Press release
Data Center Cooling Market Expected to Hit US$ 73.4 Billion by 2035 with Rising Hyperscale Deployments
The global Data Center Cooling Market is projected to reach US$ 73.4 Billion by 2035, expanding at a CAGR of 11.9% from 2025 to 2035, driven by the surging adoption of cloud computing, artificial intelligence (AI), and high-performance computing (HPC). As data centers become denser and more power-intensive, the demand for energy-efficient and sustainable cooling technologies such as liquid cooling, immersion cooling, and AI-driven thermal management systems is accelerating.The explosion of data generated from IoT devices, social media, financial transactions, and enterprise IT systems has significantly increased the number of hyperscale and edge data centers globally. Cooling systems are essential to maintaining optimal operating temperatures for servers and networking equipment, ensuring system reliability and minimizing downtime.
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Key Players:
• Vertiv Group Corp.
• Carrier
• Johnson Controls.
• Siemens
• Schneider Electric
• GRC
• Dell Inc.
• FLEX LTD
• Modine
• Munters AB
• Boyd
• STULZ GMBH
• Black Box
• Delta Power Solutions
• ALFA LAVAL
Traditional air-based cooling methods are being replaced or supplemented by liquid cooling, immersion cooling, and rear-door heat exchangers, as operators seek greater energy efficiency and space optimization. The market is moving beyond conventional CRAC (Computer Room Air Conditioning) units toward advanced direct-to-chip and indirect evaporative cooling systems designed to reduce Power Usage Effectiveness (PUE) ratios.
Moreover, data center operators are under growing pressure to meet sustainability and ESG standards, prompting investments in renewable-powered and water-efficient cooling infrastructure. The integration of AI-driven monitoring and predictive maintenance systems is also enhancing operational intelligence and performance.
Market Drivers
Rising Data Traffic and Cloud Adoption:
The global shift toward digital transformation, hybrid cloud deployments, and streaming services has accelerated the need for data center expansion. As workloads intensify, the demand for reliable and scalable cooling systems grows correspondingly.
Increasing Power Density in Data Centers:
Next-generation servers and AI computing infrastructure generate substantial heat, requiring advanced cooling technologies capable of handling higher power densities without compromising efficiency or uptime.
Sustainability and Energy Efficiency Regulations:
Governments and environmental agencies are pushing for greener operations, encouraging the adoption of low-emission cooling systems. Many operators are targeting a PUE of less than 1.3, driving innovation in cooling design and materials.
Technological Advancements in Liquid Cooling:
The evolution of liquid cooling methods, including direct liquid cooling (DLC) and immersion cooling, offers superior thermal performance and reduced energy consumption compared to traditional systems, making them ideal for AI and HPC workloads.
Edge Data Center Growth:
The proliferation of 5G networks and latency-sensitive applications is driving the development of edge facilities that require compact, modular, and energy-efficient cooling systems.
Market Challenges
High Initial Capital Expenditure:
Implementing advanced cooling solutions such as immersion or liquid-based systems involves significant upfront investment, which may deter smaller data center operators.
Complexity in Retrofitting Legacy Facilities:
Existing data centers designed for air cooling face integration challenges when upgrading to liquid cooling technologies due to space, layout, and infrastructure limitations.
Water Scarcity Concerns:
Water-based cooling solutions, though efficient, can face sustainability issues in regions with limited water resources, compelling the shift toward air-based or hybrid alternatives.
Maintenance and Operational Expertise:
Advanced cooling systems require specialized monitoring and maintenance capabilities, creating skill gaps in workforce readiness and operational safety.
By Region:
North America
Europe
Asia Pacific
Middle East & Africa
Latin America
Regional Insights
North America remains the largest market for data center cooling solutions, driven by massive hyperscale investments from technology giants such as Amazon Web Services (AWS), Google, Microsoft, and Meta. The region's emphasis on sustainability and renewable energy usage is fostering innovation in free cooling and AI-based energy management systems.
Europe is rapidly adopting eco-friendly cooling systems to comply with the EU's energy efficiency directives. Countries like Germany, the Netherlands, and the Nordics are leading in deploying liquid and evaporative cooling powered by renewable sources.
Asia Pacific is projected to experience the fastest growth, with countries such as China, India, and Singapore witnessing a surge in cloud data center development. Expanding digital economies, coupled with government-backed infrastructure initiatives, are boosting the adoption of modular and scalable cooling solutions.
Middle East & Africa are emerging as attractive markets, particularly for colocation and hyperscale operators investing in sustainable data infrastructure. The region's high temperatures have spurred innovation in air economization and evaporative cooling systems optimized for desert climates.
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Key Market Trends
Shift Toward Immersion Cooling: Increasing adoption of two-phase immersion cooling for high-density AI and blockchain data centers due to its superior efficiency and lower noise levels.
AI-Powered Cooling Optimization: Integration of AI and ML to predict heat load patterns, automate cooling operations, and optimize power usage dynamically.
Adoption of Renewable-Powered Cooling Systems: Growing number of facilities relying on solar, wind, or hydroelectric sources to power cooling infrastructure.
Rise of Modular Data Centers: Modular and prefabricated data centers with built-in cooling modules are gaining popularity for rapid deployment and scalability.
Waterless Cooling Technologies: Development of refrigerant-based and thermosyphon systems to address water scarcity and sustainability goals.
Future Outlook
By 2035, the global data center cooling market will be defined by its focus on sustainability, digital intelligence, and adaptability. The transition from air-based to liquid and hybrid systems will accelerate, while advancements in AI-driven thermal management and heat reuse technologies will redefine energy efficiency benchmarks. With the increasing scale of global data traffic and digital transformation, cooling infrastructure will play a central role in shaping the next generation of resilient and sustainable data centers.
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