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What Is Driving Global Presentation Software Market Growth in 2025: The Role of Growing Popularity Of Video-Powered Presentations Fuels Presentation Software Market Expansion

10-29-2025 08:54 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Presentation Software Market

Presentation Software Market

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What Will the Presentation Software Industry Market Size Be by 2025?
In recent times, there has been a swift expansion in the market size of presentation software. It's projected that the market will escalate from $7.04 billion in 2024 to approximately $8.23 billion in 2025, boasting a compound annual growth rate (CAGR) of 16.9%. The remarkable expansion during the historic period was primarily due to a heightened demand for digital solutions and the rise in business and organizational inception. Moreover, the ease of access to cloud-based solutions as well as an increased appetite for mobile-compatible solutions and more interactive, engaging presentations furthered this market's growth.

What's the Long-Term Growth Forecast for the Presentation Software Market Size Through 2029?
The market for presentation software is projected to witness exponential growth in the upcoming years, expanding to $14.85 billion by 2029 with a CAGR of 15.9%. This anticipated growth in the forecast period is largely credited to the merger of innovative analytics and AI, application of machine learning in presentation software, the escalating use of visual aids in corporate communication, the surging popularity of infographics, and the increasing trend of video-prompted presentations. Key trends foreseen within this period include technological advancements, incrementally advanced features, the incorporation of AI and machine learning, the capabilities of augmented reality (AR) and virtual reality (VR), advancements in visual narrative, and the surge in popularity of cloud-based presentation platforms.

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What Are the Key Growth Drivers Fueling the Presentation Software Market Expansion?
The surging interest in presentations facilitated by video is anticipated to propel the expansion of the presentation software market. These video-powered presentations incorporate video content as a crucial component to boost the content's conveyance and interaction. The need for this type of presentation is growing swiftly, thanks to its capacity to boost audience interaction, enhance information retention, and efficiently communicate intricate concepts in a dynamic and visually striking manner. Advanced presentation software is utilized in video-powered presentations to flawlessly merge dynamic video content, thereby increasing the overall influence and engagement of the presentation. For instance, a survey conducted in January 2023 and documented in the Video Marketing Statistics 2024 by Wyzowl c/o, a British firm specializing in animated explainer videos, from a pool of 967 participants, discovered that 91% of businesses utilize video as a promotional tool, which is a significant increase from 86% in 2022. Consequently, the surging popularity of video-powered presentations is fueling the growth of the presentation software market.

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What Are the Key Trends Driving Presentation Software Market Growth?
Top businesses in the presentation software industry are prioritizing the creation of inventive tech solutions such as AI-powered attributes to simplify and expedite the process of presentation design. AI functionalities in such software significantly upgrade user experience by bringing about automation in design, optimizing material, promoting teamwork, bettering implementation, and raising viewer involvement. For instance, Beautiful.ai, an American presentation software firm, introduced DesignerBot in January 2023. This tool is an AI-based generative application engineered to automate the generation of high-quality presentations. It uses sophisticated AI to generate comprehensive presentation decks from a mere text prompt, comprising layouts, graphics, symbols, and text. Beautiful.ai's Smart Slide technology is embedded within DesignerBot enabling users to modify and tailor their presentations further. It intends to simplify the process of presentation design, enabling users to produce attractive and efficient slides effortlessly minus extensive design proficiency.

How Is the Presentation Software Market Segmented?
The presentation softwaremarket covered in this report is segmented -

1) By Platform: Windows, Mac, IoS, Android, Web-Based, Linux
2) By Pricing Model: Free, One-Time License, Subscription-Based, Freemium
3) By Deployment: Cloud-Based, On-Premise
4) By Enterprise: Small And Midsize Enterprises (SMEs), Large Enterprises
5) By End-User: Business Professionals, Educational Institutions, Marketing Professionals, Sales Professionals, Media And Entertainment

Subsegments:
1) By Windows: Desktop Presentation Software ( Microsoft Powerpoint, Corel Presentations), Cloud-Supported Windows Apps (Office 365, Google Slides)
2) By Mac: Desktop Presentation Software ( Keynote, Microsoft Powerpoint For Mac), Cloud-Based Solutions ( Google Slides, Prezi For Mac)
3) By Ios: Mobile Presentation Apps (Keynote For Ios, Microsoft Powerpoint For Ios), Cloud-Supported Mobile Apps ( Google Slides, Canva)
4) By Android: Mobile Presentation Apps ( Google Slides, Microsoft Powerpoint For Android), Cloud-Based Android Apps (Zoho Show, Canva For Android)
5) By Web-based: Cloud-based Presentation Platforms ( Google Slides, Prezi), Collaborative Presentation Software (Microsoft Powerpoint Online, Canva), Online Template-Based Tools ( Slidebean, Beautiful.Ai)
6) By Linux: Desktop Presentation Software ( Libreoffice Impress, Openoffice Impress), Cloud-Supported Linux Apps ( Google Slides, Zoho Show)

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Which Companies Are Leading the Charge in Presentation Software Market Innovation?
Major companies operating in the presentation software market are Apple Inc., Alphabet Inc., Microsoft Corporation, Adobe Systems Incorporated, Autodesk Inc., OpenText Corporation, Atlassian Corporation Plc, Zendesk Inc., Zoho Corporation, Canva Inc., Faithlife Corporation, Prezi Inc., Powtoon Ltd., Pitch Software GmbH, Preseria AS, FlowVella Inc., Emaze Ltd., Proclaim, BeamYourScreen GmbH, Easy WebContent Inc., MediaComplete Corporation, spinTouch GmbH, Beautiful.ai, Slidebean Inc., Haiku Deck Inc., Niftio

Which Regions Are Leading the Global Presentation Software Market in Revenue?
North America was the largest region in the presentation software market in 2024. Asia-Pacific is expected to be the fastest-growing region in the market going forward. The regions covered in the presentation software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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1.Business Leaders & Investors - To identify growth opportunities, assess risks, and guide strategic decisions.
2.Manufacturers & Suppliers - To understand market trends, customer demand, and competitive positioning.
3.Policy Makers & Regulators - To track industry developments and align regulatory frameworks.
4.Consultants & Analysts - To support market entry, expansion strategies, and client advisory work.

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Learn More About The Business Research Company
With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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