Social Business Intelligence Market Set for Strong Growth - Projected to Surpass USD 44.42 Billion by 2031 at 12.2% CAGR

QY Research has recently published a report, titled "Social Business Intelligence Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031". The global Social Business Intelligence market is comprehensively analyzed in the report with the main objective of providing accurate market data and useful recommendations to help players to gain strong growth in future. The report is compiled by subject matter experts and experienced market analysts, which makes it highly authentic and reliable. Readers are provided with deep analysis of historical and future market scenarios to get sound understanding of market competition and other important aspects. The report offers exhaustive research on market dynamics, key segments, leading players, and different regional markets. It is a complete package of thorough analysis and research on the global Social Business Intelligence market.

The global market for Social Business Intelligence was estimated to be worth US$ 20812 million in 2024 and is forecast to a readjusted size of US$ 44415 million by 2031 with a CAGR of 12.2% during the forecast period 2025-2031.

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Social Business Intelligence (SBI) refers to an integrated analytical system that merges social media data with traditional business intelligence tools. By collecting, analyzing, and visualizing vast amounts of social data, SBI enables companies to gain accurate insights into market trends, consumer behavior, and brand sentiment. It consolidates unstructured data from platforms such as social media, forums, and reviews, while leveraging natural language processing (NLP), sentiment analysis, and real-time monitoring technologies. As businesses increasingly prioritize customer experience and brand reputation, SBI is emerging as a core capability for intelligent marketing strategies and agile decision-making.

With the continued expansion of the global digital ecosystem, social platforms have become crucial arenas for consumers to express opinions and behaviors, prompting businesses to shift from traditional research to real-time social data insights. Large enterprises, financial institutions, FMCG, retail, and tech companies are rapidly deploying SBI systems to better understand market dynamics and customer sentiments. Integration with CRM, DMP, and marketing automation platforms enhances data utilization and strategic decision-making. Furthermore, advances in AI algorithms have significantly improved semantic analysis, sentiment classification, and trend forecasting, expanding the real-world application of SBI across industries.

Despite its promising outlook, the SBI market faces challenges including data compliance, privacy protection, and data quality assurance. Stringent regulations in the EU and US, such as GDPR and CCPA, restrict how companies collect and utilize social data. Additionally, the ability to extract meaningful insights from noisy social streams tests a platform's proficiency in data cleansing, model training, and multilingual semantic analysis. Internal awareness gaps also hinder SBI adoption among SMEs, limiting broader market penetration.

SBI is seeing surging demand in scenarios such as brand management, product development, marketing, and customer support. Brands increasingly rely on social data to perform competitor benchmarking and uncover consumer resonance points to enhance communication efficiency. In an era where consumers shape public discourse, businesses are moving beyond static reports toward real-time, multi-dimensional, interactive SBI solutions for fast decision-making and public sentiment control. In the future, integration with visual BI dashboards and multimodal AI will make SBI an even more critical enabler of data-driven innovation.

The competitive landscape of the global Social Business Intelligence market is broadly studied in the report with large focus on recent developments, future plans of top players, and key growth strategies adopted by them. The analysts authoring the report have profiled almost every major player of the global Social Business Intelligence market and thrown light on their crucial business aspects such as production, areas of operation, and product portfolio. All companies analyzed in the report are studied on the basis of vital factors such as market share, market growth, company size, production volume, revenue, and earnings.

Key Players Mentioned in the Global Social Business Intelligence Market Research Report:

IBM
Oracle
SAP
SAS Institute
Adobe Systems
Attensity Group
Beevolve
Clarabridge
Crimson Hexagon
Evolve24
Google
HP
Kapow Software/ Kofax
Lithium Technologies
NetBase Solutions
Radian6/Salesforce
Sysomos
Cision

The report offers great insights into important segments of the global Social Business Intelligence market while concentrating on their CAGR, market size, market share, and future growth potential. The global Social Business Intelligence market is mainly segmented according to type of product, application, and region. Each segment in these categories is extensively researched to become familiar with their growth prospects and key trends. Segmental analysis is highly important to identify key growth pockets of a global market. The report provides specific information on the market growth and demand of different products and applications to help players to focus on profitable areas of the global Social Business Intelligence market.

