U.S. Tire Market Size is Projected to Reach USD 60.7 billion by 2037 | Top key players - Bridgestone Americas Inc., Continental Tire, Hankook Tire, Michelin North America, Inc.

Research Nester's latest report on the " United States Tire Market: Supply & Demand Analysis, Growth Forecasts & Statistics Report 2025-2037" delivers an in-depth analysis of market dynamics, growth drivers, and demand patterns. The report segments the market by tire tube, vehicle type, season type, rim size, end user, distribution channel, and design, highlighting the influence of evolving mobility trends, rising vehicle ownership, and increasing demand for fuel-efficient and durable tire solutions. The study also emphasizes technological innovations in tire manufacturing and materials, along with sustainability trends shaping the future of the U.S. tire industry.

According to a recent study by Research Nester, the U.S. tire market size is expected to cross USD 60.7 billion by 2037, expanding at a CAGR of 4.2% during the forecast period 2025-2037.

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Increasing Vehicle Usage and Focus on Efficiency to Propel U.S. Tire Market Growth

The U.S. tire market is garnering stable growth attributed to an increase in car ownership, the number of miles per car, and the need to replace worn out tires. Other factors that are influencing consumers' interest include innovations in tire technology, including fuel-efficient and low rolling resistance tires. The growing electric vehicle (EV) market creates opportunities for new specific designs of tires to meet the EV driving characteristics. Also, rising standards of fuel economy are forcing automotive industries and consumers to look for high-efficiency tires. The trend towards safety, comfort, and endurance is also exerting pressure on tire development. Furthermore, the advancement in technology has led to the growth of the online tire retail sector through e-commerce.

Key Drivers and Challenges Impacting the United States Tire Market

Growth Drivers:

• Rising vehicle fleet size and miles driven per capita in the U.S.
• Increasing demand for fuel-efficient, all-season, and performance tires
• Rapid growth of electric and hybrid vehicles requiring specialized tire technologies
• Advancements in tire materials and manufacturing processes
• Emergence of smart tires and tire pressure monitoring systems (TPMS)

Challenges:

• Volatile raw material prices impacting production costs
• Complexities in tire recycling and environmental disposal regulations
• Growing competition from low-cost tire imports
• Fluctuations in replacement cycles due to tire longevity improvements

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The passenger car tires segment is projected to have the largest share of 77.5% by 2037 due to the large number of passenger cars in the U.S. The sales in this segment are consistent due to the need for regular tire replacement and growing personal car ownership and travel distances. Car manufacturers are also fitting new passenger cars with enhanced long-lasting high-performance tires, thus increasing the potential of the aftermarket. The increase in sales of crossovers and SUVs, which also forms part of the passenger vehicles, makes this segment even stronger. Also, the improvement on the material used in making tires as well as the tread has led to an increase in the durability of the tires, hence the preference for premium passenger car tires.

The passenger car segment offers further growth opportunity for EVs since these cars need different tires with specific characteristics, such as low noise and improved traction. Tire makers are concentrating on innovation in tread designs, sidewall protection, and wear resistance to address these requirements. Due to the consumer demand for higher performance, comfort, and fuel efficiency in their cars, the passenger car tire segment is expected to maintain its strong growth throughout the forecast period.

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The U.S. tires market is saturated, and companies are competing for market share through product differentiation, better performance, and eco-friendly materials. Manufacturers are investing in new products such as electric vehicle tires, fuel-efficient tires, and comfortable tires to meet emerging market needs. Distribution networks, including both physical dealerships and online channels, are also influencing competition. Some of the leading tire manufacturing companies in the U.S. include Bridgestone Americas Inc., Continental Tire the Americas, Hankook Tire & Technology, Michelin North America, Inc., NAMA Tires Inc (USA), Nokian Tyres plc, Pirelli & C. S.p.A, Sumitomo Rubber Industries, Ltd., The Goodyear Tire & Rubber Company, THE YOKOHAMA RUBBER CO., LTD., and Toyo Tire U.S.A. Corp. These players have continued to spend their capital on R&D, digitalization, and sustainability to adapt to the changing market.

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