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2025-2034 Shavers Market Outlook: Key Drivers, Emerging Challenges, and Strategic Insights
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.What Will the Shavers Industry Market Size Be by 2025?
The market size for shavers has been experiencing consistent growth over recent years. This growth is projected to increase from $28.35 billion in 2024 to $29.74 billion in 2025, with a compound annual growth rate (CAGR) of 4.9%. This growth during the historic period is linked to factors such as grooming and personal hygiene habits, the surge in men's grooming products, demand for razor blades and electric shavers, fashion and grooming trends, as well as the aging population.
What's the Long-Term Growth Forecast for the Shavers Market Size Through 2029?
The market for shavers is projected to experience substantial growth in the coming years, with forecasts predicting it will reach a value of $37.85 billion in 2029, presenting a compound annual growth rate (CAGR) of 6.2%. This projected growth for the period can be linked to factors such as the introduction of sustainable and eco-friendly shaver materials, an increased focus on women's grooming and inclusivity, the development of AI-powered smart shavers, emerging trends in body hair grooming, and personalized and adjustable shaver settings. The global expansion of grooming products also contributes to this growth. Some of the major trends predicted for this period include AI-enabled skin analysis for optimizing shaver settings, implementation of shaver subscription and delivery services, the inception of 3D-printed and recyclable shaver materials, integration of UV sterilization and disinfection in shavers, development of waterproof and shower-friendly shavers, and the introduction of sustainable packaging and refilling alternatives.
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What Are the Key Growth Drivers Fueling the Shavers Market Expansion?
The surge in demand for grooming items has played a significant role in fueling the expansion of the shaver market. Hair styling, beard maintenance, and shaving products collectively make up grooming items. Consumers are spending more on these products with the aim to enhance their physical appearance, bolster their self-confidence, and achieve an advantage in both their professional and personal lives. For example, in November 2022, Gillette, a company based in the United States known for making shaving systems, cartridges and even Oral B toothbrushes, witnessed a 8.2% rise in its operational quarterly revenue, reaching 6.2 billion rupees ($73.9 million). As a result, the growing inclination towards grooming items is predicted to stimulate further growth in the shaver market.
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What Are the Key Trends Driving Shavers Market Growth?
Major corporations in the shavers market are focusing their efforts on creating cutting-edge products, such as water-resistant styles to cater to various grooming needs. This design feature refers to the product manufacturing and engineering processes that make sure the product will withstand water intrusion or damage when exposed to moisture or submerged. For instance, MANSCAPED, a personal care product producer based in the US, unveiled The Dome Shaver Pro in July 2024, tailored explicitly for men who champion a clean-shaven look. This recent electric shaver was created for precise head shaving courtesy of its five-blade style and advanced FlexAdjust Technology, tailored to fit the scalp's curvature. Its impressive 9,500 RPM motor guarantees a smooth, quick shave, while its SkinSafe Technology mitigates the possibility of injuries and scratches. Designed to be water-resistant for both wet and dry use, it also boasts a magnetic detachable blade pad and a durable rechargeable battery. Along with a protective cap, travel lock, and stylish, sturdy casing, it's the ideal companion for grooming travels.
How Is the Shavers Market Segmented?
The shavers market covered in this report is segmented -
1) By Product: Electric Shavers, Non-electric Shavers
2) By Demographics: Men, Women
3) By Sales Channel: Hypermarkets or Supermarkets, Specialty Stores, Multi-brand Stores, Online Retailers, Other Sales Channels
Subsegments:
1) By Electric Shavers: Foil Shavers, Rotary Shavers, Wet/Dry Shavers, Trimmers and Groomers
2) By Non-electric Shavers: Manual Razors, Cartridge Razors, Shaving Kits
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Which Companies Are Leading the Charge in Shavers Market Innovation?
Major companies operating in the shavers market include Koninklijke Philips N.V., The Procter & Gamble Company, Panasonic Corporation, Wahl Clipper Corporation, Conair Corporation, Super-Max Limited, Société Bic S.A., Havells India Limited, Spectrum Brands Holdings Inc., Edgewell Personal Care LLC, Remington Products Company L.P., Helen of Troy Limited, Harry's Inc., The Eltron Corporation, Ningbo Kaili Electrical Appliance Co. Ltd., Philips Norelco, Braun GmbH, MANGROOMER, Andis Company, Maxam Company, Vivitar Corporation, Optimus Corporation, Emjoi Corporation, Epilady Inc., GEORGE CHARALAMBIDIS LYMBERPA S.A., Ladygroomer, Perfect Life Ideas, PriTech International Inc.
Which Regions Are Leading the Global Shavers Market in Revenue?
Asia-Pacific. was the largest region in the shavers market in 2024. The regions covered in the shavers market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
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