Mineral Supplements Market Size, Share, and Growth 2025 - 2035 | Product Type , Formulation, Source, Applications, End-users, Distribution Channels, and Geography

Global Mineral Supplements Market Forecast 2035:
According to the report, the global mineral supplements market is likely to grow from USD 16.1 Billion in 2025 to USD 28.8 Billion in 2035 at a highest CAGR of 6.0% during the time period. The global market of mineral supplements is rapidly growing due to a number of influential factors including the growing awareness of the nutritional deficiencies and their effects on health has made consumers turn to supplements to fill in the gaps in the diet. As an example, Blackmores is an Australian supplement company that increased its presence in China in 2024, as the demand of health products was growing.

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Another contributing factor is the aging population around the globe due to which older people usually need more minerals to stay healthy. Moreover, the improvements of supplement formulations including chelated minerals have enhanced bioavailability which makes supplements more efficient and acceptable to consumers. The advent of e-commerce has also seen the ease of access to such products which has further enhanced the growth in the markets. Organisations are investing in research and development to develop a variety of products which address the changing demands of health-conscious consumers.

"Key Driver, Restraint, and Growth Opportunity Shaping the Global Mineral Supplements Market

The fast development of the consumer interest in personalized nutrition, in which supplements are designed to meet personal health requirements, is driving the mineral supplements market. In 2025, Amway introduced its Nutrilite Personalized Health Program in North America, which provided the mineral and multivitamin packs according to the nutritional analysis of the individual. This is motivating businesses to come up with tailored mineral supplements that can address specific deficiencies and special needs according to lifestyles to increase consumer interest and acceptance.

The differentiating regulations on formulation, labeling, and health claims do not allow global expansion of mineral supplements. An example of how regulatory complexity can slow market entry and add to compliance costs is the situation in early 2024 when Bayer was delayed in its rollout of a new calcium-magnesium supplement in Europe because of EU and UK labeling requirements.

Fortification of functional foods and beverages is an emerging opportunity in targeting health-conscious consumers. During mid-2024, Nestle added to its Boost product line the introduction of mineral-enriched beverages aimed at older targets, indicating how a combination of nutrition and convenience can be used to reach new target markets.

"Tariff Regulations Influencing Global Mineral Supplements Trade"

The global mineral supplements market is being influenced by tariff rates that have an impact on the cost of imports, prices, and supply chain choices. Tariffs were also placed on some imported mineral premixes in China by the United States in late 2024, which will affect the production of manufacturers such as Herbalife Nutrition that use these raw materials in the formulation of their products.

This forced firms to seek alternative sourcing to other areas like Europe and India or invest in production capacities domestically to have continuity in supply. Likewise, the changes in regulations and tariff rates in the European Union influenced Amway to revise the logistics and procurement approaches of its Nutrilite supplement lines in order to reduce the effects of the costs. Such trade actions affect the end consumer prices as well as profitability of the producers, especially those that operate in various regions.

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Regional Analysis of Global Mineral Supplements Market

The Asia Pacific region is the dominant market for mineral supplements given the growth in the health awareness, the expansion in disposable income and the growing number of middle classes that are concerned with preventative healthcare. Blackmores has grown its distribution of Nutrilite mineral supplements in China and Southeast Asia in 2024 offering local versions to address local nutritional deficiencies. Also, the Indian, Chinese, and Japanese governments are supporting nutritional education and fortified products and stimulate their use. Accessibility to mineral supplements is also easily achieved since e-commerce platforms enable the expansion of these products in the region and are therefore common among the urban and semi-urban populations.

The emergence of rapid health consciousness and the growth of its distribution activities in Asia Pacific are making the region the most preferred market of mineral supplements.

The North American market is driven by the increasing popularity of the wellness trend and personalized nutrition, which in turn encourages its growth. Amway in 2024 extended their Nutrilite personalized supplement program to meet individualized mineral needs, which is spurring acceptance among health-conscious consumers.

The rise of Europe is due to functional food fortification and the aging population. In 2024 Nestle introduced in Germany, drink fortified with minerals for older customers who need preventive care and supplementation of minerals.

Prominent players operating in the global mineral supplements market are Abbott Laboratories, Amway Corporation (Nutrilite), Bayer AG, Bio Botanica, Inc., Biotics Research Corporation, Biovea, DSM Nutritional Products, Glanbia, plc., GNC Holdings, LLC, GSK plc (Centrum), Herbalife International of America, Inc., Himalaya Wellness Company, Nature's Bounty Co., Nestlé Health Science, NOW Foods, Nu Skin, Omega Protein Corporation, Pharmavite LLC, Sanofi, Solgar Inc., Swisse Wellness Pty Ltd., and Other Key Players.

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The global mineral supplements market has been segmented as follows:

Global Mineral Supplements Market Analysis, by Product Type

Macro-minerals

Calcium

Magnesium

Phosphorus

Sodium

Potassium

Others

Trace Minerals

Iron

Zinc

Copper

Selenium

Iodine

Chromium

Manganese

Others

Global Mineral Supplements Market Analysis, by Formulation

Tablets

Capsules

Powders

Chewables

Softgels

Liquids

Others (Sprays, Sublingual Drops, Effervescent Tablets, etc.)

Global Mineral Supplements Market Analysis, by Source

Natural Sources

Food-Derived

Plant-based

Marine-derived

Others

Synthetic Sources

Laboratory-Produced

Chelated Minerals

Nano-Minerals

Others

Global Mineral Supplements Market Analysis, by Application

Health Applications

Bone Health

Immune Support

Cardiovascular Health

Energy & Metabolism

Cognitive Function

Skin & Hair Health

Muscle & Joint Support

Digestive Health

Others

Specific Health Conditions

Anemia Prevention

Osteoporosis Prevention

Diabetes Management

Thyroid Support

Others

Global Mineral Supplements Market Analysis, by End-users

Healthcare Industry

Hospitals

Clinics

Pharmacies

Diagnostic Centers

Others

Food & Beverage Industry

Functional Foods

Dietary Supplements

Sports Nutrition

Infant Nutrition

Others

Personal Care Industry

Cosmetics

Nutraceuticals

Agriculture Industry

Others

Global Mineral Supplements Market Analysis, by Distribution Channels

Offline Channels

Pharmacies & Drug Stores

Supermarkets & Hypermarkets

Health Food Stores

Convenience Stores

Others

Online Channels

E-commerce Platforms

DTC Subscription Brands

Mobile Applications

Others

Global Mineral Supplements Market Analysis, by Region

North America

Europe

Asia Pacific

Middle East

Africa

South America

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This release was published on openPR.