Microgreens Market in India: Size, Share, Trends, Growth Rate & Industry Outlook 2025-2033

According to the latest report by IMARC Group, titled "India Microgreens Market Report by Type (Broccoli, Cabbage, Cauliflower, Arugula, Peas, Basil, Radish, and Others), Farming Method (Indoor Vertical Farming, Commercial Greenhouses, and Others), End Use (Residential and Commercial), Distribution Channel (Supermarkets and Hypermarkets, Retail Stores, and Others), and Region 2025-2033," the report presents a thorough review featuring the India Microgreens Market growth, share, trends, and research of the industry.

Market Size & Future Growth Potential:

The India microgreens market size reached USD 73.0 Million in 2024 and expects the market to reach USD 157.7 Million by 2033, exhibiting a growth rate (CAGR) of 7.86% during 2025-2033.

Latest Market Trends:

The India microgreens market is experiencing remarkable momentum driven by a fundamental shift in consumer behavior toward healthier lifestyles. Urban centers like Bengaluru, Pune, and Hyderabad are witnessing a surge in microgreens cultivation, particularly through advanced vertical farming and hydroponic systems that maximize space efficiency in densely populated areas. The commercial sector, especially high-end restaurants, luxury hotels, and gourmet food chains, is increasingly incorporating specialty microgreen varieties into their menus to enhance visual appeal and nutritional value of dishes.

The adoption of soil-less farming technologies is transforming production capabilities across the country. Hydroponic and aeroponic systems are enabling year-round cultivation with precise control over nutrient supply and environmental conditions, resulting in faster growth cycles and higher yields per square foot. These controlled-environment methods significantly reduce water usage compared to traditional farming while minimizing pest infestations and producing cleaner, safer products. Urban growers and commercial producers are investing heavily in these technologies to meet the rising demand for fresh, locally-grown microgreens.

The market is also witnessing a shift toward premium positioning and artisanal production. Specialty growers are developing unique microgreen varieties and signature blends targeted at high-end culinary applications, commanding premium prices in the marketplace. Entrepreneurs are starting microgreens businesses with minimal space requirements, with many successful ventures operating from areas as small as 64 to 100 square feet and generating monthly revenues ranging from Rs 1 lakh to Rs 5 lakh. The post-pandemic era has accelerated health consciousness among Indian consumers, with more people actively seeking nutrient-dense, fresh, and locally sourced produce to incorporate into their diets.

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Market Scope and Growth Factors:

The scope of the India microgreens market is expanding as awareness about nutritional benefits continues to grow among health-conscious consumers. Microgreens are recognized for containing up to 40 times more vitamins than traditional leafy greens, making them an attractive option for those looking to enhance their diets with concentrated nutrition. The culinary versatility of microgreens positions them as valuable ingredients in modern cuisines, capable of elevating the aesthetic appeal, texture, and taste of diverse dishes including salads, sandwiches, soups, pizzas, and smoothies.

Urbanization is playing a crucial role in market expansion, as rising urban populations create demand for fresh produce that can be cultivated in limited spaces. The convenience of growing microgreens in compact areas makes them ideal for urban farming initiatives, attracting city dwellers to both grow and consume these nutrient-packed greens. The market is benefiting from emerging business models, including subscription-based delivery services and direct-to-consumer sales channels, which enable producers to build stronger relationships with end-consumers while enjoying higher profit margins.

Government support is providing additional momentum to the sector. The PM Formalisation of Micro Food Processing Enterprises Scheme, operational with an outlay of Rs 10,000 crore, aims to formalize and promote micro food processing units across the country. The Rashtriya Krishi Vikas Yojana offers subsidies for implementing innovative urban farming projects, including hydroponics and vertical farming, thereby encouraging microgreens cultivation in urban areas. State-level initiatives, such as Kerala's urban farming subsidy program offering up to 75% support for vertical farming structures, are making it more accessible for individuals and communities to engage in microgreens cultivation.

The growth trajectory is further supported by technological advancements in smart farming solutions. IoT sensors, artificial intelligence, and automation are transforming traditional practices, enabling growers to optimize flavor, texture, and nutrient value while reducing water usage and land pressure. As these technologies become more cost-effective, producers are able to provide customized microgreens with enhanced health benefits, longer shelf life, and year-round supply. The market is positioned for sustained expansion as industries evolve and consumer expectations for fresh, healthy, and locally sourced produce continue to rise.

Recent News and Developments:

• Entrepreneurial ventures are flourishing across India, with former professionals successfully transitioning into microgreens farming. Notable examples include an ex-Citigroup banker in Kochi generating Rs 5 lakh monthly revenue from an 80 square foot space, and a teacher in Gujarat building Mali Greens with 150% annual growth, supplying to top hotels and wholesalers.
• Startups like Mikrogrenz in Kerala have developed cost-effective franchise models, offering complete setup packages for Rs 70,000 that include training, startup materials, and ongoing support. These models enable aspiring entrepreneurs to produce 4-5 kg of microgreens weekly and sell locally within their communities.
• Growing Greens, a Bengaluru-based business-to-business venture founded by former Infosys employees, supplies microgreens, edible flowers, and herbs to five-star hotels and high-end restaurants across the city, demonstrating the strong demand in the commercial foodservice sector.
• The adoption of modern farming technologies is accelerating, with commercial growers investing in LED lighting, climate control systems, and automated monitoring to enhance production efficiency and consistency while maintaining organic cultivation practices.
• Educational initiatives and training programs are expanding across the country, with successful microgreens farmers helping others establish their own units. Over 30 farmers nationwide have been assisted in setting up microgreens farms through knowledge-sharing and mentorship programs.
• E-commerce platforms and direct selling channels are gaining prominence, with farmers leveraging digital marketing, social media, and subscription-based models to reach customers directly and build brand loyalty in urban markets.

Comprehensive Market Report Highlights & Segmentation Analysis:

The market report offers a comprehensive analysis of the segments, highlighting those with the largest India Microgreens Market Share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.

Segmentation by Type:

• Broccoli
• Cabbage
• Cauliflower
• Arugula
• Peas
• Basil
• Radish
• Others

Segmentation by Farming Method:

• Indoor Vertical Farming
• Commercial Greenhouses
• Others

Segmentation by End Use:

• Residential
• Commercial

Segmentation by Distribution Channel:

• Supermarkets and Hypermarkets
• Retail Stores
• Others

Competitor Landscape:

The report offers an in-depth examination of the competitive landscape. It includes:

• Thorough competitive analysis encompassing market structure
• Key player positioning strategies
• Leading strategies for success in the market
• Competitive dashboard with performance metrics
• Company evaluation quadrant for major players
• Detailed profiles of all major companies operating in the market

Key highlights of the Report:

• Historical Market Performance
• Future Market Projections
• Impact of COVID-19 on Market Dynamics
• Industry Competitive Analysis (Porter's Five Forces)
• Market Dynamics and Growth Drivers
• SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats)
• Market Ecosystem and Value Creation Framework
• Competitive Positioning and Benchmarking Strategies

Major Advantages of the Report:

• This report provides market leaders and new entrants with accurate revenue estimates for the overall market and its key subsegments.
• Stakeholders can leverage this report to gain a deeper understanding of the competitive landscape, enabling them to strategically position their businesses and develop effective go-to-market strategies.
• The report provides stakeholders with valuable insights into the market dynamics, offering a comprehensive analysis of key drivers, restraints, challenges, and opportunities.

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