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On-Device Intelligence Market Poised to Hit $124.38 Billion by 2029 with Accelerating Growth Trends

10-30-2025 05:17 AM CET | IT, New Media & Software

Press release from: The Business Research Company

On-Device Intelligence Market

On-Device Intelligence Market

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How Large Will the On-Device Intelligence Market Size By 2025?
The market for on-device intelligence has seen a significant increase in size over the past few years. The market worth is expected to rise from $49.96 billion in 2024 to an impressive $60.01 billion in 2025, showing a compound annual growth rate (CAGR) of 20.1%. The development seen in prior years can be linked to the growing usage of smartphones and tablets, heightened demand for AI-integrated features, reduction in costs due to the use of on-device intelligence, greater penetration of the internet, and a heightened need for instantaneous data processing.

How Big Is the On-Device Intelligence Market Size Expected to Grow by 2029?
The market size of on-device intelligence is anticipated to witness a significant acceleration in growth in the upcoming years, expanding to $124.38 billion in 2029 with a compound annual growth rate (CAGR) of 20.0%. The propensity for growth in the forecast period is due to factors such as the emergence of autonomous vehicles, the increasing usage of smart devices and the Internet of Things (IoT), escalating demands for individualized and context-based experiences, government backing and initiatives, and an increasing shift towards smart homes. The forecast period will also see major trends including technological progression, continuous research and development in the field, augmented demand for AI-based features like facial recognition and augmented reality, increased investment in AI, and advancements in sensing and perception technologies.

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Which Key Market Drivers Powering On-Device Intelligence Market Expansion and Growth?
The expansion of the on-device intelligence market is predicted to be driven by the increasing acceptance of Internet of Things (IoT) devices. IoT devices, which are physical items embedded with sensors, software and connectivity capabilities, are able to amass, relay and swap data via the internet. Their rising use can be attributed to advancements in connectivity, diminishing sensor costs, and widespread adoption for automation and real-time data insights. On-device intelligence augments IoT devices by facilitating real-time data processing, decreasing latency, boosting security, and reducing cloud-connectivity dependence, leading to speedier and more effective decision-making. As cited by the GSM Association, a not-for-profit industry body based in the UK, global IoT connections are expected to soar to 23.3 billion by 2025, a significant rise from the 15.1 billion recorded in 2021. Hence, the uptick in the use of IoT devices fuels the growth of the on-device intelligence market.

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Which Fast-Growing Trends Are Poised to Disrupt the On-Device Intelligence Market?
Leading businesses in the on-device intelligence market are prioritizing the creation of groundbreaking technologies like GenAI functions. These new developments aim to boost real-time processing efficiency, increase user customization, fortify data protection, and minimize reliance on cloud computing for speedier and more effective AI-based experiences. GenAI functions denote cutting-edge AI potentials that allow machines to produce human-like content such as written text, visuals, audio, and coding, derived from patterns learned from extensive data collections. For example, in September 2024, US technology firm Apple Inc. unveiled the iPhone 16 series, powered by the latest A18 Bionic chip, based on the Arm V9 architecture. The A18 Bionic chip incorporated in the iPhone 16 series is meticulously designed to amplify on-device intelligence by allowing for more intricate, speedier, and energy-efficient AI functionalities. This chip supports the incorporation of Apple Intelligence, an array of superior AI functions that augment the user experience by offering intelligent features like text rewriting, proofreading, and condensed content across different applications such as mail, notes, and pages. It also facilitates audio transcription and summary in the Phone and Notes applications.

What Are the Emerging Segments in the On-Device Intelligence Market?
The on-device intelligencemarket covered in this report is segmented -

1) By Technology: Machine Learning, Internet Of Things, Other Technologies
2) By Application: Smartphones And Tablets, Wearables, Personal Computers (PCs) And Laptops, Other Applications
3) By End-User: Consumers, Healthcare, Retail and E-commerce, Industrial Sector, Other End-Users

Subsegments:
1) By Machine Learning: Supervised Learning, Unsupervised Learning, Reinforcement Learning
2) By Internet of Things: Smart Home, Industrial IoT, Automotive IoT, Healthcare IoT
3) By Other Technologies: Edge Computing, Natural Language Processing (NLP), Computer Vision

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Who Are the Global Leaders in the On-Device Intelligence Market?
Major companies operating in the on-device intelligence market are Amazon.com Inc., Apple Inc., Google LLC, Samsung Electronics Co. Ltd., Microsoft Corporation, Sony Corporation, Huawei Technologies Co. Ltd., Intel Corporation, International Business Machines Corporation, Qualcomm Incorporated, Broadcom Inc., Micron Technology Inc., NVIDIA Corporation, Texas Instruments Incorporated, MediaTek Inc., Rockwell Automation Inc., Xilinx Inc., ARM Holdings plc, Cypress Semiconductor Corporation, Robert Bosch GmbH, Vuzix Corporation

Which are the Top Profitable Regional Markets for the On-Device Intelligence Industry?
North America was the largest region in the on device intelligence market in 2024. The regions covered in the on-device intelligence market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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