Press release
Lucky Jack Cracks the Code on Gifts for Men Who Say They Don't Need Anything
Lucky Jack logo depicting brand namesake, "Lucky" Jack Jones, a bold mechanic and adventurer known for grit and good stories.
And every year, he shrugs and says, "I don't need anything."
He's not wrong. He just doesn't want junk.
That's why Lucky Jack built something different this year: a quick, fun quiz that helps you figure out what kind of guy he really is and points you straight to gear he'll actually use. The quiz goes live November 1 at luckyjackgear.com/pages/giftguide.
This isn't about gimmicks or gadgets. It's about solid, well-made tools that get used, scuffed, and borrowed - and last a lifetime. Even The New York Times' Wirecutter named one of our tools among the 44 Best Gifts for Dad.
"When a guy says, 'I don't need anything,' what he really means is, 'Don't waste your money on junk,'" says Milo Jones, founder of Lucky Jack. "So we built a guide that cuts straight to the good stuff. Gear that lasts, feels right in the hand, and fits who he is."
The quiz sorts guys into four types:
• The Party Guy - the spark that keeps the night going.
• The Rebel - the rule-breaker with his own way of doing things.
• Mr. DIY - the hands-on builder who makes it better.
• The Ranger - the one who's always ready for the next adventure.
Each type unlocks a curated bundle of Lucky Jack favorites, from flasks to multi-tools, all built for men who don't ask for much, but expect it to last.
Find his match this holiday at luckyjackgear.com/pages/giftguide.
Address:
107 SE Washington Street
Ste. 242
Portland, OR 97214
Website: luckyjackgear.com
Instagram: @luckyjackgear
Media Contact:
Melanie Katz
marketing@luckyjackgear.com
(503) 888-7881
Lucky Jack is about having the right tool for the right moment, whether it's grilling a steak, drinking by the campfire, or fixing things on the fly. Named after the notorious "Lucky" Jack Jones, a maverick mechanic and storyteller who claimed to have once sailed the Amazon on a steamboat and partied with royalty, the brand celebrates craftsmanship, independence, and a good story well told. From your garage to the trailhead, Lucky Jack builds solid, well-made gear that works hard and lasts, just like it used to.
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