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Driving Digitally Printed Wallpaper Market Growth in 2025: The Role of Rising Urbanization Drives Growth In Digitally Printed Wallpaper Market
Digitally Printed Wallpaper
Digitally Printed Wallpaper Market Size Growth Forecast: What to Expect by 2025?
The digitally printed wallpaper market has expanded rapidly in recent years. It will grow from $9.13 billion in 2024 to $10.26 billion in 2025, at a CAGR of 12.4%. Historic growth was fueled by interior design preferences, sustainability focus, cost-effective mass customization, quick turnaround production, construction sector expansion, and lifestyle changes.
How Will the Digitally Printed Wallpaper Market Size Evolve and Grow by 2029?
The market size of digitally printed wallpaper is anticipated to witness a swift expansion in the upcoming years. The market is projected to escalate to a value of $17.07 billion by 2029, exhibiting a compound annual growth rate (CAGR) of 13.6%. The anticipated growth during this period could be credited to the adoption of artificial intelligence (AI) in design, swift urbanization and advancements in housing, the rising trend of green materials, incorporation of smart home features, and the onset of 3D printing. Key trends for the forecast period include customization and personalization, the use of environmentally friendly materials, state-of-the-art printing techniques, the incorporation of 3D printing, digital artwork, and partnerships with artists.
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What Drivers Are Propelling the Growth of Digitally Printed Wallpaper Market Forward?
The surge in urbanization is anticipated to boost the advancement of digitally printed wallpapers in the future. Urbanization involves the migration of people from rural to urban regions, leading to the growth and enhancement of cities. Multiple factors like superior economic prospects, enhanced infrastructure, and improved living standards in urban localities drive urbanization. With growing urban populations, the demand for unique and personalized residences escalates, with digitally printed wallpapers satisfying this need through customizable designs appealing to the diverse preferences of city inhabitants. For example, in April 2022, the World Economic Forum, a Swiss-based independent global agency, reported that over 4.3 billion individuals, accounting for 55% of the global populace, resided in urban areas. This figure is predicted to escalate to 80% by 2050. Therefore, the rise in urbanization is propelling the expansion of the digitally printed wallpaper market.
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Which Emerging Trends Are Transforming the Digitally Printed Wallpaper Market in 2025?
The progression of technology is becoming increasingly popular as a predominant trend in the digital wallpaper printing industry. Major digital product manufacturers are concentrating on technology evolution to consolidate their market position. For instance, Insight Print Communication, an Indian graphic arts solutions provider, launched the HP Latex 630 series in April 2024. This advanced line of wide-format printers is specifically designed for the signage and decor markets. The series marks the celebration of 15 years of HP's inventive water-based latex technology and includes models like the HP Latex 630W. This printer has a 64-inch print width and is designed for intense color reproduction and a wide color range. These printers utilize advanced fourth-generation ink technologies, enabling them to produce high-quality prints on multiple materials including vinyl, wallpaper, and canvas, without releasing any volatile organic compounds (VOCs).
What Are the Key Segments in the Digitally Printed Wallpaper Market?
The digitally printed wallpaper market covered in this report is segmented -
1) By Substrate: Nonwoven, Paper, Other Substrates
2) By Printing Technology: Inkjet, Electrophotography
3) By End-User: Residential, Commercial, Automotive And Transportation
Subsegments:
1) By Nonwoven: Vinyl Coated Nonwoven, Fiber-Based Nonwoven
2) By Paper: Coated Paper, Uncoated Paper
3) By Other Substrates: Fabric, Vinyl, Glass, Plastic
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Who Are the Key Players Shaping the Digitally Printed Wallpaper Market's Competitive Landscape?
Major companies operating in the digitally printed wallpaper market include A.S. Création Tapeten AG, Flavor Paper, 4Walls Inc., Graham and Brown Ltd., Great Wall Custom Coverings Corporation, Hollywood Monster Company, Color X Inc., Moonavoor Seinakattestuudio, Muraspec Decorative Solutions Ltd., MX Display Corporation, The Printed Wallpaper Company, Vision Sign and Digital Ltd., John Mark Ltd., Arte International, Asheu Wallpaper Factory, Astek S.A., Glamora Srl, Daisy James, Grandeco WallFashion Group, Arthouse Ltd., ASLAN S.L., Brewster Home Fashions Inc., Cole & Son Wallpapers Ltd., Eijffinger b.v., Emery & Cie, Erbessan GmbH & Co. KG, Harlequin Group plc, Instamural LLC, Komar GmbH, Papillon Diffusion S.A.S.
What Geographic Markets Are Powering Growth in the Digitally Printed Wallpaper Market?
North America was the largest region in the digitally printed wallpaper market in 2024.Asia-Pacific is expected to be the fastest-growing region in the global digitally printed wallpaper market report during the forecast period. The regions covered in the digitally printed wallpaper market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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