resource efficiency through IoT and AI integration, real-time crop health monitoring, and automated irrigation systems are key contributors. Market expansion is also fueled by innovations in hardware, software, and smart farming services which optimize farming operations and reduce waste. The rising focus on food security and environmental sustainability further supports market growth.

United States: Key Industry Developments

✅ October 2025: The U.S. smart agriculture market saw accelerated adoption of IoT-enabled precision farming tools such as sensors, drones, and GPS technologies, with over 65% of large farms implementing these technologies for input optimization and yield enhancement.

✅ September 2025: Advances in AI and machine learning applications for predictive analytics enabled farmers to anticipate crop diseases and optimize irrigation schedules, reducing resource waste and increasing efficiency.

✅ June 2025: Commercial greenhouse automation grew significantly, with controlled environment agriculture (CEA) solutions gaining traction to maintain precise growth conditions, boosting productivity and sustainability.

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Japan: Key Industry Developments

✅ Mid-2025: Japan focused on enhancing smart greenhouse technologies and integrating robotics to reduce labor shortages in agriculture amid an aging farming population.

✅ Early 2025: Adoption of remote sensing and drone technologies expanded to specialty crops and vineyards, improving disease detection and targeted pesticide application.

✅ Ongoing: Government support for precision agriculture research and digital transformation in farming operations strengthened smart agriculture market growth in the region.

Mergers and Acquisitions (2025):

✅ Deere & Company - continued to lead market consolidation by acquiring Smart Apply, Inc., enhancing precision farming with IoT and advanced GPS technology integrations.

✅ Trimble Inc. - expanded its portfolio with the acquisition of Flashtract in 2024 to improve contractor compliance and efficiency, bolstering precision agriculture services.

✅ AGCO Corporation and Topcon Positioning Systems - strengthened smart farming hardware and software segments through acquisitions and partnerships focusing on AI-driven crop management and autonomous machinery.

Growth Drivers:

-The global smart agriculture market size was valued at USD 18.7 billion in 2024 and is projected to reach USD 37.1 billion by 2033, exhibiting a CAGR of 7.9% from 2025 to 2033.

-Increasing adoption of AI, IoT, and advanced data analytics in precision farming significantly drives market growth by optimizing resource use and enhancing crop yield.

-Rising demand for sustainable agriculture practices and growing need to address food security and climate change challenges propel market expansion.

-North America dominates the market with over 44% share in 2024 due to strong government support and advanced infrastructure.

-Europe holds over 30% of the global revenue with countries like the UK, Germany, and France leading adoption; the UK is the fastest growing market in Europe with a CAGR of 9.7% in 2025.

-Key market players focus on R&D and partnerships for innovation in smart greenhouse solutions, livestock monitoring, and farm management software.

Market Segmentation Analysis:

By Product

-Management Information System (MIS) provides real-time data and analytics for farm decision-making and resource planning.

-Remote Sensing Systems/Sensors include IoT and satellite-based sensors for crop health monitoring, pest detection, and soil moisture measurement, accounting for a significant share.

-Geographic Information Systems (GIS) enable spatial mapping and precise farm management, widely used in precision farming.

-Spatial Decision Support Systems (SDSS) help model and simulate scenarios for optimized crop planning and resource allocation.

-Yield Mapping technologies track and analyze crop yields to enhance productivity.

By Application

-Precision Farming is the largest application segment, driven by the need for optimized resource use and sustainable agriculture practices.

-Livestock Monitoring involves wearable sensors and location tracking to enhance animal health and productivity.

-Yield & Soil Monitoring uses soil sensors and analytics for improving crop output and fertilizer management.

-Agricultural Drones support aerial surveillance, spraying, and mapping, gaining rapid adoption.

-Farm Management software integrates various data points for operational efficiency and traceability.

-Smart Greenhouse & Irrigation systems use automation and IoT for controlled environment agriculture and water conservation.

-Others include independent restaurants which may refer to farm-to-table supply chain and related smart agriculture applications.

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Regional Insights:

United States

-The U.S. smart agriculture market was valued at approximately USD 6.06 billion in 2024.

-It is expected to grow at a CAGR of around 10.7% from 2025 to 2035, reaching USD 18.6 billion by 2035.

-Market growth is driven by the expanding adoption of automation in commercial greenhouses and the increasing use of controlled environment agriculture (CEA) technologies.

-IoT integration, precision farming, sensor deployment, drones, GPS, and data analytics are key enabling technologies.

-Focus areas include optimization of irrigation, fertilization, pest control, and crop monitoring, improving resource efficiency and crop yield quality.

Japan

-Japan is a growing market for smart agriculture technologies, supported by government initiatives for digital farming and precision agriculture.

-Increasing investment in AI, robotics, and IoT in agriculture helps address challenges related to labor shortages and an aging farmer population.

-Japan's emphasis is also on smart greenhouses and controlled environment agriculture to achieve year-round crop production.

Europe

-Europe's smart agriculture market size was estimated at USD 14.4 billion in 2024 and projected to grow steadily.

-Key countries include Germany, the UK, and France.

-Growth drivers are sustainable agricultural practices, precision farming, adoption of AI and IoT for real-time decision making, and regulatory support for environmental sustainability.

-Hardware accounts for the largest segment, with precision farming applications dominating usage.

-The region focuses on reducing environmental impact and enabling data-driven farm management.

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Competitive Landscape:

According to DataM Intelligence, the Smart Agriculture Market is moderately fragmented, driven by increasing adoption of IoT, AI, and precision farming technologies aimed at optimizing resource use and enhancing farm productivity.

Key Players:
AGCO | Ag Leader Technology | John Deere | Raven Industries | Precision Planting LLC | Trimble | DeLaval | AgJunction | Agribotix | The Climate Corporation

Key Highlights (Top 5 Key Players):

-John Deere dominates the market with approximately 20-22% share, investing heavily in autonomous machinery and AI-powered precision agriculture platforms to enhance operational efficiency and crop yield.

-AGCO holds about 15-17% market share, focusing on smart equipment and integrated farm management solutions, with significant R&D investments expanding digital agriculture technologies.

-Trimble commands roughly 12-14% share, leading in GPS-based precision farming equipment and data analytics services for optimized decision-making.

-Precision Planting LLC secures around 8-10% share, known for pioneering planting technologies and data-driven crop management tools adopted extensively in large-scale farming.

-Raven Industries, with about 6-8% market share, offers sensor-based and IoT solutions enabling real-time monitoring and automation in agriculture.

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