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Navigating the Future: Pet Herbal Supplements Market Trends and Forecast Insights, 2025 Edition

11-06-2025 10:24 AM CET | Health & Medicine

Press release from: The Business Research Company

Pet Herbal Supplements

Pet Herbal Supplements

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Pet Herbal Supplements Market Size Growth Forecast: What to Expect by 2025?
There has been a swift expansion in the size of the pet herbal supplements market in the past few years. The market is projected to increase its worth from $1.12 billion in 2024 to $1.27 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 13.8%. The substantial growth in the previous period is potentially due to heightened consciousness about pet health, perceiving pets as part of the family, suggestions from veterinary doctors, regulatory backing, and a tendency of customers to select natural products.

How Will the Pet Herbal Supplements Market Size Evolve and Grow by 2029?
Expect a swift expansion in the pet herbal supplements market in the coming years, with the market size projected to reach $2.06 billion by 2029, expanding at a compound annual growth rate (CAGR) of 12.8%. This anticipated growth during the forecast period is linked to increasing pet-ownership, older pet demographics, the growth of e-commerce, customized nutrition, and environmental sustainability. Key trends likely to take center stage in this forecast period include superior extraction methods, use of nanotechnology, digital health tracking, AI-powered formula enhancement, and individualized supplements.

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What Drivers Are Propelling the Growth of Pet Herbal Supplements Market Forward?
The pet herbal supplements market is predicted to grow in the future, fueled by the increasing outlay on pets. Pet expenditures encompass costs associated with pet food, supplies, medication, veterinary services, the acquisition of live animals, and other related services. This surge in pet expenditure can be attributed to the humanizing trend amongst pets, which prompts higher spending on premium goods and services, as well as advancements in pet healthcare necessitating more expensive treatments. The heightened pet expenditure is positively impacting the pet herbal supplements market, with pet owners increasingly choosing natural, superior health products to maintain their pets' wellness and longevity. In a report from November 2023 by the American Pet Products Association, Inc., a non-profit industry association based in the U.S, it was cited that the U.S pet industry had spent $147.0 billion in 2023, climbing from $136.8 billion the previous year. Consequently, the escalating pet expenditure serves as a key driver for the expansion of the pet herbal supplements market.

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Which Emerging Trends Are Transforming the Pet Herbal Supplements Market in 2025?
In an attempt to gain a competitive advantage and meet customer needs, key players in the pet herbal supplements industry have been concentrating on the creation of innovative offerings, including canine supplements. These canine supplements, available over-the-counter or via prescription, supplement regular canine diets with additional vitamins, minerals, enzymes, amino acids, and herbs. These supplements tackle a range of canine health issues, from skin conditions to joint ailments, and overall health. In a prime example of this trend, American pet nutrition powerhouse Badlands Ranch launched a product called Super20 in July 2023. Super20 is a canine superfood powder developed to enhance overall canine health, with natural ingredients including mushrooms, milk thistle, and ashwagandha. The product works to boost energy, mobility, coat condition, mood, and digestion. It also conveniently addresses issues like joint stiffness, digestion, stress, and immune support, providing an uncomplicated way to improve the life quality of pets.

What Are the Key Segments in the Pet Herbal Supplements Market?
The pet herbal supplements market covered in this report is segmented -

1) By Product: Omega 3 Fatty Acids, Probiotics And Prebiotics, Multivitamins And Minerals, Oil (C*BD), Proteins And Peptides, Other Products
2) By Dosage Form: Tablets And Capsules, And Chewable, Powders, Liquids, Other Dosage Forms
3) By Animal Type: Dogs, Cats, Horses, Other Animals
4) By Application: Digestive Support, Immunity Support, Skin And Coat, Calming Or Stress Or Anxiety, Joint Health Support, Kidney Health, Liver Health, Respiratory Health, Other Applications
5) By Distribution Channel: Online, Offline

Subsegments:
1) By Omega 3 Fatty Acids: Fish Oil Supplements, Algal Oil Supplements
2) By Probiotics And Prebiotics: Digestive Health Supplements, Gut Health Probiotic Powders
3) By Multivitamins And Minerals: Daily Multivitamins, Mineral Supplements For Pet Health
4) By Oil (C*BD): C*BD Oil For Anxiety And Pain Relief, C*BD Treats And Chews
5) By Proteins And Peptides: Protein Powders, Amino Acid Supplements
6) By Other Products: Herbal Extracts, Antioxidant Supplements, Joint Health Supplements

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Who Are the Key Players Shaping the Pet Herbal Supplements Market's Competitive Landscape?
Major companies operating in the pet herbal supplements market are Merck & Co. Inc., C.H. Boehringer Sohn AG & Co. KG, Zoetis Inc., Elanco Animal Health Incorporated, Virbac, Dechra Pharmaceuticals plc, Vetoquinol, Nutramax Laboratories, Nulo Pet Food, Ceva Animal Health, Healthy Paws Herbal Labs, Zesty Paws, PetHonesty, Only Natural Pet, Petlab Co., Honest Paws, Vet's Best Friend, Ark Naturals, Herbsmith, NaturVet, Vital Pet Life, Paw Naturals

What Geographic Markets Are Powering Growth in the Pet Herbal Supplements Market?
North America was the largest region in the pet herbal supplements market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the pet herbal supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

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