Bird Healthcare And Supplements Market on Track for Strong Growth, Estimated to Grow at 6.7% CAGR Through 2029

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What Is the Expected CAGR for the Bird Healthcare And Supplements Market Through 2025?
In recent times, there has been significant growth in the bird healthcare and supplements market. Its size is projected to increase from $2.36 billion in 2024 to $2.52 billion in 2025, with a compound annual growth rate (CAGR) of 6.9%. Factors contributing to this growth during the historic period include a rise in pet bird ownership, the trend of humanizing pets, greater awareness about avian health problems, educational initiatives by veterinarians and groups, and changes in regulations.

What's the Projected Size of the Global Bird Healthcare And Supplements Market by 2029?
Expectations are high for robust expansion in the bird healthcare and supplements market in the forthcoming years, with projections reaching $3.28 billion by 2029, correlating to a compound annual growth rate (CAGR) of 6.7%. This anticipated growth over the forecast period is linked to various factors such as the rise of online retail platforms, increased demand for naturally derived ingredients, elevated disposable income, an emphasis on preventive healthcare, and heightened consciousness regarding avian maladies. The predicted trends for the period include the incorporation of blockchain technology, the creation of smart feeders utilizing IoT technology, the implementation of AI-driven analytics, the integration of biotechnology for supplement formulation, and the advent of specialized avian probiotics.

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Top Growth Drivers in the Bird Healthcare And Supplements Industry: What's Accelerating the Market?
The surge in pet bird ownership is predicted to drive the expansion of the bird healthcare and supplements market in the future. Owning a bird relates to the duty of offering both physical and emotional care for these pets. There is a growing trend of people owning birds to satisfy their need for emotional connection and companionship, with birds providing a perfect combination of warmth and smarts, ideal for those desiring strong bonds in compact living areas. Bird healthcare and supplements play a crucial role in bird ownership as they aid in maintaining the health of the bird, guarding against diseases, and enhancing its overall wellness, guaranteeing a more extended and more joyous life. For example, a report released by Mérieux NutriSciences, a food safety company based in France, in May 2022, indicated that around 4 million birds were owned by about 1.5 million households in 2022, showing a nearly 23% year-over-year growth. Consequently, the escalating trend of pet bird ownership is propelling the bird healthcare and supplements market's growth.

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What Trends Will Shape the Bird Healthcare And Supplements Market Through 2029 and Beyond?
Key players in the bird healthcare and supplements market are prioritizing the development of novel formulations like bird feed supplements, aimed at improving birds' overall health, immunity, and productivity. These supplements are additional ingredients or products incorporated into a bird's typical diet to supply vital minerals, vitamins, or other beneficial compounds that might be inadequate in regular feed. For instance, in March 2025, an innovative bird feed supplement, FEATHER GLOW, was released by Refit Animal Care, an Indian veterinary products manufacturer. This product is intended to stimulate the optimal growth of feathers, boost skin health, and fortify immunity in birds. It is a nutrition-packed supplement, enriched with important fatty acids, vitamins (A, D3, E, B6), zinc, and antioxidants that support strong feathers, prevent feather plucking, and increase skin moisture and flexibility. Additionally, it enhances the overall vitality of birds and aids in combating diseases.

What Are the Main Segments in the Bird Healthcare And Supplements Market?
The bird healthcare and supplements market covered in this report is segmented -

1) By Product Type: Vitamins, Probiotics, Herbal Supplements, Mineral Supplements, Other Product Types
2) By Target Bird Species: Parrots, Canaries, Finches, Pigeons, Budgerigars
3) By Formulation Type: Pills And Capsules, Powders, Liquids, Soft Chews, gummie*s
4) By Distribution Channel: Online Retail, Specialty Pet Stores, Veterinary Clinics, Super markets, Direct Sales, Other Distribution Channels
5) By Application: Digestive Health, Immune Support, Bone Health, Other Applications

Subsegments:
1) By Vitamins: Vitamin A Supplements, Vitamin D3 Supplements, Vitamin E Supplements, Multivitamin Complexes, Water-Soluble Vitamin Blends
2) By Probiotics: Lactobacillus-Based Supplements, Bacillus Subtilis Probiotics, Yeast-Based Probiotics, Multi-Strain Probiotic Blends, Prebiotic-Probiotic Combinations
3) By Herbal Supplements: Echinacea Extract Supplements, Garlic-Based Immunity Boosters, Turmeric (Curcumin) Blends, Neem-Based Detox Supplements, Aloe Vera Digestive Aids
4) By Mineral Supplements: Calcium And Phosphorus Blends, Zinc-Enriched Supplements, Iron Supplements, Magnesium Blends, Electrolyte And Trace Mineral Premixes
5) By Other Product Types: Amino Acid Supplements, Omega-3 And Omega-6 Fatty Acid Supplements, Immune Enhancers, Enzyme Supplements, Anti-Stress Tonics And Appetite Stimulants

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Which Top Companies are Driving Growth in the Bird Healthcare And Supplements Market?
Major companies operating in the bird healthcare and supplements market are Hagen Group, Versele-Laga NV, Beaphar Limited, Kaytee Products Inc., Vetafarm Pty Ltd, The Higgins Group Corp., Avitech Nutrition Private Limited, HomeoPet LLC, Kaylor of Colorado Inc., Lafeber Company, Millpledge Limited, Nekton GmbH, Pretty Bird International Inc., Psittacus Catalonia S.L., Roudybush Inc., Sunseed Company Inc., The Birdcare Company Ltd., Totally Organic Pellets Inc., Vetark Products Limited, Birdtrac.

Which Regions Will Dominate the Bird Healthcare And Supplements Market Through 2029?
North America was the largest region in the bird healthcare and supplements market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the bird healthcare and supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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