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Remote Work Revolution Drives Growth In The Augmented Industrial Reality (AIR) Market: The Driving Engine Behind Generative AI In Augmented Reality Market Evolution in 2025

10-24-2025 08:27 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Generative AI In Augmented Reality

Generative AI In Augmented Reality

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What Is the Expected CAGR for the Generative AI In Augmented Reality Market Through 2025?
The market size of generative ai in augmented reality has seen a significant increase recently. It is predicted to escalate from $2.56 billion in 2024 to $3.47 billion in 2025 with a compound annual growth rate (CAGR) of 35.5%. The impressive growth during the past period is primarily due to enhanced user interactions and personalized content, advanced simulation and visualization for design and engineering tasks, augmented efficiency and productivity in content design and creation, integrated real-time data analysis for informed decision-making, and improved inclusivity and accessibility facilitated by AI-driven language translation and captioning.

What's the Projected Size of the Global Generative AI In Augmented Reality Market by 2029?
The market size of generative AI in augmented reality is projected to experience significant expansion in the coming years, reaching $10.81 billion in 2029 with a CAGR of 32.9%. This growth during the prediction period can be credited to the advancements in collaboration and communication made possible by AR-enabled virtual assemblies and presentations, heightening immersion and interaction with AI-rendered sound and music in AR encounters, better speed and precision in recognizing and tracking objects, improved security and privacy with AI-facilitated encryption and authentication, as well as increased scalability and affordability in content production and dissemination. Observing key trends for the forecast period, there is a growing embrace of generative adversarial networks (GANs), the emergence of transformer models, hybrid strategies merging generative AI with other technologies, and an increased emphasis on speech synchronization, eye tracking, user engagement and personalization.

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Top Growth Drivers in the Generative AI In Augmented Reality Industry: What's Accelerating the Market?
The rise in remote work is projected to stimulate the expansion of the generative AI augmented reality market. This form of work, sometimes known as telecommuting or telework, allows employees to perform their duties without needing to travel to a physical office location. This trend towards remote work has become an instrumental factor in the usage and progression of augmented industrial reality (AIR) solutions. Generative augmented reality (GAR) is incredibly advantageous in remote settings, particularly in sectors dependent on physical operations and requiring cooperation between local and remote teams. As reported by Forbes Media LLC, a media company based in the US, 12.7% of full-time staff in the United States were working from home as of 2023, while 28.2% had adopted a hybrid model. It is forecasted that approximately 32.6 million Americans, constituting around 22% of the population, will be working remotely by 2025. Thus, the escalating prevalence of remote work is a key contributor to the growth of the generative AI augmented reality market.

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What Trends Will Shape the Generative AI In Augmented Reality Market Through 2029 and Beyond?
Leading firms in the generative AI domain for augmented reality are pioneering innovative approaches like neural networks to enhance the 3D AR platform. By integrating the neural network into their Generative AR Platform, the creation of optimized 3D objects and images for augmented reality ventures becomes possible even for lower-end smartphones. For example, in April 2023, the US-based technology firm, Devar, initiated the first ever neural network for AR. This neural network crafts 3D models which address the quality standards for webAR elements, covering elements like the suggested number of polygons, right topology, and textures that generally require significant effort from 3D specialists. Utilizing DEVAR's exclusive 3D content datasets and consumer feedback from their MyWebAR platform, the neural network simplifies the process of creating AR assets, thereby making AR development more approachable to individuals without any prior experience in AR content creation.

What Are the Main Segments in the Generative AI In Augmented Reality Market?
The generative ai in augmented realitymarket covered in this report is segmented -

1) By Component: Software, Services
2) By Application: Gaming And Entertainment, Enterprise, Education
3) By End-User: Enterprise, Consumer

Subsegments:
1) By Software: AR Development Software, AI-Powered AR Tools, Generative AI For Content Creation, AR Visualization Software
2) By Services: Consulting Services, Integration Services, Training And Support Services, Managed Services

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Which Top Companies are Driving Growth in the Generative AI In Augmented Reality Market?
Major companies operating in the generative AI in augmented reality market report are Apple Inc.; Alphabet Inc.; Samsung Electronics Co. Ltd.; Microsoft Corporation; Meta Platforms Inc.; Qualcomm Technologies Inc.; NVIDIA Corporation; Snap Inc.; PTC Inc.; Epic Games Inc.; Magic Leap Inc.; Niantic Inc.; WayRay AG; DAQRI; RE'FLEKT GmbH; Ubimax GmbH; Seabery; Vuzix Corporation; Scope AR; Upskill; Blippar; Atheer Inc.; Wikitude GmbH; ViewAR; 8th Wall

Which Regions Will Dominate the Generative AI In Augmented Reality Market Through 2029?
North America was the largest region in the generative AI in augmented reality market in 2024. The regions covered in the generative AI in augmented reality market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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