Details of Social Business Intelligence Market Segmentation: -

Segment by Type:

On-Premises
Cloud

Segment by Application:

SMEs
Large Enterprises
Government Organizations

Research Methodology

This report has been compiled using latest primary and secondary research methodologies such as data triangulation, qualitative and quantitative analysis, and top-down and bottom-up approaches. The researchers also referred to reliable secondary sources for collecting important data and statistics. All the findings of the research study have been verified and revalidated with the help of authentic primary sources.

The researchers create a unique model and customize it for each research study. Their market forecasts are based on the industry-best combination of domain expertise, industry knowledge and experience, technological analysis, and economic tools. Technological market models are generally adopted for long-term market forecasting, whereas econometric models are adopted for short-term forecasting. The researchers were provided with advanced analysis tools at the time of the preparation of the report.

Report Objectives

(1) To carefully analyze and estimate the size of the global Social Business Intelligence market

(2) To clearly segment the global Social Business Intelligence market and estimate the market size of the segments

(3) To provide details about key strategies adopted by leading players of the global Social Business Intelligence market

(4) To help readers understand current and future market scenarios

(5) To provide information about latest trends of the global Social Business Intelligence market and its key segments

(6) To assess the contribution of each region or country to the global Social Business Intelligence market

(7) To provide information on important drivers, restraints, and opportunities of the global Social Business Intelligence market

(8) To accurately calculate the market shares of key segments, regions, and companies in the global Social Business Intelligence market

