Virtual Events Driving Growth In The Event Management Platform Market: The Driving Engine Behind Event Management Platform Market Evolution in 2025

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Event Management Platform Market Size Valuation Forecast: What Will the Market Be Worth by 2025?
In recent times, the market size for the event management platform has seen significant growth. It is expected to expand from $40.34 billion in 2024 to $44.96 billion in 2025, indicating a compound annual growth rate (CAGR) of 11.5%. Factors contributing to the growth during the historical period include the surge in event sponsorship and monetization, a shift towards digitalization, and integration with customer relationship management (CRM) and various marketing platforms.

Event Management Platform Market Size Forecast: What's the Projected Valuation by 2029?
Fast-paced expansion is projected in the event management platform market in the upcoming years, with its worth estimated to reach $70.87 billion in 2029, reflecting a compound annual growth rate (CAGR) of 12.0%. The downturn in demand for automated and efficient solutions, alongside the monumental surge in hybrid and virtual events, and a heightened focus on analytics, primarily fuel this anticipated growth in the forecast window. Key market trends predicted for this ten-year span include hybrid event solutions, AI and automation, assimilation with virtual event platforms, security and transparency powered by blockchain, and immersive technologies.

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What Are the Drivers Transforming the Event Management Platform Market?
Progress in the event management platform market is expected to be boosted by the rapid adoption of virtual events. These are online gatherings or conferences that don't require physical attendance, using digital technologies to offer attendees, speakers, exhibitors, and sponsors a captivating and interactive experience. Essential tools for steering successful virtual events, these platforms supply all-inclusive features, options for personalisation, and support services. They simplify the planning sequence, augment attendee participation, and offer significant insights for planners. For example, a 2022 survey by US software firm Kaltura, which included over 1250 organizers and attendees, revealed that 92% had transitioned to virtual events for 2021, 94% are prepping for virtual events in 2022, and 48% plan to host more virtual events next year. Consequently, this swift adoption of virtual events is fuelling the event management platform market's expansion.

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What Long-Term Trends Will Define the Future of the Event Management Platform Market?
Major players in the event management platform industry, like Cvent Events+, are concentrating their efforts on creating innovative platforms to maintain competitiveness and adapt to market changes. Events+ is an all-inclusive event management platform designed to advertise events and assist attendees in finding upcoming events and webinars. For example, the US-based tech firm Cvent Holding Corp. launched Cvent Events+ in July 2023, a full event marketing and management platform providing a variety of features to help event coordinators advertise events, disseminate video content, and improve attendee engagement. The platform is designed to boost interaction with event attendees throughout the year by making good use of video content. The platform offers features such as event calendaring, event registration links, video channels, smooth integration, marketing and communication tools, mobile check-in, and inclusive event management software. These features offer a complete solution for event coordinators to plan, advertise, and carry out successful events, while also improving attendee engagement and satisfaction.

Which Segments in the Event Management Platform Market Offer the Most Profit Potential?
The event management platformmarket covered in this report is segmented -

1) By Component: Hardware, Software, Services
2) By Deployment: On-Premise, Cloud-Based
3) By Application: Event Planning, Event Registration And Ticketing, Event Marketing, Content Management, Networking Management, Analytics And Reporting, Audience Management And Communication, Visitor Management, Venue Management, Other Applications
4) By End User: Trade Show Organizers, Event Management Agencies, Corporates, Academics, Organizations, Associations r Non-profitable Trusts Or Government Bodies, Other End Users

Subsegments:
1) By Hardware: Event Management Kiosks, Audio-Visual Equipment, Wearables, Sensors And RFID Tags
2) By Software: Event Planning And Scheduling Software, Ticketing And Registration Software, Event Marketing Software, Event Analytics And Reporting Software, Mobile Event Apps, Virtual Event Platforms
3) By Services: Event Planning And Consulting Services, Event Staffing And On-site Support, Technical Support And Maintenance Services, Content Management And Production Services, Venue Management Services

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Which Firms Dominate the Event Management Platform Market by Market Share and Revenue in 2025?
Major companies operating in the event management platform market are Cvent Holding Corp, Eventbrite, Active Network LLC, Swapcard, Bizzabo, Airmeet Inc., Whova Inc., Splash Inc., Pathable Inc., Hubb Inc., BigMarker, Aventri Inc., Goldcast, WebEx Events LLC, PheedLoop Inc., Zuddl, Hopin, Eventzilla, Attendify, Social Tables, Gather, EventMobi GmbH, Hey Summit Ltd., vFairs, Accelevents Inc., Intrado, Eventdex LLC, Boomset, EventGeek Inc.

Which Regions Offer the Highest Growth Potential in the Event Management Platform Market?
North America was the largest region in the event management platform market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the event management platform market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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