Pet Wearable Market Landscape to 2034: Key Forces Shaping the Next Decade of Growth

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How Large Will the Pet Wearable Market Size By 2025?
The expansion of the pet wearable market has been swift and impressive in the past few years. The market value is set to rise from $3.94 billion in 2024 up to $4.49 billion in 2025, indicating a compound annual growth rate (CAGR) of 13.9%. Factors contributing to this historic growth include increased awareness and concern from pet owners about their pet's health and safety, a surge in pet adoption and anthropomorphization, the utilization of wearable tech in various industries, veterinary advisories for consistent monitoring and strict regulatory precautions for pet safety.

How Big Is the Pet Wearable Market Size Expected to Grow by 2029?
In the coming years, the pet wearable market is predicted to experience a rapid expansion, escalating to a worth of $8.52 billion by 2029 with a compound annual growth rate (CAGR) of 17.4%. This projected growth can be credited to developments such as the extension of telemedicine for pets, personalized pet health and wellness programmes, artificial intelligence-powered pet behaviour evaluation, advancement in pet fitness and activity monitoring, and modernized pet products and accessories. The upcoming trends to look out for during this forecast period are specific species wearable (like for cats, birds), wearable technology for pet mood detection, augmented reality tailored for pets, pet data trading platforms and analytics, and membership-based pet supervision services.

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Which Key Market Drivers Powering Pet Wearable Market Expansion and Growth?
The global increase in the need for pet monitoring has spurred growth in the pet wearable market. Many pet owners regard their pets as part of the family and are therefore inclined to invest in pet products and services. The American Pet Products Association's 2023-2024 APPA National Pet Owners Survey revealed that 86.9 million families in the U.S. welcomed new pets during the pandemic. Moreover, the Pet Food Manufacturers Association, a trade organization in the UK focused on the pet food sector, indicated that 3.2 million British households acquired a new pet amidst the COVID-19 crisis. This spike in pet ownership suggests a heightened demand for pet-related items, including pet wearable technology.

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Which Emerging Trends Are Transforming the Pet Wearable Market in 2025?
Businesses in the pet wearable market are progressively integrating IoT (Internet of Things) technology into pet tracking devices. This advanced technology allows pet owners to monitor the activity and whereabouts of their pets effortlessly. These cutting-edge pet tracking devices rely on IoT technology combining GPS (Global Positioning System) or cellular tower triangulation to determine the tracker's exact location. This valuable data can be accessed via a companion app installed on the pet owner's smartphone. The benefits of IoT-equipped pet trackers include superior location tracking accuracy, alerts if the pet exits a designated area, and extended battery life. For example, PetPace, a pet health monitoring tech company based in the US, introduced PetPace 2.0, an AI-driven smart collar for dogs, in March 2024. This collar continually monitors essential signs like temperature, pulse, respiratory rate, and activity levels by using non-intrusive sensors and top-notch machine learning technology. The collar's significance lies in its capacity to provide almost instantaneous health insights, paving the way for early recognition of potential health problems, boosting overall pet health, and enabling remote evaluations conducted by veterinarians.

What Are the Emerging Segments in the Pet Wearable Market?
The pet wearable market covered in this report is segmented -

1) By Product Type: Smart Collar, Smart Camera, Smart Harness and Vest, Other Product Types
2) By Technology: RFID Devices, GPS, Sensor, Bluetooth, Other Technologies
3) By Application: Identification and Tracking, Monitoring and Control, Medical Diagnosis and Treatment, Other Applications

Subsegments:
1) By Smart Collar: GPS Tracking Collars, Activity Monitoring Collars, Health Monitoring Collars
2) By Smart Camera: Interactive Cameras, Pet Monitors with Treat Dispensers, Surveillance Cameras
3) By Smart Harness and Vest: GPS-Enabled Harnesses, Activity Tracking Vests, Safety Vests with LED Lights
4) By Other Product Types: Smart Leashes, Wearable Health Monitors, Pet Activity Trackers

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Who Are the Global Leaders in the Pet Wearable Market?
Major companies operating in the pet wearable market include Allflex Inc., Avid Identification Systems Inc., Dairymaster Ltd., Datamars Inc., Felcana, FitBark Inc., Garmin Ltd., GoPro Inc., Invisible Fence Inc., Konectera Inc., Scollar Inc., Tractive GmbH, Trovan Global, PetPace Ltd., Motorola Mobility LLC, Num'axes S.A., Dogtra Shop Ltd., Dog Tracker Nano, Indiegogo Inc., GIBI Technologies Inc., Nedap NV, Omnia Technologies Pvt. Ltd., Pawbo Inc., Wagz Inc., Link AKC, Mars Incorporated, Loc8tor Ltd., Anser Innovation LLC, Pet Vu Inc., Petrek Mechanical Contractors Ltd., DOTTpet, WonderWoof Pvt. Ltd., Pawscout Inc., Voyce Inc., Petkit Network Technology Co. Ltd.

Which are the Top Profitable Regional Markets for the Pet Wearable Industry?
North America was the largest region in the pet wearable market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the pet wearable market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

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