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Table of Content

1 Market Overview
1.1 Social Business Intelligence Product Introduction
1.2 Global Social Business Intelligence Market Size Forecast (2020-2031)
1.3 Social Business Intelligence Market Trends & Drivers
1.3.1 Social Business Intelligence Industry Trends
1.3.2 Social Business Intelligence Market Drivers & Opportunity
1.3.3 Social Business Intelligence Market Challenges
1.3.4 Social Business Intelligence Market Restraints
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Competitive Analysis by Company
2.1 Global Social Business Intelligence Players Revenue Ranking (2024)
2.2 Global Social Business Intelligence Revenue by Company (2020-2025)
2.3 Key Companies Social Business Intelligence Manufacturing Base Distribution and Headquarters
2.4 Key Companies Social Business Intelligence Product Offered
2.5 Key Companies Time to Begin Mass Production of Social Business Intelligence
2.6 Social Business Intelligence Market Competitive Analysis
2.6.1 Social Business Intelligence Market Concentration Rate (2020-2025)
2.6.2 Global 5 and 10 Largest Companies by Social Business Intelligence Revenue in 2024
2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Social Business Intelligence as of 2024)
2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
3.1 Introduction by Type
3.1.1 On-Premises
3.1.2 Cloud
3.2 Global Social Business Intelligence Sales Value by Type
3.2.1 Global Social Business Intelligence Sales Value by Type (2020 VS 2024 VS 2031)
3.2.2 Global Social Business Intelligence Sales Value, by Type (2020-2031)
3.2.3 Global Social Business Intelligence Sales Value, by Type (%) (2020-2031)
4 Segmentation by Application
4.1 Introduction by Application
4.1.1 SMEs
4.1.2 Large Enterprises
4.1.3 Government Organizations
4.2 Global Social Business Intelligence Sales Value by Application
4.2.1 Global Social Business Intelligence Sales Value by Application (2020 VS 2024 VS 2031)
4.2.2 Global Social Business Intelligence Sales Value, by Application (2020-2031)
4.2.3 Global Social Business Intelligence Sales Value, by Application (%) (2020-2031)
5 Segmentation by Region
5.1 Global Social Business Intelligence Sales Value by Region
5.1.1 Global Social Business Intelligence Sales Value by Region: 2020 VS 2024 VS 2031
5.1.2 Global Social Business Intelligence Sales Value by Region (2020-2025)
5.1.3 Global Social Business Intelligence Sales Value by Region (2026-2031)
5.1.4 Global Social Business Intelligence Sales Value by Region (%), (2020-2031)
5.2 North America
5.2.1 North America Social Business Intelligence Sales Value, 2020-2031
5.2.2 North America Social Business Intelligence Sales Value by Country (%), 2024 VS 2031
5.3 Europe
5.3.1 Europe Social Business Intelligence Sales Value, 2020-2031
5.3.2 Europe Social Business Intelligence Sales Value by Country (%), 2024 VS 2031
5.4 Asia Pacific
5.4.1 Asia Pacific Social Business Intelligence Sales Value, 2020-2031
5.4.2 Asia Pacific Social Business Intelligence Sales Value by Region (%), 2024 VS 2031
5.5 South America
5.5.1 South America Social Business Intelligence Sales Value, 2020-2031
5.5.2 South America Social Business Intelligence Sales Value by Country (%), 2024 VS 2031
5.6 Middle East & Africa
5.6.1 Middle East & Africa Social Business Intelligence Sales Value, 2020-2031
5.6.2 Middle East & Africa Social Business Intelligence Sales Value by Country (%), 2024 VS 2031
6 Segmentation by Key Countries/Regions
6.1 Key Countries/Regions Social Business Intelligence Sales Value Growth Trends, 2020 VS 2024 VS 2031
6.2 Key Countries/Regions Social Business Intelligence Sales Value, 2020-2031
6.3 United States
6.3.1 United States Social Business Intelligence Sales Value, 2020-2031
6.3.2 United States Social Business Intelligence Sales Value by Type (%), 2024 VS 2031
6.3.3 United States Social Business Intelligence Sales Value by Application, 2024 VS 2031
6.4 Europe
6.4.1 Europe Social Business Intelligence Sales Value, 2020-2031
6.4.2 Europe Social Business Intelligence Sales Value by Type (%), 2024 VS 2031
6.4.3 Europe Social Business Intelligence Sales Value by Application, 2024 VS 2031
6.5 China
6.5.1 China Social Business Intelligence Sales Value, 2020-2031
6.5.2 China Social Business Intelligence Sales Value by Type (%), 2024 VS 2031
6.5.3 China Social Business Intelligence Sales Value by Application, 2024 VS 2031
6.6 Japan
6.6.1 Japan Social Business Intelligence Sales Value, 2020-2031
6.6.2 Japan Social Business Intelligence Sales Value by Type (%), 2024 VS 2031
6.6.3 Japan Social Business Intelligence Sales Value by Application, 2024 VS 2031
6.7 South Korea
6.7.1 South Korea Social Business Intelligence Sales Value, 2020-2031
6.7.2 South Korea Social Business Intelligence Sales Value by Type (%), 2024 VS 2031
6.7.3 South Korea Social Business Intelligence Sales Value by Application, 2024 VS 2031
6.8 Southeast Asia
6.8.1 Southeast Asia Social Business Intelligence Sales Value, 2020-2031
6.8.2 Southeast Asia Social Business Intelligence Sales Value by Type (%), 2024 VS 2031
6.8.3 Southeast Asia Social Business Intelligence Sales Value by Application, 2024 VS 2031
6.9 India
6.9.1 India Social Business Intelligence Sales Value, 2020-2031
6.9.2 India Social Business Intelligence Sales Value by Type (%), 2024 VS 2031
6.9.3 India Social Business Intelligence Sales Value by Application, 2024 VS 2031
7 Company Profiles
7.1 IBM
7.1.1 IBM Profile
7.1.2 IBM Main Business
