Smart Food Packaging Industry Poised for Strong Growth, Expected to Hit USD 56 Billion by 2035

According to the MarketGenics report, the global smart food packaging market is projected to grow from ~USD 28 Billion in 2025 to ~USD 56 Billion by 2035, registering a CAGR of ~7% during the forecast period. The global smart food packaging market is experiencing strong growth, driven by rising demand across dairy products, meat, poultry, & sea food, pet food, beverages sectors seeking to food safety, extend shelf life, improve traceability, and provide better consumer engagement. For instance, in October 2024, ProAmpac has demonstrated its commitment to sustainability in 2024 by introducing innovative products like ProActive Sustainability and ProActive Intelligence. These advancements enhance convenience and product protection without sacrificing performance.

Moreover, innovations in technologies such as automation, extended reality, and AI fueling the smart food packaging market growths. For instance, WestRock is to innovate boldly and package sustainably, with a focus on the circular economy. The vision is to have a digital thread all the way from raw materials to recyclability.

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Key Driver, Restraint, and Growth Opportunity Shaping the Global Smart Food Packaging Market

Rising consumers demand for freshness and traceability in their food purchases.
Smart packaging enables brands to meet these expectations through sensors, QR codes, and digital information sharing. In additions development in freshness technology by packaging manufactures are drive the smart food packaging market. For instance, in July 2024, Evigence announced the general availability of its Freshness Management Platform with FreshSense, a new sensor technology that is set to change how the food industry measures and ensures product freshness. The FreshSense sensors, featuring patented chemistry-embedded QR codes, provide real-time, item-level insights into the freshness and quality of perishable goods throughout the supply chain.

The major limitation to the expansion of the smart food packaging market is supply chain disruptions can delay the production and delivery of advanced smart packaging materials, such as RFID tags, sensors, or specialized films. These delays impact FMCG manufacturers' ability to implement smart packaging at scale, slow down product launches, and increase costs, ultimately restraining the growth and adoption of smart food packaging solutions. Smart packaging materials can be consistently available by reducing supply chain delays through spare inventory management and supplier diversification.

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Regional Analysis of Smart Food Packaging Market

The smart food packaging market in North America has the dominated because of consumers in the region prioritize food safety, freshness, and sustainability, driving adoption of active and intelligent packaging solutions such as time-temperature indicators, QR codes, and modified atmosphere packaging. Additionally, regulatory support from agencies like the FDA further ensures compliance and encourages the use of smart packaging. Combined, these factors position North America as a leading region in the global market.

The largest growth is projected in the smart food packaging market of Asia Pacific due to rapid urbanization, rising disposable incomes, and changing consumer lifestyles that drive demand for convenient, ready-to-eat, and safe food products. Increasing awareness of food safety, coupled with stricter government regulations and initiatives promoting sustainable packaging, is encouraging adoption of smart technologies such as time-temperature indicators, QR codes, and modified atmosphere packaging. Additionally, the expansion of e-commerce and modern retail chains in countries like China, India, and Japan is accelerating the demand for innovative packaging solutions that ensure freshness, traceability, and reduced food waste.

Prominent players operating in the global smart food packaging market include 3M Company, Amcor plc, Avery Dennison Corporation, Ball Corporation, BASF SE, Berry Global Inc., CCL Industries Inc., Constantia Flexibles Group, Coveris Holdings SA, DuPont de Nemours, Inc., Huhtamaki Oyj, Mondi Group, Multisorb Technologies, Sealed Air Corporation, Smartrac N.V., Stora Enso Oyj, Tetra Pak International SA, UPM Raflatac, and Other Key Players

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Recent Development and Strategic Overview:

In April 2025, BASF collaborated with SUDPACK and Werz to implement its sustainable polyamide Ultramid Ccycled in meat and sausage packaging for the first time in the Horeca sector, promoting circular economy practices.

In October 2024, Avery Dennison collaborated with the Kroger Co. to build a better associate and customer experience through RFID inventory automation technology. This collaboration makes item-level digital identification possible, enabling more frequent and more accurate inventory information to maximize freshness, reduce waste and improve the associate experience.

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Key Trend: Integration of IoT (Internet of Things)

The integration of IoT has become a core growth driver and defining trend in the smart food packaging market because it transforms packaging from a passive protective layer into an active, intelligent system that ensures food safety, transparency, sustainability, and consumer engagement. For instance, in May 2024, Wiliot, the ambient Internet of Things (IoT) pioneer, announced a major new food safety initiative that works to create completely transparent and traceable supply chains soon required for FSMA 204 compliance through the adoption of ambient IoT technology.

Moreover, real-time monitoring of food quality and safety through IoT-integrated smart packaging enables continuous tracking of temperature, humidity, and freshness indicators. Embedded sensors and RFID/NFC technology transmit live data across the supply chain, preventing spoilage and ensuring compliance. For instance, in April 2025, Identiv, Inc. introduced advanced IoT-connected smart packaging solutions integrated with NFC and sensor tags that enable real-time monitoring of temperature, humidity, and product authenticity for perishable foods and pharmaceuticals.

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