Press release
Local College Student Launches "Cleopatra" App to Make Cleaning Easy for Mercer County Residents

20-year-old founder brings stress-free, vetted cleaning to Mercer County, including Princeton, Hamilton, Lawrenceville & West Wind
Introducing Cleopatra, a beautifully designed app that makes booking a trusted cleaner as effortless as ordering takeout. No quotes. No calls. No surprises. Just a spotless home, handled start to finish with precision and care.
Cleopatra officially launched on August 25, 2025 in Mercer County. Early users describe the app as fast, reliable, and refreshingly personal, a simple way to keep homes spotless without the stress of traditional scheduling.
"I kept hearing how stressful it was for people to find someone they could trust," said Varughese. "With Cleopatra, I wanted to build something that feels human, fast, and dependable, the kind of experience I'd want for my own home."
Cleopatra replaces phone tag and sketchy pricing with a few simple taps. Users can book in minutes, get matched with a vetted local cleaner, and pay securely in the app. Every CleoCrew member is background-checked, verified, and continuously reviewed using AI-powered quality systems to ensure consistent results.
The response has been overwhelmingly positive. "We've been doing cleanings all over Mercer County and are loved by our clients," said Varughese. "Seeing how much relief it brings to both families and our CleoCrew members has been the most rewarding part."
Here's how it works: tell Cleopatra about your space and needs, get matched with a verified CleoCrew member nearby, and relax while your home shines.
From one-time deep cleans to weekly refreshes, Cleopatra brings modern convenience to an age-old chore. The app offers real-time updates, transparent pricing, and recurring scheduling so your home stays spotless without the stress.
Cleopatra proudly serves Princeton, Hamilton, Lawrenceville, West Windsor, East Windsor, Robbinsville, Ewing, Trenton, Hightstown, and Pennington, bringing modern cleaning to every corner of Mercer County.
"Inviting someone into your home is personal," Varughese added. "That's why safety, reliability, and respect come first. You tap, we clean, and you always know who's coming."
Beyond clients, Cleopatra also focuses on empowering cleaners. While many on-demand platforms keep most of the earnings, Cleopatra gives the majority directly to its cleaners. Each CleoCrew member earns fair pay, receives consistent work through the platform, and gets access to training and safety resources to help them grow.
Cleopatra. From mess to majesty, one clean at a time.
Or as Varughese puts it, smiling, "She came. She saw. She sanitized."
Now available on iOS and Android for residents across Mercer County. Download at trycleopatra.com
Contact:
Cleopatra Inc.
Email: support@trycleopatra.com
Website: trycleopatra.com
Phone: (888) 265-4440
Location: Mercer County, NJ
Source: Cleopatra Inc.
8 The Green, Suite 22194
Dover, DE 19901
United States
Cleopatra is a tech-powered cleaning marketplace built to make home cleaning feel effortless and trustworthy. Clients can book in minutes, track their cleaner in real time, and get photo proof when the job's done. Every cleaning follows the Cleopatra Method, our system for consistency, quality, and accountability.
Behind the scenes, our platform matches clients with top-rated cleaners, automates scheduling and payments, and verifies every mission with AI. We're starting in Mercer County, NJ, and expanding city by city to make professional cleaning smarter, faster, and more reliable.
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Local College Student Launches "Cleopatra" App to Make Cleaning Easy for Mercer County Residents here
News-ID: 4239096 • Views: …
More Releases for Mercer
Integral Theory: Body, Mind, Heart, & Soul By Douglas Mercer
Have you ever wondered if there is an interweaving design to all the parts of life and if they all fit together in some kind of wonderful multi-dimensional tapestry?
Image: https://www.abnewswire.com/upload/2025/01/3616af230f1312a1191a59ffddb5bbd7.PNG
Douglas Mercer breaks down the main aspects of life and gives you a history and evolution of our understanding of what they mean for us individually.
Learn how Integral Theory (developed by Ken Wilber) pools knowledge from many religions, philosophies, and sciences…
Employee Benefits Market Is Booming So Rapidly | Aon, Mercer, Gusto
The latest study released on the Global Employee Benefits Market by USD Analytics Market evaluates market size, trend, and forecast to 2032. The Employee Benefits market study covers significant research data and proofs to be a handy resource document for managers, analysts, industry experts and other key people to have ready-to-access and self-analyzed study to help understand market trends, growth drivers, opportunities and upcoming challenges and about the competitors.
Key Players…
Recruitment Market : Opportunities For Higher Growth| Adecco, Randstad, Mercer
Latest Study on Industrial Growth of Global Recruitment Market 2024-2030. A detailed study accumulated to offer the Latest insights about acute features of the Recruitment market. The report contains different market predictions related to revenue size, production, CAGR, Consumption, gross margin, price, and other substantial factors. While emphasizing the key driving and restraining forces for this market, the report also offers a complete study of the future trends and developments…
Outplacement Services Market Next Big Thing | Mercer, Prima Careers, Randstad
Advance Market Analytics published a new research publication on "Outplacement Services Market Insights, to 2028" with 232 pages and enriched with self-explained Tables and charts in presentable format. In the Study you will find new evolving Trends, Drivers, Restraints, Opportunities generated by targeting market associated stakeholders. The growth of the Outplacement Services market was mainly driven by the increasing R&D spending across the world.
Get Free Exclusive PDF Sample Copy of…
Outplacement Services Market Growth Holds Strong | Adecco Group, Connor, Mercer
The Latest research study released by HTF MI "Global Outplacement Services Market with 100+ pages of analysis on business Strategy taken up by key and emerging industry players and delivers know how of the current market development, landscape, technologies, drivers, opportunities, market viewpoint and status (2023-2030). The market Study is segmented by key a region that is accelerating the marketization. This section also provides the scope of different segments and…
Outplacement Services Market is Thriving Worldwide | Adecco Group, Mercer, Rands …
The Global Outplacement Services Market explores comprehensive study on various segments like opportunities, size, development, innovation, sales and overall growth of major players (2022-2030). The market Study is segmented by key a region that is accelerating the marketization. The research is carried out on primary and secondary statistics sources and it consists both qualitative and quantitative detailing. Some of the MajorKey players profiled in the study are Adecco Group, Career…