7.1.3 IBM Social Business Intelligence Products, Services and Solutions
7.1.4 IBM Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.1.5 IBM Recent Developments
7.2 Oracle
7.2.1 Oracle Profile
7.2.2 Oracle Main Business
7.2.3 Oracle Social Business Intelligence Products, Services and Solutions
7.2.4 Oracle Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.2.5 Oracle Recent Developments
7.3 SAP
7.3.1 SAP Profile
7.3.2 SAP Main Business
7.3.3 SAP Social Business Intelligence Products, Services and Solutions
7.3.4 SAP Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.3.5 SAP Recent Developments
7.4 SAS Institute
7.4.1 SAS Institute Profile
7.4.2 SAS Institute Main Business
7.4.3 SAS Institute Social Business Intelligence Products, Services and Solutions
7.4.4 SAS Institute Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.4.5 SAS Institute Recent Developments
7.5 Adobe Systems
7.5.1 Adobe Systems Profile
7.5.2 Adobe Systems Main Business
7.5.3 Adobe Systems Social Business Intelligence Products, Services and Solutions
7.5.4 Adobe Systems Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.5.5 Adobe Systems Recent Developments
7.6 Attensity Group
7.6.1 Attensity Group Profile
7.6.2 Attensity Group Main Business
7.6.3 Attensity Group Social Business Intelligence Products, Services and Solutions
7.6.4 Attensity Group Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.6.5 Attensity Group Recent Developments
7.7 Beevolve
7.7.1 Beevolve Profile
7.7.2 Beevolve Main Business
7.7.3 Beevolve Social Business Intelligence Products, Services and Solutions
7.7.4 Beevolve Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.7.5 Beevolve Recent Developments
7.8 Clarabridge
7.8.1 Clarabridge Profile
7.8.2 Clarabridge Main Business
7.8.3 Clarabridge Social Business Intelligence Products, Services and Solutions
7.8.4 Clarabridge Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.8.5 Clarabridge Recent Developments
7.9 Crimson Hexagon
7.9.1 Crimson Hexagon Profile
7.9.2 Crimson Hexagon Main Business
7.9.3 Crimson Hexagon Social Business Intelligence Products, Services and Solutions
7.9.4 Crimson Hexagon Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.9.5 Crimson Hexagon Recent Developments
7.10 Evolve24
7.10.1 Evolve24 Profile
7.10.2 Evolve24 Main Business
7.10.3 Evolve24 Social Business Intelligence Products, Services and Solutions
7.10.4 Evolve24 Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.10.5 Evolve24 Recent Developments
7.11 Google
7.11.1 Google Profile
7.11.2 Google Main Business
7.11.3 Google Social Business Intelligence Products, Services and Solutions
7.11.4 Google Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.11.5 Google Recent Developments
7.12 HP
7.12.1 HP Profile
7.12.2 HP Main Business
7.12.3 HP Social Business Intelligence Products, Services and Solutions
7.12.4 HP Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.12.5 HP Recent Developments
7.13 Kapow Software/ Kofax
7.13.1 Kapow Software/ Kofax Profile
7.13.2 Kapow Software/ Kofax Main Business
7.13.3 Kapow Software/ Kofax Social Business Intelligence Products, Services and Solutions
7.13.4 Kapow Software/ Kofax Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.13.5 Kapow Software/ Kofax Recent Developments
7.14 Lithium Technologies
7.14.1 Lithium Technologies Profile
7.14.2 Lithium Technologies Main Business
7.14.3 Lithium Technologies Social Business Intelligence Products, Services and Solutions
7.14.4 Lithium Technologies Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.14.5 Lithium Technologies Recent Developments
7.15 NetBase Solutions
7.15.1 NetBase Solutions Profile
7.15.2 NetBase Solutions Main Business
7.15.3 NetBase Solutions Social Business Intelligence Products, Services and Solutions
7.15.4 NetBase Solutions Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.15.5 NetBase Solutions Recent Developments
7.16 Radian6/Salesforce
7.16.1 Radian6/Salesforce Profile
7.16.2 Radian6/Salesforce Main Business
7.16.3 Radian6/Salesforce Social Business Intelligence Products, Services and Solutions
7.16.4 Radian6/Salesforce Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.16.5 Radian6/Salesforce Recent Developments
7.17 Sysomos
7.17.1 Sysomos Profile
7.17.2 Sysomos Main Business
7.17.3 Sysomos Social Business Intelligence Products, Services and Solutions
7.17.4 Sysomos Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.17.5 Sysomos Recent Developments
7.18 Cision
7.18.1 Cision Profile
7.18.2 Cision Main Business
7.18.3 Cision Social Business Intelligence Products, Services and Solutions
7.18.4 Cision Social Business Intelligence Revenue (US$ Million) & (2020-2025)
7.18.5 Cision Recent Developments
8 Industry Chain Analysis
8.1 Social Business Intelligence Industrial Chain
8.2 Social Business Intelligence Upstream Analysis
8.2.1 Key Raw Materials
8.2.2 Raw Materials Key Suppliers
8.2.3 Manufacturing Cost Structure
8.3 Midstream Analysis
8.4 Downstream Analysis (Customers Analysis)
8.5 Sales Model and Sales Channels
8.5.1 Social Business Intelligence Sales Model
8.5.2 Sales Channel
8.5.3 Social Business Intelligence Distributors
9 Research Findings and Conclusion
10 Appendix
10.1 Research Methodology
10.1.1 Methodology/Research Approach
10.1.1.1 Research Programs/Design
10.1.1.2 Market Size Estimation
10.1.1.3 Market Breakdown and Data Triangulation
10.1.2 Data Source
10.1.2.1 Secondary Sources
10.1.2.2 Primary Sources
10.2 Author Details
10.3 Disclaimer

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